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Copyright	
  ©	
  2015	
  Splunk	
  Inc.
IT	
  Service	
  Intelligence
SplunkSummit Canberra	
  2015
Andrew	
  Goodall
Senior	
  Sales	
  Engineer,	
  Federal	
  Government
agoodall@splunk.com
What	
  We	
  Hear	
  From	
  Our	
  Customers!
2
“My	
  CIO	
  is	
  demanding	
  we	
  look	
  at	
  IT	
  from	
  a	
  business	
  service	
  perspective.”
“Splunk	
  is	
  great	
  for	
  break-­‐fix,	
  but	
  I	
  need	
  to	
  show	
  we’re	
  meeting	
  SLAs.”
“I	
  need	
  everyone	
  to	
  be	
  able	
  to	
  see	
  the	
  same	
  thing	
  at	
  the	
  same	
  time.”
“I	
  just	
  want	
  to	
  throw	
  data	
  at	
  Splunk	
  and	
  have	
  it	
  find	
  problems	
  for	
  me.”
“Show	
  me	
  what	
  my	
  data	
  can	
  do	
  for	
  me!”
Why	
  Another	
  Splunk	
  Solution?
3
Data-­‐centric	
  approach	
  is	
  needed
Service	
  context	
  maximises Splunk	
  value	
  
Integrated	
  solution	
  accelerates	
  customer	
  successes
Data-­‐driven	
  service	
  insights	
  
for	
  root-­‐cause	
  isolation	
  and	
  improved	
  service	
  operations
INTRODUCING
Splunk	
  IT	
  Service	
  Intelligence	
  
Deploy	
  flexible	
  and	
  scalable	
  solution	
  in	
  days,	
  not	
  months
5
Any	
  IT	
  data	
  (metrics	
  and	
  events)	
  from	
  anywhere
Quick	
  to	
  install,	
  immediate	
  value	
  and	
  on-­‐the-­‐fly	
  customisation
Flexible	
  deployment	
  options	
  (on-­‐premises,	
   Cloud	
  and	
  hybrid)
Scale	
  and	
  robustness	
  of	
  the	
  Splunk	
  platform
Splunk	
  IT	
  Service	
  Intelligence	
  
Transform	
  IT	
  monitoring	
  with	
  data-­‐driven	
  analytics
6
Dynamically	
  adapting	
  KPIs	
  for	
  dynamic	
  thresholds
Machine	
  learning	
  to	
  baseline	
  normal	
  operations
Detection	
  of	
  anomalous	
  behavior	
  to	
  drive	
  meaningful	
   actions
Correlation	
  searches	
  to	
  create	
  meaningful	
   “alerts”	
  off	
  KPIs
Splunk	
  IT	
  Service	
  Intelligence	
  
Redefine	
  the	
  role	
  of	
  IT	
  (as	
  a	
  strategic	
  business	
  partner)	
  with	
  service	
  awareness
7
Data-­‐driven	
  insights	
  – ask	
  any	
  question,	
  any	
  time
Flexible	
  and	
  powerful	
   framework	
  to	
  map	
  data	
  into	
  services
Easy	
  definition	
   of	
  KPIs	
  to	
  easily	
  measure	
  what	
  matters	
  most
Drill	
  downs	
  for	
  in-­‐depth	
  investigation	
  and	
  resolution
What	
  is	
  a	
  Service?
Service
Requests
Responses
In	
  Splunk	
  ITSI,	
  a	
  Service is	
  a	
  logical	
  group	
  of	
  technology	
  components	
  that	
  a	
  user	
  
deems	
  need	
  to	
  be	
  monitored	
  together.
It	
  can	
  often	
  be	
  generalized	
  as	
  a	
  “black	
  box”	
  which	
  we	
  send	
  requests	
  and	
  
expect	
  responses
What	
  is	
  a	
  Service?
DNS
Requests
Responses
Technical	
  Services
Auth
Requests
Responses
Web
Requests
Responses
Services	
  can	
  be	
  technology-­‐centric…
What	
  is	
  a	
  Service?
DNS
Requests
Responses
Technical	
  Services
Customer	
  
