Visit http://www.techsoup.org for donated technology for nonprofits and libraries! Let's get honest: social media analytics are often a hot mess. We've often got more questions than answers. What should we measure, and which measurements matter the most? What do the experts say? How does that apply to my library and what can I show my board or administration? How do we even know if our numbers are good ones? In this webinar, we'll work on answering those questions and exploring some of the issues involved with social media measurement. View this webinar to learn from Laura Solomon, author of The Librarian's Nitty Gritty Guide to Social Media. She will help you gain a better understanding of what matters most when it comes to social media analytics in public libraries.

1. What Can Libraries Count?
Getting a Grip on Social Media Numbers
August 24, 2016

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6. What Can Libraries Count?
Getting a Grip on Social Media Numbers
August 24, 2016

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Presenters
Laura Solomon
Ohio Public Library Information Network
Columbus, Ohio
Crystal Schimpf
Webinar Producer
Tech Soup for Libraries
Chat: Becky Wiegand
Twitter: Ginny Mies
@TechSoupforLibs
#ts4libs

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Poll?
Are you currently tracking social media numbers for your library/org
• Yes
• No
• I'm not sure
If you are tracking social media numbers, how do you use them? Check
all that apply.
• Report to administrators
• Influence social media strategies
• Other (type in chat)
• We don't use them for anything

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