The demand for online education is growing at a rapid pace and universities are trying to figure out how to participate in this trend. However, in order for universities to promote online study programmes, they need to understand the global demand for online education. Data from DistanceLearningPortal.com, the world's premier information portal on online and distance education, now reveals some of the hard facts regarding online education demand. The data shows that the highest demand for online education is in the United Kingdom, which represents 15,1% of the total demand in the world, and most online students are between 25-29. Regarding the online study programmes, most of them are at the Bachelor level (69%) and from the field of Business and Economics (29%).

1. InsightsintoGlobalDemandforOnlineEducationDemandforOnlineandDistanceEducationisontheriseglobally.With
increasingcompetitioninnationalmarkets,andtightenedregulations,
universitiesareincreasinglylookingfortherightwaytocapitalizeon
thistrend.Whilesomeuniversitieshavefiguredouthowtosuccessfully
markettheironlineprogrammestointernationalstudents,othersare
stilllookingfortheirwayin–whilemissingoutonabigandfurther
growingmarket.
GENDER
INTERESTPERCONTINENT
25%
2%
13%
45%
10%
TOP15COUNTRIES
15,1%
8,6%
DISCIPLINEBREAKDOWN
6,0%
4,7%
KEYFIGURESSTUDYPORTALS
3.3MVisitorspermonthacross
allStudyPortalsportals
300+Universitieslistingtheir
onlineprogrammes
10%Ofstudentsareopen
toDistanceLearning
EDUCATIONLEVELOFPROSPECTS
Highschool PhDBachelor Master
9%
AVERAGETIMESPENTSEARCHING
3.5minutes
AGEDISTRIBUTION
%
GROWTHOFINTEREST
Aug-12
Oct-12
Dec-12
Feb-13
Apr-13
Jun-13
Aug-13
Oct-13
Dec-13
0
50
100
150
200
250
Thousandsofvisits
Jan-14
3,9%
Business&Economics
Engineering&
Technology
Law
SocialSciences
AppliedSciences
LifeSciences,
Medicine& Health
EnvironmentalSciences
NaturalSciences
Humanities&Art
UnitedKingdom UnitedStates India Germany Unknown
2,6 %
2,4%
2,1%
2,0%
1,7%
Canada Nigeria Italy Pakistan
Netherlands
1,5%
1,4%
1,4%
1,4%
Ireland Spain France Australia
3,2%
Greece
69%
19%
2%
48%
52%
-19 20-24 25-29 30-34 35-39 40-44 45-49 50+
TIMEUNTILENROLMENT
PhDBachelor Master
PROGRAMME
SOFFERED
GLOBALDEMAND
0-6Months
6-12Months
1-2years
2+years
0%
20%
40%
ByshowcasinguserdatafromDistanceLearningPortal.com,theworld’s
premierinformationportalononlineanddistanceeducation,thisinfographic
seekstobringlightintothisglobaldarkness–andthushelpinguniversitiesto
betterunderstandtheactualdemandforonlineeducationonagloballevel.
Thisisafirststeptoempoweruniversitiestobasetheirmarketingdecisionson
hardfactsinsteadofpopularbeliefs.
©StudyPortals2013-Statisticsbasedonthe2MillionvisitsreceivedonDistanceLearningPortal.comin2013
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