Are you trying to generate more leads for your business? Do you know the importance of Calls-to-Action? If so, take a second to read these tips on how to improve your CTAs. By improving your CTAs, you have a better chance at boosting your lead generation.

1. Following these tips will help boost lead generation!

2. What is a CTA?
 A CTA, or Call to Action, is the name for
the phrase businesses use to get
potential customers to contact them for
more information. Here are some
examples of CTAs:
 Call now and get a free quote!
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 To learn how to make your CTAs better,
take a look at the following slides:

3. 1. Put it in the right place.
 Put the CTA in the space of your website
that’s viewable without the user having
to scroll down.

4. 2. Use images.
 Don’t just use text. Make the CTA stand
out by surrounding it with images that
pertain to what you’re offering.

5. 3. Make the offer clear.
 Good CTAs clearly offer something that
the viewer will benefit from. Don’t try to
be witty. Just say what it is you’re
offering in just a few words.

6. 4. Use contrasting colors.
 Your CTA shouldn’t blend in with the rest
of your website. Make it stand out by
putting it in contrasting colors.

7. 5. Hyperlink it.
 The CTA itself must be a hyperlink. If it’s
not linked to whatever it is you’re
offering, viewers are going to be
confused about how to take action.

8. 6. Cater it to the product.
 If your company offers various products
or services, make a different CTA for
each product. A CTA shouldn’t be a “one
size fits all” sort of thing.

9. Don’t forget the analytics!
 Don’t forget the importance of Google
Analytics and lead generation.
Fortunately, there are just five easy
steps to Google Analytics setup.
 Improving your CTAs will boost your
lead generation, and Google Analytics
will help you keep track of how well your
leads convert into sales.

10. Get a Free Leads Analysis
 If you’re interested in finding out how
your lead generation strategies are
working, contact Spring Marketing at
(801) 251-6855 today for a free leads
analysis.
 You can also visit them at
sprintmarketing.com to learn what
marketing analytics should provide for
your business and customers.