2. USASBE Workshop
Entrepreneurial Universities and Entrepreneurial Learning

5. Biggest student city of Belgium
65 000 students

8. University College Ghent
Established in 1995
located in Flanders (6 million inhabitants) – Belgium - Europe
The largest University College of Belgium (18 000 students)

9. 18.000 students
2.196 members of staff
8 campuses in Ghent and Aalst
380 research
projects
150 doctoral projects
Multisectoral: 10 areas of study –
8 faculties
Proefhoeve Bottelaere (Research Farm)
Centre for Entrepreneurship
Homebrewed “Bijloke-beer”
Facts & Figures
Established in 1995
Situated in Flanders
(about 6 million inhabitants)

11. Human map

12. Do you stimulate creativity or
entrepreneurial behaviour?

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33. Mission
• Stimulate creativity and entrepreneurial behaviour:
– Students
– Staff
– Candidate starters
– SME’s

35. History
’02
VUMAS
business game
 STEP project
‘04
Entrepreneurial
Skills
‘06
bach.- /
masterthesis
’08
Free course
“Entrepreneurship”
‘08
Centre for
Entrepreneurship

37. Business Administration
4 faculties
4 associated faculties

38. Entrepreneurial University
• Entrepreneurial awareness
• University-business cooperation

39. Students working on projects of starters
and SME’s

41. Triangle relation
Entrepreneur
Student
Demand?
Feasibility studie
Marketingplan
…
Performance:
Research
Business Plan
…
Support
Guide
Mediate
Coach

43. Facilitate creativity sessions
And brainstorms

44. Created own brainstorm tool

45. CfE Trendspot

47. Organise free infosessions for
entrepreneurs and students

48. Stimulate students towards
Entrepreneurial behaviour

49. Bring inspiring entrepreneurial
Stories on campus

50. Organise bootcamps for students
and young entrepreneurs

51. Stimulate students towards
Entrepreneurship

52. Support Student-Entrepreneurs:
Status student-Entrepreneur

53. Organise business contests

54. Yearly organise an
International Entrepreneurship Seminar
http://internationalentrepreneurialseminar.wordpress.com/

55. Offer free work facility

56. Our team
18-3-2022

59. European trend 1:
To make higher education institutions
more entrepreneurial

60. How do you see
‘the Entrepreneurial University’
of the future?

61. Brainstorm workshop
Trendtool
• to start the discussion and to open up our
minds towards innovative solutions
• Possible interesting comparisons between
Europe, the United States and other
cultures?
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62. Trendspot tool

63. European Trend 2:
International orientation
(at least within Europe itself)

64. How important are international
partnerships to your institution?

65. International entrepreneurial
projects within the CfE

66. Knowledge center to Entreprise Services
through Students

67. KESS Characteristics
12 Partners:
Hogeschool Gent (project-leader), Hogeschool West-Vlaanderen, VOKA Kamer van
Koophandel Oost-Vlaanderen, VOKA Kamer van Koophandel West-Vlaanderen,
ERSV West-Vlaanderen, Groupe Sup de Co Amiens, Université Catholique de Lille,
Université de Technologie de Compiègne, Institute Polytechnique La Salle Beauvais,
Chambre de Commerce Franco-Belge, Ville de Marcq-en-Baroeul, Amiens
Métropole
Total budget: 1.164.000 euro
Financial support: INTERREG IV France-Wallonie-Vlaanderen, Vlaanderen,
Oost-Vlaanderen, West-Vlaanderen, Picardie
Timeperiod: 01-10-2011 until 01-10-2014

68. KESS Aims
• Contribution to the economic growth of both regions by cross-border
student services, like internships, to enterprises;
• Realisation of a structural cooperation between higher education
institutions, representative organisations for business and enterprises from
both regions;
• Creation of opportunities for social and cultural links;
• Improving the student services to enterprises by the creation of
multidisciplinary teams of students, teachers and entrepreneurs;
• Improving the exchange of knowledge cross-border
• Improving entrepreneurship education in a cross-border context
• Alignment of demand and supply of the labourmarket cross-border

69. European University Enterprise Network (EUEN)

70. EUEN Characteristics
• Pilot project
• 10 Partners:
University partners: Coventry University (Project Coordinator),
Hogeschool Ghent, Fachhochschule Münster, University of Turku
Business partners: Acerta, Banco Santander, Hewlett-Packard Limited,
Microsoft Worldwide - Education Strategy Group
Network partners: European Business and Innovation Centre Network,
National Centre for Entrepreneurship Education
• Total budget: 495.982 euro
• Financial support: EUROPEAN COMMISSION
Directorate-General for Education and Culture
• Timeperiod: 01-11-2011 until 31-05-2013

71. EUEN aims
• EUEN builds up on the established concept of University Enterprise
Networks, led by the National Centre for Entrepreneurship
Education and the delivery of the Innovation UEN by Coventry
University.
• EUEN will establish partnerships between enterprise and
entrepreneurial universities and multi-national businesses aimed at
making a substantial impact on long term competitiveness in both
sectors.
• EUEN aims to enhance entrepreneurship opportunity by:
– shaping the leadership in education institutions
– building the capability to deliver entrepreneurship through education by
the professional development of the academic and support staff

