Strands PFM is an award-winning personal finance software application that drives engagement between banks and their customers. In 2008, Strands revolutionized online banking by deploying the first PFM in Europe. Ever since, our digital money management solutions have been implemented by a growing number of leading financial institutions worldwide.

1. PERSONAL FINANCIAL MANAGEMENT
© Strands Inc.
Product Overview
PFM

2. AGENDA
1
ABOUT STRANDS
2
PFM BENEFITS & ROI
3
PFM FUNCTIONALITY
4
CASE STUDIES

3. 1 ABOUT STRANDS

4. 1. ABOUT STRANDS
COMPANY FACTS
MISSION
Develop innovative
software to help banks &
retailers monetize data
HISTORY
Founded in 2004 as a
pioneer of personalization &
recommendation solutions by
experts in machine learning
& Big Data
2 BUSINESS UNITS
FINANCE
Powering FinTech innovation by delivering
customized digital banking experiences
RETAIL
Personalization & recommendation
solutions boosting e-commerce
business
CUSTOMERS
>300 corporate customers
worldwide
INTERNATIONAL
Multicultural team of
70+ employees from more than
15 countries speaking over
10 languages
LOCATIONS
Barcelona (HQ), San
Francisco, Miami, Madrid &
Buenos Aires

5. We create more engaging &
personalized digital experiences,
enabling banks to leverage the
rich sources of data they generate.
Our bespoke solutions help banks
to open up new revenue streams,
retain their customers, & grow
their business.
Engage
Target
Retain &
Grow
THE STRANDS
MISION
Powering FinTech
Innovation
1. ABOUT STRANDS

6. RETAIN & GROW
STRANDS FINANCE SUITE
BUSINESS
FINANCIAL
MANAGEMENT
BFM
CARD-LINKED
OFFERS
CLO
PERSONAL
FINANCIAL
MANAGEMENT
PFM PRODUCT
RECOMMENDER
REC
LOOP
ENGAGE
1. ABOUT STRANDS

7. 2 PFM BENEFITS & ROI

8. Clothes
€300/m
Dream House
€200,000
€500/m
Food
€250/m
Fuel
€190/m
Vacation
€3,600
€300/m
2. PFM BENEFITS & ROI
Customer Needs:
How can I control my expenses?
How much money can I put aside
at the end of this month?
What if I want to purchase a new
house, a TV or a computer?
Am I spending more than others
like me?
EMPOWER
Bank customers want
help managing their
finances

9. Strands PFM:
Award-winning money
management solution
Helps users understand & manage
their money more intelligently
Makes digital banking more
relevant, fun & convenient
Creates a much closer relationship
between account holders & their
bank
2. PFM BENEFITS & ROI
WHITE-LABEL SOLUTION
Design your own PFM
that integrates easily
with digital banking

10. 3 PFM FUNCTIONALITY

11. 3. PFM FUNCTIONALITY
Analysis Planning Decisions
Income & Spending Cash Flow
Peer Comparison Transaction Details
OK-to-Spend What-if?
Financial Health Notifications
Budgeting Saving Goals
Net-Worth Financial Calendar
Spending Plan
FRONT-END LAYER WIDGETS

12. 4 CASE STUDIES

13. 4. CASE STUDIES
DEUTSCHE BANK
Country: Germany
PFM solution name: FinanzPlaner
Number of users: 4 million
Deployment: Web, Tablet, Mobile,
Apple Watch
Launch year: 2014

14. 4. CASE STUDIES
POST FINANCE
Country: Switzerland
PFM solution name: E-Cockp
Number of users: 1.7 million
Deployment: Web & Tablet
Launch year: 2012

15. 4. CASE STUDIES
BARCLAYS
Country: UK
PFM solution name: MoneyTools
Number of users: 9 million
Deployment: Web, fully integrated
Launch year: 2012

16. 4. CASE STUDIES
ALLIED IRISH
BANKS (AIB)
Country: Ireland
PFM solution name: My Money Manage
Number of users: 700,000
Deployment: Tablet
Launch year: 2012

17. CLIENT REFERENCES
“The FinanzPlaner (powered by Strands) is a
strategic investment for us. The huge amount of
positive customer feedback proves that it was the
right decision”
Michael Koch, Head of Online and Mobile Banking
at Deutsche Bank
“My Money Manager (powered by Strands)
provides our customers with deep financial
insights, an excellent user experience and an ability
to manage their money on the move through our
online channels”
John Brennan, Head of Online Channel
Development at AIB
“Strands has been a great partner in this journey.
Barclays was able to integrate Strands widget logic
and functionalities creating a seamless user
experience”
Simon Shorey, Head of Social Media Platforms
and Servicing, Digital Banking at Barclays
“We are excited about the positive response from
our customers who have been looking for a better
way to get a clear picture of where their money is
going. MoneyLogic provides them with immediate
insights into their spending and savings habits”
Dan Dickinson, Head of Online &
Mobile Banking at Bank of Montreal

18. THANK YOU
LEARN MORE
ABOUT STRANDS:
WEB
finance.strands.com
BLOG
blog.strands.com
TWITTER
@StrandsFinance