The document discusses the importance of good navigation design for websites. It states that navigation is the "brain" of a website and crucial when there is a large amount of content. Good navigation allows users to easily find relevant information. The document then provides tips for good navigation design, including keeping it simple, prioritizing important information, using headlines and images to communicate clearly, offering multiple navigation options, using colors and responsive design appropriately, and organizing the site well. Proper navigation design is important for user experience and business success.

1. Top 10 Prospects of Good
Navigation Design
If content is the heart of every website publication,
then navigation is its brain and intrinsic pillar of
information architecture design. When dealing with
large quantity of content, the captious importance
of navigation cannot be exaggerated. Content that
cannot be found cannot be read. If content cannot
found and read, this means that their is a lost of
cost or zero value.

2. Designing your website is like laying the
foundation for your house. Failure to plan your
foundation properly could put your building at risk
of debacle, regardless of how nice it looks. Good
navigation is a website’s “table of content” and
keeping it simple and obvious will retain your
visitors happy and coming back for more. Be sure
that your visitors are able to locate the vital
information as soon as possible, without searching
through clumps of extra information. Navigation
should assist the user in finding all the information
they want, before a call to action can be made.

3. A good web designer knows that there are specific
aspects of web designer that cannot be overlooked
to make an effective website and navigation is one
from them. Navigation is just what it sounds like,
how someone gets around your website and if your
site is lacking in an effective navigation, it is not
going work for your business the way you need to
it. Here are some reasons for why a good
navigation is crucial for your website design.

4. Purpose
Good website design always serves the need of the
users, it is better to find out all the relevant
information about your potential customer. Are your
visitors looking for information, entertainment, some
type of interaction or to transit with your business?
Each type of your website needs to have a clear
purpose, and to fulfil the specific need for your website
users in the most effective way.

5. Design
The fundamental principle for
designing a website is that you
should design for the readers. So,
try to avoid designing navigation
from the organization point of
view such as using internal,
obscure classification names that
are not commonly understand.
Remember, navigation is an aid for
the readers, unless you have
engaged them and found out how
they like to navigate, it is difficult
to design navigation that will meet
their needs.

6. Communication
People on the web tent to want an information quickly,
So it is important to communicate clearly and make
your information easy to read and digest. Some
efficacious maneuvers that include in your web
designing; organising information using headlines and
sub headlines, using bullet points instead of long
windy sentence and the cutting waffle.

7. Variety of Navigation Option
If everyone attain a same navigating style to navigate a
website, then the job of the navigating designer would
be lot easier. Unfortunately, different readers have
different preferences on how they like to navigate
around the website, some readers want to navigate
geographically, other navigate by subject matter or
some wants to read the most recent documents. So, to
accommodate a variety of readers and their navigation
requirements, a range of navigation options should be
offered.

8. Colours
A well planned colour palette can
go a long way to enhance the user
experience. Each and every colour
provide a definite meaning to your
website such as complementary
colours create balance and
harmony, using contrasting
colours for the text and
background will make reading
easier on the eye, vibrant colours
create emotions and should be
used sporadically like for buttons
and call to action and white space
or negative space is very effective
at giving your website a modern or
uncultured look.

9. Images
A picture can speak a thousand of words, choosing the
right image for your website can help with brand
positioning and connecting with your targeting
audience. If you do not have high quality photos on
hand, consider purchasing stock photo to lift the look
of your website, also scrutinize info graphics, videos
and graphics as these can be much more effective at
communicating than even the most well written piece
of content.

10. Do Not Surprise or Mislead the
Readers
Never ask the readers to do something that is
impossible or difficult for them. For example- never
force them to fill a “Zip Code” regardless of whether
they exist in the user’s country. Never offer the reader
contact option that cannot use. If you want to avoid
surprise from the readers, than do not let them down
false navigation paths and also do not ask them to do
things they cannot because this situation creates a
mislead to the readers and it ultimately harm to your
business growth.

11. Responsive
Mobile devices such as
tablets and smart phones
are becoming a most
popular way of connecting
to the internet. Responsive
pages is a good solution for
this growing mobile traffic.
If your website is not mobile
friendly, you can either
build it in a responsive
layout or you can build a
dedicated mobile site.

12. Site should be Well Organised
It is important aspect in terms of better navigation,
organised your site well so that your visitors can easily
find what they need, as little effort as possible. You
cannot expect people to automatically understand how
your site is organised and where they should click to
get where they want to. Navigation is your way of
organising your site such as by making good use of
primary navigation, secondary navigation, menus and
internal linking you can create a user experience that is
likely to keep people interested and loyal to your site.

13. Visual
Our brain process visual
information much faster
than textual information.
Thats why it is great idea to
help your visitors out with
some easy to interpret
visuals. More abstract icons
and colour are great for
recurring visitors to
remember a content
category they were
particularly interested in.

14. It is easy to create a beautiful and functional
website, simply by keeping some design elements
in mind. Have you got a website that need
reviewing and optimizing? Or perhaps, you are
planning a website and looking to get a design
right from the ground up. Either ways these
principles of effective web design can help your
website to be more engaging or useful for your
visitors.