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Pooria Taghizadeh : pooria.tgh@gmail.com
Dr. Hadi Tabatabaee : h_tabatabaee@sbu.ac.ir
Dr. Mona Ghassemian : m_ghassemian@sbu.ac.ir
Dr. Hamed Haddadi : hamed.haddadi@qmul.ac.uk
 Introduction
 Sources of claim uncertainty and invalidity
 Quality of claim metrics
 Datasets
 Evaluation and analysis
 Conclusion
Quality of Claim Metrics in Social Sensing Systems 2/20
 What is a social sensing system?
Social Sensing is referred to systems that use people as sensors and claim
the events happening in their surroundings.
 The main components
Quality of Claim Metrics in Social Sensing Systems 3/20
Quality of Claim Metrics in Social Sensing Systems 4/20
Spam Gossip
User inaccuracy
Sensor
inaccuracy
Problems
Sources of claim
uncertainty and
invalidity:
• Gossip
• Regular expressions
• “is (that | this | it) true”
• “wh[a]*t[?!][?1]*”
• Spam
• In web-based systems: CAPTCHA
• In social networks: by analyzing the inputs
such as tags, links, tips and comments
Quality of Claim Metrics in Social Sensing Systems 5/20
Inaccuracy of users
•People are the core element
of the social sensing system
•Main weak points of the
system: Human errors
•Claims cannot be fully trusted
Quality of Claim Metrics in Social Sensing Systems 6/20
Claim validation
assessment:
•How to identify valid claims?
•This issue was introduced on web before:
•Sums, Average Log, Investment.
•Some possible solutions:
•machine learning
•natural language processing
•data mining
•clustering methods
Quality of Claim Metrics in Social Sensing Systems 7/20
Quality of Claim Metrics in Social Sensing Systems 8/20
Content Measure:
The richness of the claim contents
facilitates the back-end applications.
Feedback (Popularity) Measure
•Each claim published on a social network
may provoke reactions
•users judgments
•redistributing the claim
Content
diversity
• The diversity of the type of information
• Text, Video, Image
User tagging
• users can be mentioned and notified by each other
• provides new information about the importance of the claim
• mentioning can be analyzed to find debates between users
Quality of Claim Metrics in Social Sensing Systems 9/20
Quantity of
used
keywords
•The set of keywords is dependent on the subject
•The set of keywords needs a prior knowledge
•The set can be extracted by preprocessing the claims
•The higher number of used keywords will increase the value of the claims
Geo-
tagging
• It is used to pin the locations of the users
• The information is valuable in location base analysis to cluster the
reporting user
Quantity of
used
hashtags
• Analyzing hashtags are easier than the keywords
• one of the main approaches to query the posted claims over a
specific period of time
Quality of Claim Metrics in Social Sensing Systems 10/20
Opinion
reaction
•This parameter can help validate the information by
unknown users.
•In some of the systems, users may rate by giving stars
Redistribution
•The number of reclaims shows the popularity of the
claim
Quality of Claim Metrics in Social Sensing Systems 11/20
Quality of Claim Metrics in Social Sensing Systems 12/20
Two hashtag-centric and user-centric datasets are gathered by the
crawler for the evaluation
The first dataset is extracted from the Twitter based on IranDeal
hashtag
•260,000 tweets
•66,238 users
The second dataset is extracted from the Foursquare social network
•7,402 users
•40,741 Tips
•35,503 restaurants
Quality of Claim Metrics in Social Sensing Systems 13/20
 The users are grouped
according to the number of
reported claims
 About 14% of the users
(36663 users) post exactly 1
tweet.
 Only 4% have two posts.
 The percentage decreases as
the number of tweets
increases.
14/20Quality of Claim Metrics in Social Sensing Systems
 The number of likes for
each comment shows its
popularity
 the comments are
categorized based on their
number of likes
 A large fraction of tweets
(93%) does not get any
favorites
 The portion of tweets that
gets 1 and 2 favorites are
3.4% and 1.1% respectively
15/20Quality of Claim Metrics in Social Sensing Systems
 One of the other popularity
metrics is the rate of sharing
a comment.
 It expresses the dependency
between the QoC metrics and
the way the dataset is crawled
 people who follow the
hashtag are eager to share
the news headline
 The sparsity of the data for
the values of higher than 500
affects the results
16/20Quality of Claim Metrics in Social Sensing Systems
 The tags provide extra
information that boosts claims
processing applications
 The highest frequency belongs
to the comments with a single
tagged user (140191 tweets)
 The highest population of
tagged users in a tweet is
mentioned to be 12 people
 Around 15% of tweets tagged
exactly two users and the values
decrease in higher numbers
17/20Quality of Claim Metrics in Social Sensing Systems
 Power law distribution
◦ We used the Zipf law.
◦ S shows the degree of curve slope.
18/20
Comparing the value of s for these datasets implies that the
nature of the used social network affects the characteristics
of the dataset.
