2. Say what?
USER-INTERFACE
DESIGN (UI) IS THE ART
OF SIMPLIFYING
COMPLEXITY INTO
MEANINGFUL USER
EXPERIENCES
- FAST COMPANY
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3. IOS GRAPHICS PEOPLE INSTANTLY KNOW WHAT AN APP DOES AND HOW TO USE IT BECAUSE IT
PRESENTS BEAUTIFULLY RENDERED IMAGES AND REALISTIC CONTROLS. - IOS
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4. METRO METRO IS THE NAME OF THE NEW STYLE UI FOR WINDOWS 8 AND WINDOWS PHONE 7.
VERY TOUCH CENTRIC BUT JUST AS GOOD WITH KEYBOARD AND MOUSE.
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5. DESIGN SHAPES OUR OPINION OF A BRAND, COMPANY OR STORE - FOR
GOOD OR BAD.
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9. Serves the
users’ needs
Easy to use, practical
Makes users feel smart and
empowered
HOW? By using familiar and
consistent UI patterns
2006, when Microsoft introduced Zune, a portable MP3
player designed to compete with the iPod. While feature-rich,
Zune failed due in part to a more complex interface, which
couldn’t compete with the simplicity of Apple’s design
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10. Reflective of
your identity
Appropriate to who you are
and who your users are
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