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Week 8 – Crowdsourcing
MIS5001: Management Information Systems




           PROF. STEVEN L. JOHNSON
              Twitter: @StevenLJohnson
               http://stevenljohnson.org
Today’s Agenda

 Case Discussion


 Activity: Crowdsource This!
 Reading and Blog Post Discussion
Case Study Discussion

 Describe the basic business model of TopCoder.
 What makes TopCoder successful?
 Hughes wants to grow revenue to $200 million. Is
  this realistic?
 Use TopCoder and globalization in the same
  sentence.
 How does TopCoder manage the “Community”?
  Where is there room for improvement?
 Is TopCoder Direct and the use of CoPilots
  effective?
90-Second Reflection

1.   What would you like to remember at the end of the
     semester about the TopCoder case?

3. What would you like to know more about?


5. Any other comments?
Activity: Crowdsource This!

 Form Groups of 2-3 ... 1, 2, 3, 4, 5 ...


 Pick a job or major job role one of you does:
   Identify at least one major component of that job that could be
    crowdsourced.
   Of the crowdsourcing models we’ve read about, what would
    work best for the target job task?
   Do you think it is a good idea? Why or why not?
When is crowdsourcing effective?

 What is crowdsourcing?


 The rise of crowdsourcing
 Crowdsourcing data not without pitfalls
For More Information

    PROF. STEVEN L. JOHNSON
       EMAIL: STEVEN@TEMPLE.EDU
        Twitter: @StevenLJohnson
        http://stevenljohnson.org

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Week 8 - Crowdsourcing

  • 1. Week 8 – Crowdsourcing MIS5001: Management Information Systems PROF. STEVEN L. JOHNSON Twitter: @StevenLJohnson http://stevenljohnson.org
  • 2. Today’s Agenda  Case Discussion  Activity: Crowdsource This!  Reading and Blog Post Discussion
  • 3. Case Study Discussion  Describe the basic business model of TopCoder.  What makes TopCoder successful?  Hughes wants to grow revenue to $200 million. Is this realistic?  Use TopCoder and globalization in the same sentence.  How does TopCoder manage the “Community”? Where is there room for improvement?  Is TopCoder Direct and the use of CoPilots effective?
  • 4. 90-Second Reflection 1. What would you like to remember at the end of the semester about the TopCoder case? 3. What would you like to know more about? 5. Any other comments?
  • 5. Activity: Crowdsource This!  Form Groups of 2-3 ... 1, 2, 3, 4, 5 ...  Pick a job or major job role one of you does:  Identify at least one major component of that job that could be crowdsourced.  Of the crowdsourcing models we’ve read about, what would work best for the target job task?  Do you think it is a good idea? Why or why not?
  • 6. When is crowdsourcing effective?  What is crowdsourcing?  The rise of crowdsourcing  Crowdsourcing data not without pitfalls
  • 7. For More Information PROF. STEVEN L. JOHNSON EMAIL: STEVEN@TEMPLE.EDU Twitter: @StevenLJohnson http://stevenljohnson.org