Survey Fieldwork is a market research company focused on delivering cutting-edge data collection methods with research accuracy. Headquartered in Kolkata, India, they have a global panel presence across 25+ countries consisting of over 2.8 million consumers and 1.2 million business professionals. Their proprietary panels and technological infrastructure allow them to provide clients with high-quality, secure data through online surveys.
2. Who We Are?
Survey Fieldwork is a growth partnership company focused on helping clients achieve transformational
understanding of their consumers and markets as the consumers and market are forever transformed by the
disruptive technologies, new trends and new communication platforms.
Our client’s growth is achieved through our single minded focus on the vision:
“To deliver cutting edge data collection methods with research oriented accuracy in execution of
research projects”
We strongly believe that quality data is the hallmark of a market research study and to this end our high quality &
reliable data capturing methods ensure that our research solutions accurately reflect the market reality.
Headquartered in Kolkata India, we design, manage, analyze, and consult with clients on custom-built qualitative and
quantitative fieldwork for all market research projects for a variety of different industries.
All our resources are dedicated towards delivering successful results to our customers and a diverse database allows
us to recruit the most qualified respondents.
More than just collecting data, we look at each market research project as an opportunity for you to advance your
business and we make consistent efforts for you to extract maximum benefit out of it.
3. Main Differentiators From Other Agencies
Field Presence
Strong field presence, enabling
us to carry out fieldwork in
more than 25 countries across
the globe
Proprietary Panel
Proprietary consumer and B2B
panel present in 18 countries
Technological Infrastructure
Survey Fieldwork utilizes modern
infrastructure, which enables us
to provide high quality data and
highest level of data security
Software
Survey Fieldwork believes in using
powerful and robust software like
SPSS, Sawtooth and Quantum
4. Our Panel
Survey Fieldwork has experience and capability in providing fast, accurate and cost-effective online sample services
for its clients globally. We have made strategic tie up with all major online panel companies to provide quality
sample at very competitive price. Survey Fieldwork combines the consistency of quality and smooth process with the
leverage of knowledge on local markets and local habits which a local agency can provide. Survey Fieldwork's aim is
to make sure that all the quality & pricing parameters required by our clients are met in their committed time frame.
We offer our clients a one stop solution for international projects.
5. Profiling Data
• Gender
• Age
• SEC/ LSM
• Income