Transactions
Requests
Responses
Business	
  Services
Auth
Requests
Responses
Web
Requests
Responses
Support	
  Desk
Requests
Responses
…	
  and	
  business-­‐centric
What	
  is	
  a	
  Service?
Packet	
  Network
Hypervisor	
  and	
  Hosts
RBMDBs
Storage	
  Tier
API	
  Services
Web	
  Services
Customer	
  Transactions
Mobile	
  
API/Middleware
Partner	
  Portal
DNS
Services	
  can	
  encompass	
  multiple	
  tiers	
  of	
  the	
  IT	
  domain	
  and	
  may	
  also	
  
depend	
  upon	
  other	
  services/micro-­‐services
What	
  is	
  a	
  KPI?
DNS
Requests
Responses
KPI:	
  Number	
  of	
  requests
KPI:	
  Error	
  rate
KPI:	
  Average	
  response	
  time
KPI:	
  Servicer	
  CPU	
  load
KPI:	
  Server	
  network	
  I/F	
  errors
Customer	
  
Transactions
Requests
Responses
KPI:	
  Number	
  of	
  transactions
KPI:	
  Error	
  rate
KPI:	
  Average	
  response	
  time
KPI:	
  Count	
  of	
  Incident	
  Tickets
KPI:	
  Synthetic	
  Transx Health
KPIs	
  and	
  Health	
  scores	
  constitute	
  the	
  means	
  by	
  which	
  Services	
  are	
  monitored.
Key	
  Performance	
  Indicators	
  (KPIs)
13
KPI:	
  A	
  Splunk	
  saved	
  search	
  defined	
  in	
  Splunk	
  ITSI	
  that	
  helps	
  monitor	
  a	
  specific	
  field	
  like	
  CPU,	
  
Memory	
  and	
  so	
  on.	
  	
  	
  KPIs	
  are	
  contained	
  within	
  Services.
Service	
  Health	
  Scores
14
A	
  Health	
  score	
  is	
  a	
  score	
  from	
  0-­‐100	
  that	
  helps	
  determine	
  the	
  health	
  of	
  a	
  Service.	
  It	
  
is	
  calculated	
  based	
  on	
  all	
  KPIs	
  importance	
  and	
  its	
  status	
  once	
  every	
  minute.
Demo
Achieve	
  Service	
  Visibility	
  Faster
Service	
  Analyzer
High-­‐level	
  view	
  of	
  services	
  and	
  composite	
  health	
  scores
Glass	
  Tables
Personalized	
  visualisations of	
  your	
  services
Deep	
  Dives
Organized	
  view	
  of	
  performance	
  indicators	
  across	
  silos
Multi	
  KPI	
  Alerts
Correlation	
  rules	
  to	
  generate	
  notable	
  events
Notable	
  Events
Easy-­‐to-­‐understand	
  report	
  on	
  results	
  of	
  correlation	
  searches
Anomaly	
  Detection	
  and	
  Adaptive	
  Thresholds	
  
Machine	
  learning	
  to	
  baseline	
  normal	
  operations	
  and	
  
identify	
  anomalous	
  behavior
16
Splunk	
  IT	
  Service	
  Intelligence
17
What	
  Makes	
  Splunk	
  ITSI	
  Different!
18
Search-­‐Based	
  KPIs
• Easy	
  to	
  write,	
  manage	
  and	
  change	
  
both	
  services	
  and	
  KPIs
• Reflects business	
   and	
  technology	
  
priorities	
  
• Benefit:	
  Rapidly	
  generate	
  and	
  
change	
  KPIs	
  to	
  align	
  service	
  health	
  
with	
  business
• Fiserv – 1000s	
  in	
  just	
  weeks	
  
Full	
  Fidelity	
  Service Health
• Adaptable	
  and	
  flexible	
  
definitions	
   of	
  service	
  health
• One	
  solution	
  to	
  go	
  seamlessly	
  
from	
  service	
  reports	
  to	
  root	
  
cause, including	
  raw	
  data
• Remains	
  adaptable	
  and	
  yet	
  still	
  
maintains	
  complete	
  historical	
  
context	
  
Universal	
  Data	
  Platform
• Data	
  driven:	
  All	
  IT	
  data	
  including	
  
events,	
  metrics	
  and	
  logs
• Schema	
  on-­‐the-­‐Fly	
  
• Ask	
  any	
  question	
  of	
  the	
  
data
• Fast	
  time	
  to	
  value
• Data	
  fidelity
Case	
  Studies
20
Unified	
  insights:	
  data	
  
integrations	
  from	
  other	
  tools
11,000	
  to	
  100s
Reduced	
  incident	
  
tickets
Alerting	
  on	
  service	
  
KPI’s	
  instead	
  of	
  
server	
  performance
Usage	
  baselines	
  to	
  
identify	
  anomalies
Splunk	
  IT	
  Service	
  Intelligence	
  at
21
Server-­‐based	
  to	
  
