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Content Creators Workshop “Get Paid To Create Content” Gina Gaudio-Graves – “The J.V. Queen” www.The   IM   University.com © 2008 Gina Gaudio-Graves – The IM University
Who Is Gina Gaudio-Graves? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],© 2008 Gina Gaudio-Graves – The IM University
My Unique Perspective on Building Businesses Mindset is EVERYTHING!   Build STRATEGICALLY! Goal Setting – Start with Desired Result! Work Backwards to Determine Steps! 1 © 2008 Gina Gaudio-Graves – The IM University  2 3 4
“ What the mind of man can conceive and believe, the mind of man can achieve.”   - Napoleon Hill © 2008 Gina Gaudio-Graves – The IM University  My Favorite Quotations: “ Winners take imperfect action while losers are still perfecting the plan.”   - Kevin Nations
Building an Online Business Is Just Like…  Putting Together a Puzzle! ,[object Object],[object Object],[object Object],© 2008 Gina Gaudio-Graves – The IM University
To Succeed, You Need to Have a “Vision”  of the “Big Picture” ,[object Object],[object Object],Even a child knows just how much easier it is to put the puzzle together once you have the PICTURE! © 2008 Gina Gaudio-Graves – The IM University
My Students Repeatedly Tell Me … ,[object Object],[object Object],[object Object],© 2008 Gina Gaudio-Graves – The IM University
One of the KEY Pieces You Still Need … ,[object Object],© 2008 Gina Gaudio-Graves – The IM University
Why is Targeting So Important? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],© 2008 Gina Gaudio-Graves – The IM University
What is “Direct Response”? ,[object Object],[object Object],[object Object],© 2008 Gina Gaudio-Graves – The IM University
With the  RIGHT MESSAGE At the  RIGHT TIME Reaching the  RIGHT AUDIENCE 3  Keys To Successfully Targeting Your Audience: © 2008 Gina Gaudio-Graves – The IM University  1 2 3 3  Keys To Successfully Targeting Your Audience
Examples of UN-Targeted Advertising: ,[object Object],[object Object],[object Object],© 2008 Gina Gaudio-Graves – The IM University
Examples of TARGETED Advertising: ,[object Object],[object Object],[object Object],[object Object],[object Object],© 2008 Gina Gaudio-Graves – The IM University
Results of Targeting Your Audience: ,[object Object],[object Object],[object Object],© 2008 Gina Gaudio-Graves – The IM University
The Money Flowchart + + = More Traffic Doesn’t Necessarily Mean More Sales… © 2008 Gina Gaudio-Graves – The IM University   Sales $$$ Number of Visitors Conversions Targeted Traffic
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],The Money Flowchart
The Money Flowchart + + = How Can You Increase Sales? © 2008 Gina Gaudio-Graves – The IM University   To increase sales you must increase any one of these 3 components. Sales $$$ Number of Visitors Conversions Targeted Traffic
The Money Flowchart Decrease Increase Decrease + + = © 2008 Gina Gaudio-Graves – The IM University   Decrease A Few Principles That Apply to the Money Flowchart: Increase the Number of Visitors = Conversions Decrease =  Sales May Actually Decrease! Sales $$$ Number of Visitors Conversions Targeted Traffic
The Money Flowchart Increase Decrease Increase + + = © 2008 Gina Gaudio-Graves – The IM University   Increase A Few Principles That Apply to the Money Flowchart: Increase the Targeted-ness of the Visitors   = Conversions Increase =  Exponential Growth in Sales! BUT… Sales $$$ Number of Visitors Conversions Targeted Traffic
Research Your Target Audience ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],© 2008 Gina Gaudio-Graves – The IM University   ,[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Research Your Target Audience © 2008 Gina Gaudio-Graves – The IM University
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],© 2008 Gina Gaudio-Graves – The IM University   Research Your Target Audience What do you do with all of this great information?   ,[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],© 2008 Gina Gaudio-Graves – The IM University   Research Your Target Audience What do you do with all of this great information?
