Guide for VPs MKT to use podio effectively for tracking OGX metrics!

1. Guide for VPs MKT
For Tracking OGX Success!

2. METRICS
Measure our ac*vi*es
to be more relevant and
focused

3. All VPs MKT already have access to the OGX Podio spaces.
oGCDP: oGCDP Mexico 2015
oGIP: AIESEC in Mexico oGIP Management
Step 1: Log into Podio
Why do I need to use Podio as VP MKT?
-­‐ To track OGX customer flow
-­‐ To ensure my MKT acMvity is contribuMng to exchange
-­‐ If we do not track, we cannot improve
-­‐ In order to fill in OGX MarkeMng Tracker effecMvely
What metrics are necessary to track?
-­‐ # of Podio Sign-­‐Ups
-­‐ # of Individual Assessments completed
-­‐ # of In Progress, Match, Realize (from EXPA)

4. Step 3: Find your LC
Step 2: Track your Weekly Sign Ups
Scroll down on
the leY side

5. Step 4: Filter for the week

6. Step 6: # Individual Assessments
Completed per week
Add another filter for “Individual
Assessment Completed.
Step 5: Get your # Sign Ups for that week!
For example, this LC has 4 in total,
and you can see where they are
now in the Sales Process.

7. Step 6: Go on EXPA to know IP, MA, RE
Your LC
Be aware that oGIP and oGCDP will be different.
If you have doubts about this step, always just
ask your VP OGXs for accurate numbers.
Now what?
-­‐ Please go onto the OGX MarkeMng Tracker
-­‐ Fill in the tracker with your weekly metrics. This will help measure your acMviMes!

8. Important Resources

9. Important Resources
QuesUons? Tamara Hombrebueno, MCVP MarkeMng, tamara.hombrebueno@aiesec.net