Services-­‐based	
  
monitoring
Top-­‐down	
  and	
  deep-­‐
dive	
  service insights
200+	
  services	
  and	
  
1500+	
  KPIs	
  
monitored
Flexible	
  creation	
  and	
  
modification	
  of	
  
services	
  and	
  KPIs
Alerting	
  on	
  service	
  
KPIs	
  instead	
  of	
  
server	
  performance
Real-­‐time,	
  holistic
and	
  proactive	
  
“client”	
  view	
  
Splunk	
  IT	
  Service	
  Intelligence	
  at
Splunk	
  IT	
  Service	
  Intelligence	
  at
22
Replaced	
  home-­‐
grown	
  tools
Real-­‐time	
  service	
  
insights to	
  LOBs
Reduced	
  time	
  to	
  
resolution
Splunk	
  IT	
  Service	
  Intelligence
Data-­‐driven	
  service	
  monitoring	
  and	
  analytics
23
SPLUNK	
  IT	
  SERVICE	
  INTELLIGENCE
Time-­‐Series	
  Index
Platform	
  for	
  Machine	
  Data
Dynamic	
  
Service	
  Models
Schema-­‐on-­‐Read Data	
  Model Common	
  
Information	
  Model
At-­‐a-­‐Glance	
  
Problem	
  Analysis
Early	
  Warning	
  
on	
  Deviations
Simplified	
   Incident	
  
Workflows
Thank	
  You
Feature	
  Drilldown
Correlate	
  KPIs	
  from	
  multiple	
  
services
Generates	
  notable	
  events	
  to	
  
detect	
  emerging	
  problems	
  and	
  
streamline	
  incident	
  investigations
Accelerates	
  seamless	
  workflow	
  
integrations	
  for	
  incident	
  resolution
26
Early	
  Warning	
  on	
  Deviation
27
Customisable Visualisations of	
  Services	
  (Glass	
  Table)
28
Easy	
  Access	
  to	
  Actionable	
  Information	
  (Deep	
  Dive)
Simplify	
  problem	
  resolution	
  by	
  
unifying	
  data	
  across	
  your	
  IT	
  silos
In-­‐context	
  drill	
  down	
  for	
  
troubleshooting
Gain	
  a	
  single	
  view	
  of	
  your	
  
service	
  stack
Proactively	
  address	
  emerging	
  
operational	
  issues and	
  prevent	
  
service	
  degradations	
  in	
  real	
  time
Augment	
  Conventional	
  Monitoring
Splunk	
  IT	
  Service	
  Intelligence
APM NPM
Operations	
  &	
  
Infra	
  Mgmt.
Domain	
  Tools
Deliver	
  Insights	
  Based	
  on	
  Integrated	
  Data,	
  Not	
  Integrated	
  Products
30
Splunk	
  IT	
  Service	
  Intelligence
Get	
  Data
Define	
  services,	
  
entities	
  and	
  KPIs
Monitor	
  and	
  
troubleshoot
Analyse and	
  
detect
Data-­‐Defined,	
  Data-­‐Driven	
  Service	
  Insights
How	
  Do	
  You	
  Get	
  It?
31
ONLINE	
  SANDBOX TRIAL
15	
  days	
  of	
  access	
  to	
  a	
  free,	
  personal	
  
environment	
  in	
  the	
  Cloud,	
  with	
  pre-­‐
populated	
  data
Engage	
  in	
  a	
  proof-­‐of-­‐concept	
  to	
  
index	
  your	
  data	
  and	
  experience	
  the	
  
power	
  of	
  Splunk	
  ITSI

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SplunkSummit 2015 - IT Service Intelligence