• Devices owned
Survey Questions
• Brands recalled
• Most often used brands
• Psychographic
• Other survey questions
B2B
• Type of Role
• Decision maker or not?
• Duration in the organization?
• Survey questions
Panel Attributes
6. Our International Panel Coverage
The Americas
USA
Mexico
Brazil
Africa, Middle East & Europe
UK Egypt Russia
France South Africa KSA
Germany Kenya UAE
Asia Pacific
India Singapore Japan Australia
Thailand Malaysia Indonesia
Vietnam China South Korea
7. Country Consumer Panel Size B2B Panel Size
Australia 63,640 37,623
Brazil 1,25,000 68,750
China 3,94,230 1,79,204
Egypt 87,057 41,398
France 393,689 1,24,918
Germany 3,94,230 1,79,204
India 3,54,960 1,68,759
Indonesia 1,22,813 84,000
Japan 1,62,248 49,408
Kenya 40,000 NA
KSA 3,200 NA
Country Wise Panel Counts
Country Consumer Panel Size B2B Panel Size
Malaysia 41,132 22,894
Mexico 40,000 NA
Russia 1,30,000 NA
Singapore 6,962 4,687
South Africa 41,000 15,000
South Korea 60,078 27,251
Thailand 87,057 41,398
UAE 8,000 2,500
UK 75,000 46,500
USA 1,58,705 94,500
Vietnam 1,07,709 60,546
Consumer Panel
2.8 Million+
B2B Panel
1.2 Million+
8. Australia Brazil
Consumer Panel Panel Count Nat Rep
Male 65% 50%
Female 35% 50%
0-14 years 15% 18%
15-24 years 11% 12%
25-54 years 55% 42%
55-64 years 9% 12%
65 years and over 10% 16%
B2B Panel Panel Count
Junior Level 46%
Mid Level 34%
High Level 20%
CONSUMER PANEL SIZE: 63,640
B2B PANEL SIZE: 37,623
CENSUS POPULATION SIZE: 24,772,247
INTERNET PENETRATION RATE: 79%
Consumer Panel Panel Count Nat Rep
Male 45% 49%
Female 55% 51%
0-14 years 25% 22%
15-24 years 23% 16%
25-54 years 20% 44%
55-64 years 17% 10%
65 years and over 16% 8%
B2B Panel Panel Count
Junior Level 47%
Mid Level 35%
High Level 18%
CONSUMER PANEL SIZE: 1,25,000
B2B PANEL SIZE: 68,750
CENSUS POPULATION SIZE: 210,867,954
INTERNET PENETRATION RATE: 45%
9. China
Consumer Panel Panel Count Nat Rep
Male 55% 51%
Female 45% 49%
0-14 years 17% 17%
15-24 years 15% 13%
25-54 years 46% 49%
55-64 years 12% 11%
65 years and over 10% 11%
B2B Panel Panel Count
Junior Level 35%
Mid Level 44%
High Level 21%
CONSUMER PANEL SIZE: 3,94,230
B2B PANEL SIZE: 1,79,204
CENSUS POPULATION SIZE: 1,349,585,838
INTERNET PENETRATION RATE: 39%
Egypt
Consumer Panel Panel Count Nat Rep
Male 47% 49%
Female 53% 51%
0-14 years 19% 17%
15-24 years 15% 14%
25-54 years 45% 46%
55-64 years 10% 12%
65 years and over 11% 11%
B2B Panel Panel Count
Junior Level 33%
Mid Level 46%
High Level 21%
CONSUMER PANEL SIZE: 87,057
B2B PANEL SIZE: 41,398
CENSUS POPULATION SIZE: 67,448,120
INTERNET PENETRATION RATE: 36%
10. France Germany
Consumer Panel Panel Count Nat Rep
Male 50% 48%
Female 50% 52%
0-14 years 14% 19%
15-24 years 15% 12%
25-54 years 39% 38%
55-64 years 16% 12%
65 years and over 16% 19%
B2B Panel Panel Count
Junior Level 39%
Mid Level 50%
High Level 11%
CONSUMER PANEL SIZE: 3,93,689
B2B PANEL SIZE: 1,24,918
CENSUS POPULATION SIZE: 65,233,271
