Traditional Models of Translation Outsourcing Seem Well-Established and Sound. Are there alternatives? by Marek Piorkowski (Text United)

1. ISFULLOUTSOURCINGOFTRANSLATIONS
THE SMARTEST OPTION FOR TODAY’S BUSINESS?
Speaking:
MAREKPIÓRKOWSKI,
Managing Director at Text United GmbH

2. INTERNAL PROCESS,
EXTERNAL RESOURCES.
INBOUND TRANSLATION.
SPEAKING:MAREK PIÓRKOWSKI

3. INTERNALPROCESS,EXTERNALRESOURCES.INBOUNDTRANSLATION.
Takingcontrolovertranslationdata
from external agencies by internal employees
SPEAKING:MAREK PIÓRKOWSKI

4. INTERNALPROCESS,EXTERNALRESOURCES.INBOUNDTRANSLATION.
Integratingsourcedocumentationwithlanguage
management into asingle operations framework
APPS
BLOGS
FILES
WEBSITES
DOCUMENT
S SOFTWARE
SPEAKING:MAREK PIÓRKOWSKI

5. INTERNALPROCESS,EXTERNALRESOURCES.INBOUNDTRANSLATION.
Takingadvantage of the company’spartnernetwork
to decrease costs and maintain a high level of translation quality
SPEAKING:MAREK PIÓRKOWSKI

6. ESSENTIALS
FOR INBOUND TRANSLATION
SPEAKING:MAREK PIÓRKOWSKI

7. ESSENTIALSFOR INBOUNDTRANSLATION
Onecentralandautomatedsystem
fororganizing translations
- for all departments and all company’s products
SPEAKING:MAREK PIÓRKOWSKI

8. ESSENTIALSFOR INBOUNDTRANSLATION
Employeesareallowedaccesstothesystem
to submit content for translation but also to edit
and evaluate translations in progress
SPEAKING:MAREK PIÓRKOWSKI

9. ESSENTIALSFOR INBOUNDTRANSLATION
Anorganization-widedatabase
of previous translations (Translation Memory)
used and updated automatically by the system
SPEAKING:MAREK PIÓRKOWSKI

10. ESSENTIALSFOR INBOUNDTRANSLATION
Acentralcompanydictionaryfor the whole company
SPEAKING:MAREK PIÓRKOWSKI

11. ESSENTIALSFOR INBOUNDTRANSLATION
Statisticsregarding overall cost,
volume and other key metrics to evaluate performance
SPEAKING:MAREK PIÓRKOWSKI

12. WHICH DEPARTMENTS CAN BENEFIT
FROM INBOUND TRANSLATION?
SPEAKING:MAREK PIÓRKOWSKI

13. WHICHDEPARTMENTSCANBENEFITFROMINBOUNDTRANSLATION?
Softwareandwebdevelopmentdue to the capability
to place language management in the hands of the system
SPEAKING:MAREK PIÓRKOWSKI

14. WHICHDEPARTMENTSCANBENEFITFROMINBOUNDTRANSLATION?
Marketingteamslookingforimmediateimplementation
of translated content where it’s supposed to finally be
SPEAKING:MAREK PIÓRKOWSKI

15. WHICHDEPARTMENTSCANBENEFITFROMINBOUNDTRANSLATION?
DocumentationandHelpDesk
for consistency across every language
SPEAKING:MAREK PIÓRKOWSKI

16. WHICHEMPLOYEESAREBESTSUITED
TO INCLUDE IN INBOUND TRANSLATION?
SPEAKING:MAREK PIÓRKOWSKI

17. WHICHEMPLOYEESAREBESTSUITEDTOINCLUDEININBOUNDTRANSLATION?
Writer positionssuch as marketing,
documentation and technical support team leaders
SPEAKING:MAREK PIÓRKOWSKI

18. WHICHEMPLOYEESAREBESTSUITEDTOINCLUDEININBOUNDTRANSLATION?
Softwaredevelopmentengineers
along with their project management teams
SPEAKING:MAREK PIÓRKOWSKI

19. WHICHEMPLOYEESAREBESTSUITEDTOINCLUDEININBOUNDTRANSLATION?
Managerialstaffoverseeing the bottom line
SPEAKING:MAREK PIÓRKOWSKI

20. HOW LABOUR INTENSIVE IT ISTO SET UP?
SPEAKING:MAREK PIÓRKOWSKI

21. HOWLABOURINTENSIVEITISTOSETUP?
Continuous software translation requires developers to connect
a coderepository,which is what they are used to doing anyway
SPEAKING:MAREK PIÓRKOWSKI

22. HOWLABOURINTENSIVEITISTOSETUP?
EmployeescansubmitcontentwiththesimplicityofuploadingaFacebook
update,andmanagersapprovewhateverwillbesubmittedto translators
SPEAKING:MAREK PIÓRKOWSKI

23. HOWLABOURINTENSIVEITISTOSETUP?
Monitoringprogressandanalyzingsavingsandperformanceovertime
helpsinunderstandinganorganization'slong-termneedfor translation
SPEAKING:MAREK PIÓRKOWSKI

24. DOES HAVING A LONG TERM RELATIONSHIP
WITH A TRANSLATION AGENCY LIMITTHEPOTENTIAL
OF IMPLEMENTING INBOUND TRANSLATION?
SPEAKING:MAREK PIÓRKOWSKI