Making Sense of It All ,[object Object],[object Object],[object Object],[object Object],[object Object],© 2008 Gina Gaudio-Graves – The IM University
Integrating Your Research ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],© 2008 Gina Gaudio-Graves – The IM University
Integrating Your Research ,[object Object],[object Object],[object Object],© 2008 Gina Gaudio-Graves – The IM University
What Will It Take To Find SUCCESS? ,[object Object],[object Object],© 2008 Gina Gaudio-Graves – The IM University
Plan Your Traffic ,[object Object]
Plan Your Traffic ,[object Object],[object Object]
Plan Your Traffic ,[object Object]
[object Object],Plan Your Traffic
Plan Your Sales Strategy ,[object Object]
3 Ways of Driving Traffic … ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
How the “Get Paid to Create Content Sites” Work ,[object Object],[object Object],[object Object],[object Object]
How the “Get Paid to Create Content Sites” Work ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Where does the MONEY Come From? ,[object Object],[object Object],[object Object],[object Object],[object Object]
KEY to Increasing Your Income From “Get Paid to Create Content Sites” ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
How do you get people Click on the Link? ,[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],WRITING STYLE  -   www.TheIMUniversity.com
“ Magic Formula For Writing a Powerful Post” Write Headline a a Question, Include Keyword Use Keyword as Anchor Text 2 times Start w/ a Story to Illustrate Problem Reiterate Question 1 © 2008 Gina Gaudio-Graves – The IM University  1 5 Short List of Solutions, Then Explanation 5 Call to Action and Resource 2 3 4 6
Effect of Driving Targeted Traffic ,[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object]
"Miracle Motivational Package" ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],© 2008 Gina Gaudio-Graves – The IM University
"Abundant Info Products: How To Make Big Bucks On Info Products ... FAST!" ,[object Object],[object Object],[object Object],[object Object],[object Object],© 2008 Gina Gaudio-Graves – The IM University
“ 21 Days To Blogging Profits” ,[object Object],[object Object],[object Object],[object Object],[object Object]
Rachel Rofe ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],© 2008 Gina Gaudio-Graves – The IM University
Josh Peak ,[object Object],[object Object],[object Object],[object Object],[object Object],© 2008 Gina Gaudio-Graves – The IM University
Steven Godlewski ,[object Object],[object Object],[object Object],[object Object],© 2008 Gina Gaudio-Graves – The IM University
Gina Gaudio-Graves – “The J.V. Queen” www.The IM University.com Thank You! © 2008 Gina Gaudio-Graves – The IM University

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Content Creators Slideshow

  • 1. Content Creators Workshop “Get Paid To Create Content” Gina Gaudio-Graves – “The J.V. Queen” www.The IM University.com © 2008 Gina Gaudio-Graves – The IM University
  • 2.
  • 3. My Unique Perspective on Building Businesses Mindset is EVERYTHING! Build STRATEGICALLY! Goal Setting – Start with Desired Result! Work Backwards to Determine Steps! 1 © 2008 Gina Gaudio-Graves – The IM University 2 3 4
  • 4. “ What the mind of man can conceive and believe, the mind of man can achieve.” - Napoleon Hill © 2008 Gina Gaudio-Graves – The IM University My Favorite Quotations: “ Winners take imperfect action while losers are still perfecting the plan.” - Kevin Nations
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  • 11. With the RIGHT MESSAGE At the RIGHT TIME Reaching the RIGHT AUDIENCE 3 Keys To Successfully Targeting Your Audience: © 2008 Gina Gaudio-Graves – The IM University 1 2 3 3 Keys To Successfully Targeting Your Audience
  • 12.
  • 13.
  • 14.
  • 15. The Money Flowchart + + = More Traffic Doesn’t Necessarily Mean More Sales… © 2008 Gina Gaudio-Graves – The IM University Sales $$$ Number of Visitors Conversions Targeted Traffic
  • 16.
  • 17. The Money Flowchart + + = How Can You Increase Sales? © 2008 Gina Gaudio-Graves – The IM University To increase sales you must increase any one of these 3 components. Sales $$$ Number of Visitors Conversions Targeted Traffic
  • 18. The Money Flowchart Decrease Increase Decrease + + = © 2008 Gina Gaudio-Graves – The IM University Decrease A Few Principles That Apply to the Money Flowchart: Increase the Number of Visitors = Conversions Decrease = Sales May Actually Decrease! Sales $$$ Number of Visitors Conversions Targeted Traffic
  • 19. The Money Flowchart Increase Decrease Increase + + = © 2008 Gina Gaudio-Graves – The IM University Increase A Few Principles That Apply to the Money Flowchart: Increase the Targeted-ness of the Visitors = Conversions Increase = Exponential Growth in Sales! BUT… Sales $$$ Number of Visitors Conversions Targeted Traffic
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  • 40. “ Magic Formula For Writing a Powerful Post” Write Headline a a Question, Include Keyword Use Keyword as Anchor Text 2 times Start w/ a Story to Illustrate Problem Reiterate Question 1 © 2008 Gina Gaudio-Graves – The IM University 1 5 Short List of Solutions, Then Explanation 5 Call to Action and Resource 2 3 4 6
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  • 49. Gina Gaudio-Graves – “The J.V. Queen” www.The IM University.com Thank You! © 2008 Gina Gaudio-Graves – The IM University