Treasure Hunter Company Profile (English), Dec.2019

1. Global No.1 Creator Network & Next Media Group
We Are

2. 01. About Us – Treasure Hunter
02. Creator Engagement
03. Marketing Solution for Brands
04. Production, Education, Commerce
Content

3. 01. About Us – Treasure Hunter

4. (1) Company Overview 01. About Us – Treasure Hunter
World’s Leading New Media Content Network
Treasure Hunter is a Korean representative of new media company and Creator-centered world’s leading next media company.
We are MCN company since January of 2015.
We have made new market value with domestic and global Creators of
making digital contents.
Creative Content
We make global media entertainment network
by increasing channels which Creators can network
Creators’ Collaboration
We are open company which communicates with Creators and Users.
Communicative Company

5. (1) Company Overview 01. About Us – Treasure Hunter
World’s Leading New Media Content Network
Treasure Hunter is expanding its marketing & commerce business in Korea, China and Southeast Asia
based on the network of creators.
Content
Marketing
Commerce
2015
2017
2018
Company Name
No. of employees
Business Area
Date of establishment
Treasure Hunter Co.,Ltd
Totally 150 persons (Korea HQ 40, Subsidiaries 100, Global 10)
Content provision, digital advertising, e-commerce
January 7th, 2015
Subsidiaries (Korean) Leferi, 1Brand, Lattuo, TI Ent, Cremarket, The Koolab
Global Branch China (Shanghai, Hongkong), Malaysia, Indonesia, Thailand

6. (1) Company Overview 01. About Us – Treasure Hunter
We Are Always On – Reach out to Audience
We are expanding contact with digital audiences in YouTube and local/global digital platforms.
※ YouTube, facebook, Instagram, weibo, etc. included※ TH , subsidiary, and Partner Network included
5.6K+
Creator Channels
17.9B+
YouTube Views
750M+
Subscribers

7. (1) Company Overview 01. About Us – Treasure Hunter
We Are Hyper-targeted Media Group
Treasurer Hunter organizes creator channels according to genre,
gender, age, and interests and systematically manages them according
to audience targets.
Organizing various categories,
advanced targeting groups
We have expertise in the beauty and social media fields through
Leferi (Beauty), 1Brand (Food), Lattuo (Fashion), TI Ent (Kids/Family),
Cremarket (Commerce), The Koolab (Character, IP).
Strengthening professionalism
through synergy of affiliated companies
Game
Kids
Beauty
Entertainment
Lifestyle
K-Culture

8. (2) Why Treasure Hunter ? 01. About Us – Treasure Hunter
We Are MCN Optimized Creative Group
Treasure Hunter is a group of creators specializing in networking. It is based
on CEO Jae Yong Song who introduced MCN business for the first time in
Korea and Korea famous creator ‘YD’. It is a group of experts who have the
highest understanding about digital audience.
We understand our digital viewers best.
Treasure Hunter has creativity, planning power, and expertise to meet
the most successful viewers through creators' content, channels, and
various video platforms.

9. (2) Why Treasure Hunter ? 01. About Us – Treasure Hunter
We Own Global Market Leadership
Treasurer Hunter is expanding its networks in Asia, North America, Europe,
Middle East and other regions such as China, Japan, Thailand, Malaysia and
Indonesia with the establishment of regional branches and local partnership.
We are committed to Global One Market.
Treasurer Hunter is building cross-border content between countries and
regions based on a high degree of understanding of Global Audience,
thereby expanding contact with the most effective global customers.
We are targeting global customers.

10. 02. Creator Engagement

11. (1) Who is Creator ? 02. Creator Engagement
Meet 5.6K+ Team of Treasure Hunter Creators
Treasure Hunter's creators are
the most powerful and trendy influencers
in this era of digital audience.
Treasure Hunter's creators plan and produce
the most trendy content
with audiences optimized.
Treasure Hunter's creators communicate
directly with their fans
by operating very loyal media
on many digital platforms.
Treasure Hunter has over 5,600 creator’s Channels working in beauty, games, lifestyle and entertainment
genres such as Korean Top Creators, Chinese Wang Hong and Southeast Asian Influencer.
< >12

12. (2) TH Creator Inspiration System 02. Creator Engagement
Creator Inspiration System
Treasure Hunter is helping to discover and nurture talented creators to lead the next generation global new media.
Providing valuable information such as professional education, shooting studios, and platform data analysis results, it helps
producers of more powerful contents, and promotes contents promotion and copyright management so that creators can
concentrate fully on their creative activities.
• Creator Basic Education
• Studio support
• Collaboration
• Community Membership
• Channel optimization
• Live Streaming support
• Brand Marketing
• Network Marketing
• Meet & Greet
• Support for offline events
• Supporting global network
• MD production support

13. 03. Marketing Solution for Brands

14. (1) TH Solution 03. Marketing Solution for Brands
The Most Effective way to Reach Digital Audience
Treasure Hunter is a creator-centric MCN, a group of professionals with a high level of understanding of digital viewing customers.
We offers the best marketing solution for your digital audience to your brand.

15. 03. Marketing Solution for Brands
Global Campaign with TH Network
(1) TH Solution > (a) Global Marketing

16. 03. Marketing Solution for Brands
Total Marketing Solution for Brand
(1) TH Solution > (b) Brand Total Solution

17. 03. Marketing Solution for Brands
YouTube Channel Plan & Operation for Brand
(1) TH Solution > (c) Brand Channel

18. 04. Production, Academy, Commerce, Festival

19. (1) Production
TH Original Live Show with 1st Digital Network Broadcasting
Treasure Hunter has been able to broadcast live on the global platform with the world's first digital network broadcasting
environment, and has collaborated with Panda TV in China to produce TH original live entertainment show <KISS>.
04. Production, Academy, Commerce, Festival

20. (2) Academy
TH Creator Academy
Treasure Hunter has been training creators with Gyeonggi Content Agency, local governments and private companies,
and issuing a ‘Creator Certification’.
04. Production, Academy, Commerce, Festival

21. (3) Commerce
IP & Commerce
Treasure Hunter is carrying out various additional business based on the creator and its IP.
04. Production, Academy, Commerce, Festival

22. (3) Commerce
Commerce Network
LACO @ Young Plaza, Seoul Playground in Seoul @ Big C Center, Bangkok
Treasure Hunter is carrying out various additional business based on the creator and its IP.
04. Production, Academy, Commerce, Festival

23. (4) Festival
Treasure Island Festival
Treasure Hunter is expanding Creator & fan-focused festivals.
04. Production, Academy, Commerce, Festival
• Treasure Island Festival
• 2018.10.06 ~ 10.07 @ Nami Island
• Main stage, Beauty, Entertainment, Pet, Meet & Greet

24. Global No.1 Creator Network & Next Media Group
We Are