The document discusses using social media as a meeting professional and provides an overview of LinkedIn, Google, Facebook, and Twitter and how each can be used for building professional networks, engaging attendees and members, and promoting events and attendance. It recommends starting with LinkedIn to build professional networks and position yourself as an expert, and notes that while Facebook still rules for engagement, Twitter is best for instant feedback and promotion.

1. Social Media and the
Meeting Professional
Your Social Media Tool Kit
Tamara Whiting, National Sales Director
David Atkins, VP of Digital Marketing
VisitPittsburgh

2. 3 Basic Uses
Building Professional Networks
Attendee/Membership Engagement
Attendance Building/Event Promotion

3. Where Should I Really Start?

4. Are you Linked?

5. Why is LinkedIn in the Toolkit?
Building Your Professional Networks
Positioning Yourself as the Expert

7. Google this…

8. Why is Google in the Toolkit?
Building Professional Networks
Attendee/Membership Engagement
Attendance Building/Event Promotion

9. Facebook Still Rules the World!

10. Why FB is in the Toolkit?
Attendee/Membership Engagement

17. Short, Sweet, Impactful…Twitter

18. Why Twitter is in the Toolkit?
Attendance Building/Event Promotion
Instant Feedback from Attendees

20. The Wrap-Up

21. Contact Us
Tamara Whiting, National Sales Director
Email: tamara.whiting@visitpittsburgh.com
Twitter: @tamaraw_vstpgh
LinkedIn: www.linkedin.com/in/tamaralwhiting
David Atkins, VP of Digital Marketing
Twitter and Instagram: @listen2dja
LinkedIn: www.linkedin.com/pub/david-atkins/5/580/2b9