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Social Media and Small Business Small Business Action Council Rome Chamber of Commerce Tuesday, November 10, 2009
What is Social Media? Social Media is simply, people having conversations with each other and sharing information through online channels
Leaders in the Industry Largest social site Largest information feed Largest professional social site Largest content tracking sites
About the Numbers Close to 500 million active users The fastest growing demographic is those 35 years old and older 14,980 users in Rome, Ga (20 mile radius) 18 and older: 8,480 over 30
Why? Shift in expectations Conversation vs. One Way Channel Emphasis on Track-ability, Measurability Web Presence vs. Website Real Time Information
What is your why? Your customers are already there and you can meet them there for: Public Relations Marketing Loyalty Thought-Leadership Customer Service Collaboration Networking Lead Generation Research
How? First Steps Workshop at River City Bank Thursday, Nov. 12th 5:30-7 PM

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Social Media and Small Business

  • 1. Social Media and Small Business Small Business Action Council Rome Chamber of Commerce Tuesday, November 10, 2009
  • 2. What is Social Media? Social Media is simply, people having conversations with each other and sharing information through online channels
  • 3. Leaders in the Industry Largest social site Largest information feed Largest professional social site Largest content tracking sites
  • 4. About the Numbers Close to 500 million active users The fastest growing demographic is those 35 years old and older 14,980 users in Rome, Ga (20 mile radius) 18 and older: 8,480 over 30
  • 5. Why? Shift in expectations Conversation vs. One Way Channel Emphasis on Track-ability, Measurability Web Presence vs. Website Real Time Information
  • 6. What is your why? Your customers are already there and you can meet them there for: Public Relations Marketing Loyalty Thought-Leadership Customer Service Collaboration Networking Lead Generation Research
  • 7. How? First Steps Workshop at River City Bank Thursday, Nov. 12th 5:30-7 PM