  • 1. Copyright  ©  2015  Splunk  Inc. IT  Service  Intelligence SplunkSummit Canberra  2015 Andrew  Goodall Senior  Sales  Engineer,  Federal  Government agoodall@splunk.com
  • 2. What  We  Hear  From  Our  Customers! 2 “My  CIO  is  demanding  we  look  at  IT  from  a  business  service  perspective.” “Splunk  is  great  for  break-­‐fix,  but  I  need  to  show  we’re  meeting  SLAs.” “I  need  everyone  to  be  able  to  see  the  same  thing  at  the  same  time.” “I  just  want  to  throw  data  at  Splunk  and  have  it  find  problems  for  me.” “Show  me  what  my  data  can  do  for  me!”
  • 3. Why  Another  Splunk  Solution? 3 Data-­‐centric  approach  is  needed Service  context  maximises Splunk  value   Integrated  solution  accelerates  customer  successes
  • 4. Data-­‐driven  service  insights   for  root-­‐cause  isolation  and  improved  service  operations INTRODUCING
  • 5. Splunk  IT  Service  Intelligence   Deploy  flexible  and  scalable  solution  in  days,  not  months 5 Any  IT  data  (metrics  and  events)  from  anywhere Quick  to  install,  immediate  value  and  on-­‐the-­‐fly  customisation Flexible  deployment  options  (on-­‐premises,   Cloud  and  hybrid) Scale  and  robustness  of  the  Splunk  platform
  • 6. Splunk  IT  Service  Intelligence   Transform  IT  monitoring  with  data-­‐driven  analytics 6 Dynamically  adapting  KPIs  for  dynamic  thresholds Machine  learning  to  baseline  normal  operations Detection  of  anomalous  behavior  to  drive  meaningful   actions Correlation  searches  to  create  meaningful   “alerts”  off  KPIs
  • 7. Splunk  IT  Service  Intelligence   Redefine  the  role  of  IT  (as  a  strategic  business  partner)  with  service  awareness 7 Data-­‐driven  insights  – ask  any  question,  any  time Flexible  and  powerful   framework  to  map  data  into  services Easy  definition   of  KPIs  to  easily  measure  what  matters  most Drill  downs  for  in-­‐depth  investigation  and  resolution
  • 8. What  is  a  Service? Service Requests Responses In  Splunk  ITSI,  a  Service is  a  logical  group  of  technology  components  that  a  user   deems  need  to  be  monitored  together. It  can  often  be  generalized  as  a  “black  box”  which  we  send  requests  and   expect  responses
  • 9. What  is  a  Service? DNS Requests Responses Technical  Services Auth Requests Responses Web Requests Responses Services  can  be  technology-­‐centric…
  • 10. What  is  a  Service? DNS Requests Responses Technical  Services Customer   Transactions Requests Responses Business  Services Auth Requests Responses Web Requests Responses Support  Desk Requests Responses …  and  business-­‐centric
  • 11. What  is  a  Service? Packet  Network Hypervisor  and  Hosts RBMDBs Storage  Tier API  Services Web  Services Customer  Transactions Mobile   API/Middleware Partner  Portal DNS Services  can  encompass  multiple  tiers  of  the  IT  domain  and  may  also   depend  upon  other  services/micro-­‐services
  • 12. What  is  a  KPI? DNS Requests Responses KPI:  Number  of  requests KPI:  Error  rate KPI:  Average  response  time KPI:  Servicer  CPU  load KPI:  Server  network  I/F  errors Customer   Transactions Requests Responses KPI:  Number  of  transactions KPI:  Error  rate KPI:  Average  response  time KPI:  Count  of  Incident  Tickets KPI:  Synthetic  Transx Health KPIs  and  Health  scores  constitute  the  means  by  which  Services  are  monitored.
  • 13. Key  Performance  Indicators  (KPIs) 13 KPI:  A  Splunk  saved  search  defined  in  Splunk  ITSI  that  helps  monitor  a  specific  field  like  CPU,   Memory  and  so  on.      KPIs  are  contained  within  Services.
  • 14. Service  Health  Scores 14 A  Health  score  is  a  score  from  0-­‐100  that  helps  determine  the  health  of  a  Service.  It   is  calculated  based  on  all  KPIs  importance  and  its  status  once  every  minute.