25. DOESHAVINGALONGTERMRELATIONSHIPWITHATRANSLATIONAGENCYLIMITTHEPOTENTIAL
OFIMPLEMENTINGINBOUNDTRANSLATION?
Agencies rely on TranslationMemorytechwhich is compatible
and so can be attained and integrated for continuity with ease
SPEAKING:MAREK PIÓRKOWSKI

26. DOESHAVINGALONGTERMRELATIONSHIPWITHATRANSLATIONAGENCYLIMITTHEPOTENTIAL
OFIMPLEMENTINGINBOUNDTRANSLATION?
Thereisnoneedtoimmediatelyterminateacontractwithanagency,
but rather move part of the translation operations into the central system
SPEAKING:MAREK PIÓRKOWSKI

27. DOESHAVINGALONGTERMRELATIONSHIPWITHATRANSLATIONAGENCYLIMITTHEPOTENTIAL
OFIMPLEMENTINGINBOUNDTRANSLATION?
Inboundtranslationdoesincludeoutsourcingcapabilitiesto support
employeeswithoutcertainlanguageskillsor time,soit canbetreated
asalaunch-padfor anyagency-basedor internalproject
SPEAKING:MAREK PIÓRKOWSKI

28. WHATTYPEOFORGANIZATIONCANTAKEFULLADVANTAGE
OF THE INBOUND TRANSLATION OPPORTUNITY?
SPEAKING:MAREK PIÓRKOWSKI

29. WHATTYPEOFORGANIZATIONCANTAKEFULLADVANTAGEOFTHEINBOUNDTRANSLATIONOPPORTUNITY?
Any organization with repetitive translation needs will achieve impactful
savingsonservicecostsandtimethatittakestoorganize
thetranslationprocess
SPEAKING:MAREK PIÓRKOWSKI

30. WHATTYPEOFORGANIZATIONCANTAKEFULLADVANTAGEOFTHEINBOUNDTRANSLATIONOPPORTUNITY?
Any organizationworkingwithcontractorsandsupplierstoforeigncountries,
dueto completecontrol over packaginganddocumentationcontent
SPEAKING:MAREK PIÓRKOWSKI

31. WHATTYPEOFORGANIZATIONCANTAKEFULLADVANTAGEOFTHEINBOUNDTRANSLATIONOPPORTUNITY?
Anycompany,startupstoo,can widely increase their visibility and market
penetrationthroughcontent marketinginitiatives pairedwith inbound translation
SPEAKING:MAREK PIÓRKOWSKI

32. WHAT CAN A COMPANY THAT IMPLEMENTED
INBOUND TRANSLATION DO WITH ALLTHEFREED-UPTIME?
SPEAKING:MAREK PIÓRKOWSKI

33. WHATCANACOMPANYTHATIMPLEMENTEDINBOUNDTRANSLATIONDOWITHALLTHEFREED-UPTIME?
Organizations can submitlanguagechecksandin-countryreviews
to ensure that translations are accurate for their target
demographic andgeolocation
SPEAKING:MAREK PIÓRKOWSKI

34. WHATCANACOMPANYTHATIMPLEMENTEDINBOUNDTRANSLATIONDOWITHALLTHEFREED-UPTIME?
Organizations can buildacustomdictionaryforemployees
to look up whenever building software, writing marketing content
ordocumenting products
SPEAKING:MAREK PIÓRKOWSKI

35. WHATCANACOMPANYTHATIMPLEMENTEDINBOUNDTRANSLATIONDOWITHALLTHEFREED-UPTIME?
Organizations can invite their contractors to take part in the initiative
and further buildafoundationfortheirinternationalexpansion!
SPEAKING:MAREK PIÓRKOWSKI

36. WHAT ELSE CONSTITUTES
AGOODINBOUNDTRANSLATIONSERVICE?
SPEAKING:MAREK PIÓRKOWSKI

37. WHATELSECONSTITUTESAGOODINBOUNDTRANSLATIONSERVICE?
Cloudbased,softwareasaserviceplatform
that hasall the competenciesof alargetranslationagency
SPEAKING:MAREK PIÓRKOWSKI

38. WHATELSECONSTITUTESAGOODINBOUNDTRANSLATIONSERVICE?
Workingdirectlywithprofessionaltranslators
who arealwaysavailableto servicecustomers,whenever the timeis right
SPEAKING:MAREK PIÓRKOWSKI

39. WHATELSECONSTITUTESAGOODINBOUNDTRANSLATIONSERVICE?
Automatedversionchecksandprojectsubmission,
whichtakesout allthe effort andfocusesongetting the work done
SPEAKING:MAREK PIÓRKOWSKI

40. WE’RETEXTUNITED.
JOINUS!
SPEAKING:MAREK PIÓRKOWSKI

41. WE’RETEXTUNITED.JOINUS!
Everybody here has the skills to take our interpretation
of inbound translation for a test drive through our website
www.textunited.com
SPEAKING:MAREK PIÓRKOWSKI

42. WE’RETEXTUNITED.JOINUS!
Any company can set up inbound translation for one of their
departments completely freeofcharge!
SPEAKING:MAREK PIÓRKOWSKI

43. www.textunited.com
Full service translationplatform.
A fundamentallynewwayto getchaos-freetranslationsfor your whole business.
THANK YOU!