Quality of Claim Metrics in Social Sensing Systems
We Review the
Sources of claim
uncertainty and
invalidity
Defines a new set
of quality of
claims metrics
The analysis
show that most
of the metrics
follow the power
law. But it is not
a general rule
The degree of
power law is
dependent to the
nature of dataset
and the social
network
19/20Quality of Claim Metrics in Social Sensing Systems
20/20Quality of Claim Metrics in Social Sensing Systems

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Quality of Claim Metrics in Social Sensing Systems: A case study on IranDeal

  • 1. Pooria Taghizadeh : pooria.tgh@gmail.com Dr. Hadi Tabatabaee : h_tabatabaee@sbu.ac.ir Dr. Mona Ghassemian : m_ghassemian@sbu.ac.ir Dr. Hamed Haddadi : hamed.haddadi@qmul.ac.uk
  • 2.  Introduction  Sources of claim uncertainty and invalidity  Quality of claim metrics  Datasets  Evaluation and analysis  Conclusion Quality of Claim Metrics in Social Sensing Systems 2/20
  • 3.  What is a social sensing system? Social Sensing is referred to systems that use people as sensors and claim the events happening in their surroundings.  The main components Quality of Claim Metrics in Social Sensing Systems 3/20
  • 4. Quality of Claim Metrics in Social Sensing Systems 4/20 Spam Gossip User inaccuracy Sensor inaccuracy Problems
  • 5. Sources of claim uncertainty and invalidity: • Gossip • Regular expressions • “is (that | this | it) true” • “wh[a]*t[?!][?1]*” • Spam • In web-based systems: CAPTCHA • In social networks: by analyzing the inputs such as tags, links, tips and comments Quality of Claim Metrics in Social Sensing Systems 5/20
  • 6. Inaccuracy of users •People are the core element of the social sensing system •Main weak points of the system: Human errors •Claims cannot be fully trusted Quality of Claim Metrics in Social Sensing Systems 6/20
  • 7. Claim validation assessment: •How to identify valid claims? •This issue was introduced on web before: •Sums, Average Log, Investment. •Some possible solutions: •machine learning •natural language processing •data mining •clustering methods Quality of Claim Metrics in Social Sensing Systems 7/20
  • 8. Quality of Claim Metrics in Social Sensing Systems 8/20 Content Measure: The richness of the claim contents facilitates the back-end applications. Feedback (Popularity) Measure •Each claim published on a social network may provoke reactions •users judgments •redistributing the claim
  • 9. Content diversity • The diversity of the type of information • Text, Video, Image User tagging • users can be mentioned and notified by each other • provides new information about the importance of the claim • mentioning can be analyzed to find debates between users Quality of Claim Metrics in Social Sensing Systems 9/20
  • 10. Quantity of used keywords •The set of keywords is dependent on the subject •The set of keywords needs a prior knowledge •The set can be extracted by preprocessing the claims •The higher number of used keywords will increase the value of the claims Geo- tagging • It is used to pin the locations of the users • The information is valuable in location base analysis to cluster the reporting user Quantity of used hashtags • Analyzing hashtags are easier than the keywords • one of the main approaches to query the posted claims over a specific period of time Quality of Claim Metrics in Social Sensing Systems 10/20
  • 11. Opinion reaction •This parameter can help validate the information by unknown users. •In some of the systems, users may rate by giving stars Redistribution •The number of reclaims shows the popularity of the claim Quality of Claim Metrics in Social Sensing Systems 11/20
  • 12. Quality of Claim Metrics in Social Sensing Systems 12/20
  • 13. Two hashtag-centric and user-centric datasets are gathered by the crawler for the evaluation The first dataset is extracted from the Twitter based on IranDeal hashtag •260,000 tweets •66,238 users The second dataset is extracted from the Foursquare social network •7,402 users •40,741 Tips •35,503 restaurants Quality of Claim Metrics in Social Sensing Systems 13/20
  • 14.  The users are grouped according to the number of reported claims  About 14% of the users (36663 users) post exactly 1 tweet.  Only 4% have two posts.  The percentage decreases as the number of tweets increases. 14/20Quality of Claim Metrics in Social Sensing Systems
  • 15.  The number of likes for each comment shows its popularity  the comments are categorized based on their number of likes  A large fraction of tweets (93%) does not get any favorites  The portion of tweets that gets 1 and 2 favorites are 3.4% and 1.1% respectively 15/20Quality of Claim Metrics in Social Sensing Systems
  • 16.  One of the other popularity metrics is the rate of sharing a comment.  It expresses the dependency between the QoC metrics and the way the dataset is crawled  people who follow the hashtag are eager to share the news headline  The sparsity of the data for the values of higher than 500 affects the results 16/20Quality of Claim Metrics in Social Sensing Systems
  • 17.  The tags provide extra information that boosts claims processing applications  The highest frequency belongs to the comments with a single tagged user (140191 tweets)  The highest population of tagged users in a tweet is mentioned to be 12 people  Around 15% of tweets tagged exactly two users and the values decrease in higher numbers 17/20Quality of Claim Metrics in Social Sensing Systems
  • 18.  Power law distribution ◦ We used the Zipf law. ◦ S shows the degree of curve slope. 18/20 Comparing the value of s for these datasets implies that the nature of the used social network affects the characteristics of the dataset. Quality of Claim Metrics in Social Sensing Systems
  • 19. We Review the Sources of claim uncertainty and invalidity Defines a new set of quality of claims metrics The analysis show that most of the metrics follow the power law. But it is not a general rule The degree of power law is dependent to the nature of dataset and the social network 19/20Quality of Claim Metrics in Social Sensing Systems
  • 20. 20/20Quality of Claim Metrics in Social Sensing Systems