72. Interregional dissemination of the business
concept of the Centre for Entrepreneurship

73. Characteristics
• 7 Partners:
Hogeschool Gent (project coordinator), Hogeschool Zuyd,
Université du Littoral côte d’opale (ULCO), University of the
Algarve, Jade University Wilhelmshaven, Coventry University,
Mälardalens högskola
• Total budget: 45.147,35 euro
• Financial support: European Fund for Regional
Development
• Time Period: 1-12-2010 until 30-11-2012

74. Aims
• Interregional knowledge exchange on entrepreneurial education and
entrepreneurship support
• Setting up an international network on Entrepreneurial Education
• Bringging together students of University College Ghent with peers of
other European universities, with the goal of setting up business plans
together and facing intercultural opportunities.
• Lower barriers for entrepreneurs willing to trade internationally
• Declining the gap in between education and entrepreneurship
• Create a short but intensive 3ECTS program for foreign students, in order
to position the Centre for Entrepreneurship Internationally

75. Do you closely cooperate
with Business?
- Research
- Internships
- Funding / Sponsorship
- Partnership projects
- Others?

76. But…
… How to install Entrepreneurial Behavior in HEI?
…How to install Entrepreneurial Behavior in Business?

77. How setting up structural
university-business
colaborations?
What constraints University-Business
collaboration, and how to overcome this?

78. European Trend 3:
More university – business
cooperation, in order to generate an
entrepreneurial culture

79. EUEN:
European University Entreprise Network

80. European University Enterprise Network (EUEN)

81. EUEN Characteristics
• Pilot project
• 10 Partners:
University partners: Coventry University (Project Coordinator),
Hogeschool Ghent, Fachhochschule Münster, University of Turku
Business partners: Acerta, Banco Santander, Hewlett-Packard Limited,
Microsoft Worldwide - Education Strategy Group
Network partners: European Business and Innovation Centre Network,
National Centre for Entrepreneurship Education
• Total budget: 495.982 euro
• Financial support: EUROPEAN COMMISSION
Directorate-General for Education and Culture
• Timeperiod: 01-11-2011 until 31-05-2013

82. EUEN
European University Enterprise Network
• European Commission Pilot-Project
• Knowledge Alliances
– Stimulating entrepreneurship inside education
– Stimulating university-business collaboration
• 8 European universities (UK, BE, GER, SE, SP, NL, PO)
• 8 (European) businesses (Microsoft, HP, Acerta, etc..)
• Explorative project – searching for new
ways of implementing entrepreneurship
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83. EUEN aims
• EUEN builds up on the established concept of University Enterprise
Networks, led by the National Centre for Entrepreneurship
Education and the delivery of the Innovation UEN by Coventry
University.
• EUEN will establish partnerships between enterprise and
entrepreneurial universities and multi-national businesses aimed at
making a substantial impact on long term competitiveness in both
sectors.
• EUEN aims to enhance entrepreneurship opportunity by:
– shaping the leadership in education institutions
– building the capability to deliver entrepreneurship through education by
the professional development of the academic and support staff

84. EUEN actions
WP1: Shaping the education environment through collaborative
interventions with institutional leaders to stimulate
entrepreneurship in staff, students and graduates
WP2: Application of collaborative learning opportunities through
business-education-student projects
WP3: Transfer of good practice from the pilot to the wider
European community
WP4: Project management ensuring delivery of outputs on time
and to budget

85. EUEN
actions and results
• Leader’s Forums: discussion between
leader’s of HEI and business
– Institutional top-level awareness
– Institutional change
– Large ROI (small investment)
– Top Down Approach
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86. EUEN
actions and results
• Staff Development Program: Creating
entrepreneurial behavior and awareness whithin
teachers
– Most teachers start very entrepreneurial
– Structural constraints limit entrepreneurial behavior
– Student-centered approach scares teachers
– Need for incentives (rewards in time or resources)
– Entrepreneurial teachers create entrepreneurial
students?
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87. EUEN
actions and results
• University-Business collaboration
– Acerta (Enterprise Counter, HR services)
– Different cultures HEI and business
– Need for common language
– Need for accountmanagers at HEI
– Need for business approaching strategy at HEI
– Need for more entrepreneurship inside
businesses
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88. EUEN
Conclusion
• Entrepreneurial University
– Loosen structures! More space for
entrepreneurial behavior
– Top down and Bottom up
– Teachers have a central role and are katalyst
– Incentives must be build in the structures
– Allocation of budget
– Mission statement
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89. EUEN
Conclusion
• University-Business Collaboration (UBC)
– Cultural exploration between the two
– More strategic approach for collaboration
– Entrepreneurial behavior is needed whithin
both HEI and businesses
– More need for resources to stimulate real
encounters (eg. Leader’s Forum)
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90. Centre for Entrepreneurship
Workshop
• Best or worst practices
• Every participant gets max.10 minutes to discuss a
best or worst practice from his own experience
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91. Summary of the Workshop
Eventual Remarks?

92. Interested in joining our network?

93. Be entrepreneurial before it is too late!

94. www.hogent.be/centrumvoorondernemen
OR
FIND US ON FACEBOOK:
Centrum voor Ondernemen (CvO)

95. Thank you!

97. Possibilities to cooperate
• Online network
• Further meetings
• Trade missions
• International business contest
• Exchange students
• Erasmus agreements
• Involve students in each others workshops
• Trendspot-tool.com
• International Seminar
• Staff/teacher exchanges
• Staff Devolpment Programme

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