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Tetuan VAlley
Startup School Spring 2012



                           Week6
                            #StartSpain



           In the end, a Sp art an's true
      st reng is the warrior next t
              th                        o
     him. So give respect and honor t   o
            him, and it will be returned

            Tetuan Valley, APRIL 2012
#startspain

Sponsors   Collaborators
Today’s special is…
 1•   Get a mantra

 2•   Make yourselves heard

 3•   Know your stakeholders

 4•   Shape your company from day 1

 5•   Money, money, money…               #startspain

 6•   I fought the law and the law won
Companies

 Mantra     #startspain
Ohmmm
              mmm…

#startspain
30 seconds!
              #startspain
Make some noise!

            #startspain
#startspain
3 min!

         #startspain
10 min!   #startspain
30 min!

          #startspain
Stakeholders   #startspain
#startspain
Value


        #startspain
Value

Happiness
        #startspain
Shareholders




               #startspain
Shareholders    Fans
 Customers     Media
 Employees     Family
 Suppliers     Friends
 Advisors         …
                   #startspain
#startspain
Companies   #startspain
#startspain
#startspain
MILLIONARE CLUB




         #startspain
Hire fast

Fire faster!
#startspain
#startspain
#startspain
Sources of investment




          Acceleration   Business
FFFs                                   VCs
           Programs       Angels


                                    #startspain
CONCLUSION




                          1 / (1-n)
Source: http://www.paulgraham.com/equity.html
                                                       11/04/2012
CONCLUSION




               1 / (1-.08)
                                         8.7%
Source: http://www.paulgraham.com/equity.html
                                                       11/04/2012
CONCLUSION
                                                       1,5M€


                                                          6%



                           150k€



                               8%




                                                   94%
                         92%

Source: http://www.paulgraham.com/equity.html
                                                               11/04/2012
Sources of investment




          Acceleration   Business
FFFs                                   VCs
           Programs       Angels


                                    #startspain
#startspain
#startspain
Employee benefits include multiple
          alter-egos




                           #startspain
Instead of creating a corporate
     culture with work sponsored
   activities... fine all people in the
office, then use their money to drink
                    with

                              #startspain
#startspain




I fought the law and the law won
#startspain
#startspain
#startspain
#startspain
#startspain
#startspain
#startspain

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Tetuan Valley Startup School Spring 2012 Recap