Poster Analysis

1. Poster and Teaser Poster analysis
Tyler Leon

2. Call to action for the film,
it gives the year of release
so that people can
anticipate its release.
Conventionally, the stars of
the film are shown at the top
of the poster. A possible
reason this is done is to
arouse interest from people
that are fans of these actors.
If people love a certain actor
they are more likely to watch
a film they are in. It also
indicates that these actors
have the lead roles.
The names of the main
actors are stated in smaller
font bellow, implying their
roles are smaller but still
important.
The title of the film which is
the focal point of the poster
gives a clue to the genre of
the film. Its important this is
large because without the
name people will not be able
find out anything about the
film.
The website is given so that
people can get more
information on the film
The main cast members are
shown here. Through their
costume, we can make
assumptions to personality,
job etc. The positioning is
also important. Ben Stiller is
at the forefront implying
that he is the protagonist,
while Eddie Murphy behind
him appears to be the other
lead character. The others
behind them are likely to be
important characters but not
leading. The background is
also important to look at.
We can see that there are
skyscrapers in the
background, a building that
is synonymous with
America, suggesting that it is
set in America.

3. This is a teaser poster for Final
Destination 5. There are some
obvious differences to the
normal poster shown before.
The sole image on the poster is
of a skull with a five through it.
This is the symbol of Death,
one of the main characters in
the series. It is likely that fans
of the film will understand the
poster better than those who
have never seen any of the
previous films. The five
indicates that it is the fifth
instalment of the series. This
poster seems to be directed
towards fans of the series as
there is no other indication to
what film it is other than the
skull, its very symbolic so unless
you understand the symbol,
you won’t know what the
poster is for. For fans of the
series however a simple image
like this will stir interest.
The date is very blunt. The year or
date is not given, only the month.
As the type of poster suggests, it is
done to tease consumers and
create interest and anticipation. It
is a marketing technique to gain
interest before the main
advertising is done.
It is made known to the
consumers that the film is
available in 3D if they
wish.
Similar to the previous poster,
the website is shown, it is a call
to action for consumers and
helps with creating interest while
giving consumers a place to find
more information.