INTERNET PENETRATION RATE: 77%
Consumer Panel Panel Count Nat Rep
Male 55% 51%
Female 45% 49%
0-14 years 17% 17%
15-24 years 15% 13%
25-54 years 46% 49%
55-64 years 12% 11%
65 years and over 10% 11%
B2B Panel Panel Count
Junior Level 45%
Mid Level 38%
High Level 17%
CONSUMER PANEL SIZE: 3,94,230
B2B PANEL SIZE: 1,79,204
CENSUS POPULATION SIZE: 82,293,457
INTERNET PENETRATION RATE: 84%
11. India Indonesia
Consumer Panel Panel Count Nat Rep
Male 52% 52%
Female 48% 48%
0-14 years 28% 27%
15-24 years 18% 18%
25-54 years 40% 41%
55-64 years 7% 7%
65 years and over 7% 6%
B2B Panel Panel Count
Junior Level 34%
Mid Level 45%
High Level 21%
CONSUMER PANEL SIZE: 3,54,960
B2B PANEL SIZE: 1,68,759
CENSUS POPULATION SIZE: 1,220,800,359
INTERNET PENETRATION RATE: 10%
Consumer Panel Panel Count Nat Rep
Male 42% 50%
Female 58% 50%
0-14 years 26% 25%
15-24 years 17% 17%
25-54 years 42% 42%
55-64 years 8% 9%
65 years and over 7% 7%
B2B Panel Panel Count
Junior Level 35%
Mid Level 43%
High Level 22%
CONSUMER PANEL SIZE: 1,22,813
B2B PANEL SIZE: 84,000
CENSUS POPULATION SIZE: 251,160,124
INTERNET PENETRATION RATE: 18%
12. Japan Kenya
Consumer Panel Panel Count Nat Rep
Male 44% 49%
Female 56% 51%
0-14 years 13% 13%
15-24 years 12% 10%
25-54 years 38% 37%
55-64 years 13% 12%
65 years and over 24% 27%
B2B Panel Panel Count
Junior Level 46%
Mid Level 33%
High Level 21%
CONSUMER PANEL SIZE: 1,62,248
B2B PANEL SIZE: 49,408
CENSUS POPULATION SIZE: 127,253,075
INTERNET PENETRATION RATE: 78%
Consumer Panel Panel Count Nat Rep
Male 60% 50%
Female 40% 50%
0-14 years 20% 40%
15-24 years 25% 19%
25-54 years 40% 34%
55-64 years 10% 4%
65 years and over 5% 3%
CONSUMER PANEL SIZE: 40,000
B2B PANEL SIZE: NA
CENSUS POPULATION SIZE: 92,477,857
INTERNET PENETRATION RATE: 28%
13. Malaysia
Consumer Panel Panel Count Nat Rep
Male 46% 51%
Female 54% 49%
0-14 years 29% 28%
15-24 years 17% 17%
25-54 years 41% 41%
55-64 years 7% 8%
65 years and over 6% 6%
B2B Panel Panel Count
Junior Level 32%
Mid Level 49%
High Level 19%
CONSUMER PANEL SIZE: 41,132
B2B PANEL SIZE: 22,894
CENSUS POPULATION SIZE: 29,628,392
INTERNET PENETRATION RATE: 61%
KSA
Consumer Panel Panel Count Nat Rep
Male 83% 56%
Female 17% 44%
0-14 years 14% 26%
15-24 years 52% 19%
25-54 years 23% 47%
55-64 years 8% 5%
65 years and over 3% 3%
CONSUMER PANEL SIZE: 3,200
B2B PANEL SIZE: 1,600
CENSUS POPULATION SIZE: 67,448,120
INTERNET PENETRATION RATE: 48%
14. Mexico Russia
Consumer Panel Panel Count Nat Rep
Male 45% 49%
Female 55% 51%
0-14 years 31% 31%
15-24 years 21% 18%
25-54 years 38% 41%
55-64 years 6% 6%
65 years and over 4% 4%
CONSUMER PANEL SIZE: 40,000
B2B PANEL SIZE: NA
CENSUS POPULATION SIZE: 16,113,875
INTERNET PENETRATION RATE: 36%
Consumer Panel Panel Count Nat Rep
Male 55% 51%
Female 45% 49%
0-14 years 17% 17%
15-24 years 15% 13%
25-54 years 46% 49%
55-64 years 12% 11%
65 years and over 10% 11%
CONSUMER PANEL SIZE: 1,30,000
B2B PANEL SIZE: NA
CENSUS POPULATION SIZE: 1,349,585,838