  • 15. Demo
  • 16. Achieve  Service  Visibility  Faster Service  Analyzer High-­‐level  view  of  services  and  composite  health  scores Glass  Tables Personalized  visualisations of  your  services Deep  Dives Organized  view  of  performance  indicators  across  silos Multi  KPI  Alerts Correlation  rules  to  generate  notable  events Notable  Events Easy-­‐to-­‐understand  report  on  results  of  correlation  searches Anomaly  Detection  and  Adaptive  Thresholds   Machine  learning  to  baseline  normal  operations  and   identify  anomalous  behavior 16
  • 17. Splunk  IT  Service  Intelligence 17
  • 18. What  Makes  Splunk  ITSI  Different! 18 Search-­‐Based  KPIs • Easy  to  write,  manage  and  change   both  services  and  KPIs • Reflects business   and  technology   priorities   • Benefit:  Rapidly  generate  and   change  KPIs  to  align  service  health   with  business • Fiserv – 1000s  in  just  weeks   Full  Fidelity  Service Health • Adaptable  and  flexible   definitions   of  service  health • One  solution  to  go  seamlessly   from  service  reports  to  root   cause, including  raw  data • Remains  adaptable  and  yet  still   maintains  complete  historical   context   Universal  Data  Platform • Data  driven:  All  IT  data  including   events,  metrics  and  logs • Schema  on-­‐the-­‐Fly   • Ask  any  question  of  the   data • Fast  time  to  value • Data  fidelity
  • 20. 20 Unified  insights:  data   integrations  from  other  tools 11,000  to  100s Reduced  incident   tickets Alerting  on  service   KPI’s  instead  of   server  performance Usage  baselines  to   identify  anomalies Splunk  IT  Service  Intelligence  at
  • 21. 21 Server-­‐based  to   Services-­‐based   monitoring Top-­‐down  and  deep-­‐ dive  service insights 200+  services  and   1500+  KPIs   monitored Flexible  creation  and   modification  of   services  and  KPIs Alerting  on  service   KPIs  instead  of   server  performance Real-­‐time,  holistic and  proactive   “client”  view   Splunk  IT  Service  Intelligence  at
  • 22. Splunk  IT  Service  Intelligence  at 22 Replaced  home-­‐ grown  tools Real-­‐time  service   insights to  LOBs Reduced  time  to   resolution
  • 23. Splunk  IT  Service  Intelligence Data-­‐driven  service  monitoring  and  analytics 23 SPLUNK  IT  SERVICE  INTELLIGENCE Time-­‐Series  Index Platform  for  Machine  Data Dynamic   Service  Models Schema-­‐on-­‐Read Data  Model Common   Information  Model At-­‐a-­‐Glance   Problem  Analysis Early  Warning   on  Deviations Simplified   Incident   Workflows
  • 26. Correlate  KPIs  from  multiple   services Generates  notable  events  to   detect  emerging  problems  and   streamline  incident  investigations Accelerates  seamless  workflow   integrations  for  incident  resolution 26 Early  Warning  on  Deviation
  • 27. 27 Customisable Visualisations of  Services  (Glass  Table)
  • 28. 28 Easy  Access  to  Actionable  Information  (Deep  Dive) Simplify  problem  resolution  by   unifying  data  across  your  IT  silos In-­‐context  drill  down  for   troubleshooting Gain  a  single  view  of  your   service  stack Proactively  address  emerging   operational  issues and  prevent   service  degradations  in  real  time
  • 29. Augment  Conventional  Monitoring Splunk  IT  Service  Intelligence APM NPM Operations  &   Infra  Mgmt. Domain  Tools Deliver  Insights  Based  on  Integrated  Data,  Not  Integrated  Products
  • 30. 30 Splunk  IT  Service  Intelligence Get  Data Define  services,   entities  and  KPIs Monitor  and   troubleshoot Analyse and   detect Data-­‐Defined,  Data-­‐Driven  Service  Insights
  • 31. How  Do  You  Get  It? 31 ONLINE  SANDBOX TRIAL 15  days  of  access  to  a  free,  personal   environment  in  the  Cloud,  with  pre-­‐ populated  data Engage  in  a  proof-­‐of-­‐concept  to   index  your  data  and  experience  the   power  of  Splunk  ITSI