Simply designing websites or apps is not enough anymore.
Assignment 06 - Project Presentation
1. Name: Ali Daher GUST ID: 9624
Name: Yasmeen Al Bahar GUST ID: 8001
Name: Rawad AlMnajed GUST ID: 6884
Name: Talal Al-Khamees GUST ID: 8910
2. Introduction
Shopping Problems:
Shopping these days takes time.
Traditional ways of shopping.
Parking problems.
Business Vision:
We are looking forward to opening and starting our
supermarket soon. Our customers are going to enjoy a new,
unique and special experience. We hope to open new
branches all over Kuwait and GCC.
3. Introduction
Business Mission:
Drive thru supermarket serves everyone in the society by
continually improving individual and community shopping,
and making it easier, faster, and more comfortable for them.
This is achieved through excellence in customer service,
leadership and research; each is vital to our mission and
each makes the others stronger special experience. We
hope to open new branches all over Kuwait and GCC.
4. What will be Done?
Drive thru Supermarket will have the following:
Website
The design of our website should match the color of
our logo.
Our items will be available online.
Social
Pages
Instagram Account.
Frequent Updates.
Should be attractive
Business
Plan
It will include all the details about our idea
Location
s
Our supermarkets will be spread out all over Kuwait in a
unique distribution plan.
5. What will be Done?
How will Drive Thru Supermarket Work?
Customers can order online, from our application, or through
touch screens.
They will get a printed grocery list receipt, hands it to the
personal shopper, and borrows a smart device with a count
down.
Once all the goods have been selected and scanned through
the checkout, the device rings to let the customer knows that
the items have been packed.
Customers pay, and the shopper loads them into their car.
6. Relevance to Kuwait
We believe that Drive thru supermarket will succeed in
Kuwait.
Saving time.
Comfortable.
Keeping up with technology.
7. Opportunity
Our drive thru supermarket is suitable for families and
friends from all ages.
They must be driving!
Saving Time.
Easy. Comfortable. Efficient.
No far parking problems.
8. Innovation
We are the first to implement the idea of a drive thru service
in a supermarket.
Providing maximum convenience to our customers while
reducing time to service them.
Keeping up with the technologies by using touch screens,
iPads, etc.
Physical location + online media pages to be close to our
customers.
9. Social Responsibility
We are introducing a new technique of shopping to the
benefit of the society.
Our service includes a special place for special needs and
handicapped people so that they do not have to wait.
Special offers for home & small businesses.
Yearly donations to charities.
10. Business Model Sustainability
Updating our items and SKUs at the store regularly.
Updating our website, application, and touch screens with
modern technologies.
Breakeven:
After 3 month of operating.
Year 1 Year 2 Year 3
Total Revenue 198000 226000 257000
Total Expenses: (176000) (200000) (204000)
Net Income 22000 26000 53000
11. Business Model Sustainability
Revenues:
We are expecting total revenue of 198000 KD
during first year, 226000 KD during the second
year, and 257000 KD during the third year.
Costs:
Our estimated are total cost for the first year is
176000 KD, 200000 KD for the second year, and
204000 for the third year.
12. Problem:
People who
goes shopping
suffers from
parking spaces
outside, waiting
ques in front of
the cashiers,
and have to
carry their
goods to their
cars. This is the
traditional way
of shopping.
Solution:
We are
introducing new
comfortable
ways of
shopping that
links shopping
with technology.
Unique Value
Proposition:
* Our variety of
services.
* Physical
location +
online website +
social pages
* Easy, Fast,
comfortable and
attainable.
Unique
Advantage:
Merging the
idea of a dive
thru service in a
supermarket
Customer
Segments:
We are targeting
all males and
females in the
society from all
ages.
Key Activities:
* Customer
Service.
* Sales &
Marketing.
* Operations.
Channels:
* Ads
* Marketing plan
* Social Media
Cost Structure:
Startup costs: License Fees – Marketing
Plan – Rent Payment for the first months –
Insurance – Capital Cash.
Operation Costs: Rent – Salaries –
Inventory & Supplies – Marketing –
Maintenance.
Revenue Streams:
* Customers visiting us at our physical
location. (Cash – Knet Payments).
* Online Payments through our website and
application.
* Sponsors and suppliers.
13. Progress to Date
Progress to date:
Business Plan.
Website.
Social Pages
Yet to come:
Rent a location.
Interior design.
Contacting the suppliers.
Hiring people.
Launch Ceremony.