INTERNET PENETRATION RATE: 49%
15. Singapore
Consumer Panel Panel Count Nat Rep
Male 47% 49%
Female 53% 51%
0-14 years 13% 13%
15-24 years 18% 17%
25-54 years 50% 51%
55-64 years 10% 9%
65 years and over 9% 10%
B2B Panel Panel Count
Junior Level 32%
Mid Level 49%
High Level 19%
CONSUMER PANEL SIZE: 6,962
B2B PANEL SIZE: 4,687
CENSUS POPULATION SIZE: 5,460,302
INTERNET PENETRATION RATE: 75%
South Africa
Consumer Panel Panel Count Nat Rep
Male 69% 50%
Female 31% 50%
0-14 years 15% 28%
15-24 years 21% 19%
25-54 years 53% 42%
55-64 years 8% 6%
65 years and over 3% 5%
B2B Panel Panel Count
Junior Level 33%
Mid Level 46%
High Level 21%
CONSUMER PANEL SIZE: 41,000
B2B PANEL SIZE: 15,000
CENSUS POPULATION SIZE: 48,601,098
INTERNET PENETRATION RATE: 21%
16. South Korea Thailand
Consumer Panel Panel Count Nat Rep
Male 42% 50%
Female 58% 50%
0-14 years 14% 13%
15-24 years 13% 13%
25-54 years 47% 46%
55-64 years 11% 14%
65 years and over 12% 14%
B2B Panel Panel Count
Junior Level 47%
Mid Level 35%
High Level 18%
CONSUMER PANEL SIZE: 60,078
B2B PANEL SIZE: 27,251
CENSUS POPULATION SIZE: 48,955,203
INTERNET PENETRATION RATE: 82%
Consumer Panel Panel Count Nat Rep
Male 47% 49%
Female 53% 51%
0-14 years 19% 17%
15-24 years 15% 14%
25-54 years 45% 46%
55-64 years 10% 12%
65 years and over 11% 11%
B2B Panel Panel Count
Junior Level 33%
Mid Level 46%
High Level 21%
CONSUMER PANEL SIZE: 87,057
B2B PANEL SIZE: 41,398
CENSUS POPULATION SIZE: 67,448,120
INTERNET PENETRATION RATE: 24%
17. United Kingdom
Consumer Panel Panel Count Nat Rep
Male 47% 51%
Female 53% 49%
0-14 years 39% 18%
15-24 years 25% 12%
25-54 years 26% 40%
55-64 years 5% 12%
65 years and over 5% 18%
B2B Panel Panel Count
Junior Level 46%
Mid Level 34%
High Level 20%
CONSUMER PANEL SIZE: 75,000
B2B PANEL SIZE: 46,500
CENSUS POPULATION SIZE: 66,573,504
INTERNET PENETRATION RATE: 82%
UAE
Consumer Panel Panel Count Nat Rep
Male 65% 69%
Female 35% 31%
0-14 years 20% 21%
15-24 years 19% 14%
25-54 years 59% 61%
55-64 years 2% 3%
65 years and over - 1%
B2B Panel Panel Count
Junior Level 41%
Mid Level 47%
High Level 12%
CONSUMER PANEL SIZE: 8,000
B2B PANEL SIZE: 2,500
CENSUS POPULATION SIZE: 5,473,972
INTERNET PENETRATION RATE: 70%
18. USA
Consumer Panel Panel Count Nat Rep
Male 38% 51%
Female 62% 49%
0-14 years 32% 19%
15-24 years 29% 13%
25-54 years 28% 39%
55-64 years 8% 13%
65 years and over 3% 16%
B2B Panel Panel Count
Junior Level 45%
Mid Level 38%
High Level 17%
CONSUMER PANEL SIZE: 1,58,705
B2B PANEL SIZE: 94,500
CENSUS POPULATION SIZE: 326,766,748
INTERNET PENETRATION RATE: 79%
Vietnam
Consumer Panel Panel Count Nat Rep
Male 35% 50%
Female 65% 50%
0-14 years 24% 24%
15-24 years 18% 17%
25-54 years 44% 46%
55-64 years 8% 9%
65 years and over 6% 6%
B2B Panel Panel Count
Junior Level 34%
Mid Level 45%
High Level 21%
CONSUMER PANEL SIZE: 1,07,709
B2B PANEL SIZE: 60,546
CENSUS POPULATION SIZE: 92,477,857
INTERNET PENETRATION RATE: 36%