14+ Mobile UX and UI Trends for 2017

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In the era of ‘mobile first’ approach, it’s important to track the trends
happening in the mobile landscape in order to keep up with the fast
changing mobile web and with some revolutionary changes like chat-
oriented interfaces, AI, augmented reality, virtual reality etc. unfolding
now and gaining momentum gradually, mobile UX and UI trends for
2017 sound interesting. Here we go....

1. Conversational UI

Conversational UI
Given the popularity of messaging apps and also considering the buzz
happening about conversational interfaces, we can safely predict that
use of conversational interfaces in mobile apps and mobile websites will
increase – AI powered chat bots and voice-based communication
features will rule the roost in 2017 – there will probably a rise in
standalone apps and also platforms with these features incorporated
into them.

2. Virtual Reality/Augmented
Reality ( VR and AR )

Virtual Reality/Augmented Reality ( VR and
AR )
Use of VR and AR technologies has been increasing rapidly – with the
advancement in mobile technology powered by high quality displays and
cameras, faster processors and communication speeds, VR and AR
technologies will take the mobile app world by storm and are likely to
make a significant impact on the mobile industry in 2017. The use of
advanced AR and VR technologies in mobile devices will hugely impact
UX.

3. Personalizing Mobile
Experience
There is a growing trend of providing users a great in-app experience by
delivering personalized information through push notifications based on
user preferences – user gets to customize his/her preferences in-app.

4. Minimalistic Interface

Minimalistic Interface
Speed is an uncompromising success factor when it comes to mobile
app or mobile website. Fast loading, easy to use apps clearly have the
edge over apps with complicated navigation. As minimal app UI design
has proven to be a great way to optimize user experience, it will be in
trend in 2017 for sure.

5) User On-boarding and Off-
boarding

User On-boarding and Off-boarding
As the saying goes ‘first impression is the best impression’ – what user
experiences once he lands on your app or website page and the
impression he gets as soon as he comes on board matters a lot. A
pleasant on-boarding experience goes a long way to convince the user
to try the app or explore it further.
Continued…

Continued…

Ensuring the best on-boarding experience involves making the user feel
comfortable once he lands on the app/website and also enabling him to
understand the app or website effortlessly. Clear and crisp
communication, better navigation, encouraging, welcoming & positive
messaging and last but not the least, an easy to understand
walkthrough of the app/website/service features or user guide/video will
go a long way to make your app/mobile website interesting and user-
friendly.
Continued…

Similarly, a pleasant off-boarding experience will ensure revisits and will
also result in positive word-of-mouth. Examples – showing
congratulatory, thanks or a motivational message, displaying the points
they have accumulated or display a message about the exciting offers,
contest or discounts that you are going to announce shortly etc.

6. Touch ID

Touch ID
Touch ID technology which is commonly used to unlock devices is now
being used in various online verification processes –being a safer and
easier option, use of touch ID will continue to increase and will be in
trend in 2017. Some of the popular brands that use touch id technology
are Apple Pay, Amazon, eBay, Citibank, Dropbox etc.

....but Be Prepared to Embrace Textile Design
7) Material Design in Trend

....but Be Prepared to Embrace Textile Design
Material Design, which was introduced by Google in 2014, has been
gaining popularity and it is evident from the fact that a lot of web/mobile
designers choose material design as it is not only simple and visually
appealing with the use of gradients, layering and animation but it also
provides a fast-loading experience. Material design is expected to
remain in trend in 2017.
Material Design in Trend
Continued…

But the gradual shift to Textile Design from Material Design has already
begun. Textile Design involves blending of technologies,
aesthetics/visual elements, dimensions and multiple design metaphors –
a concept that is expected to shape the future web.
Going forward, with the increased application of Virtual Reality and
Augmented Reality, material design will be gradually replaced with
‘textile design’. As Chase Buckley puts it “Material Design’s fundamental
architecture is totally unequipped to handle the robust and multi-
dimensional web of tomorrow”.

8. Diffused Background

Using diffused images for background to draw users’ attention to
website or app’s features has recently been a growing trend and this
trend is likely to continue in 2017.
Diffused Background

9. (App ) UX design for Internet
of Things ( IOT )

As IOT has been gaining popularity, there will be emergence of more
IOT apps and designing an IOT app comes with its own
challenges. The app designer has to ensure that precise information is
provided in a clear manner. The biggest UX challenge will be the level of
customization that needs to be done for different user groups. For
example – UX requirements of a personal user will be different from that
of the business user.
(App ) UX design for Internet of Things (
IOT )

10. Gestures in Mobile App
Design

Use of touch in the form of gestures like scrolls, swipes, taps, double-
taps, drag etc. in mobile app design has become a standard practice
and creative mobile designers have been coming up with more
innovative gestures lately – more experiments with gestures are likely to
happen in 2017.
Gestures in Mobile App Design

11. Motion-based Design and
Animation Experiments

Use of motions to highlight important content or functions is a highly
effective way to draw users’ attention and use of animation is, no doubt,
a great way to story-tell. Animated and motion-based design has been
gaining popularity and will be in trend in 2017.
Motion-based Design and Animation
Experiments

12. Revival of Bottom Navigation

Bottom navigation is likely to be back into trend in 2017 as Google
recently added bottom navigation guidelines to its Material Design
Guide . The bottom navigation style that will likely to be adopted widely
is the one that facilitates user to organically discover it – bottom
navigation appears and disappears depending on direction of scrolling.
It appears when the user scrolls down and disappears when the user
scrolls up.
Revival of Bottom Navigation

13. Replacement of Hamburger
Menu Icon with Tab Bar

It has been predicted that hamburger menu which was
in trend in 2015 will gradually be replaced with tab
bars and other innovative ways of navigation – the
process has already begun with many popular apps
like Facebook, Instagram, LinkedIn, YouTube etc have
switched to tab bars and have reduced the
prominence of hamburger menu. Though Hamburger
menu helped a lot to de-clutter the screen, UX
observations show that hiding tabs that showed
important navigational/interactive elements did not
turn to be a good user experience in case of these
apps.
Replacement of Hamburger Menu Icon with Tab
Bar

14. Long Screens

As users are more comfortable using scrolling and other interactive
options like expanding/collapsing content that enhance user experience,
designers are getting bolder enough to try out designing long pages.
Long screens are extremely useful when it comes to storytelling or
presentation of reports, tables and comparative data etc.
Long Screens

There are few other mobile design trends that will rule the roost in 2017
- namely Micro Mini interactions, Reducing Interstitial Anxiety, Haptic
Feedback, Hidden/Smart Navigation, Card-based UI Design, Custom-
made illustrations, Rapid Protyping Tools, Mobile First Approach,
Responsive Design, Wide use of Typography and Photos, Age-based
Adaptive Design, Wearable Optimized Design – all these trends have
been covered in detail in this article titled ‘The Ultimate List - 31 Web &
Mobile Design Trends and Predictions for 2017’ – this article covers both
web design and mobile design trends for 2017 but focuses more on web
design trends 2017.

Note:
These were excerpts from the article titled ‘The Ultimate List – 14+
Mobile UX and UI Trends for 2017’. Read the full article here:
bit.ly/mobile-ux-ui-trends.

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14+ Mobile UX and UI Trends for 2017

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14+ Mobile UX and UI Trends for 2017