Marketing and Implementation Strategy

1. Personal Business Plan

2. •Goals of my business plan include to get admission in
higher education, to do specialization and to do part time
job.
•Purpose is to be self sufficient and to be useful citizen.
•I love to do challenging tasks
• The fear of failure is threatening for me
• I prefer differentiation strategy for differentiating me from
others.
Introduction

3. •I prefer flexibility in identifying markets for employment.
•Broader view involves business markets.
•Major opportunities identified;
•To get admission in foreign university.
•Part time job in human resource department,
sales or marketing department.
•To get employment in a well known
multinational company on the basis of high education and job
•experience.
Market and Opportunities

4. •Market Positioning Statement:
•“For the employers at national or international
markets in business industries who are looking for the
efficient, problem solving and highly motivated
manager to work in different departments, I am the
best option who can deliver the desired attributes with
the high level of flexibility and innovation in achieving
the organizational goals”.
Marketing and Implementation
Strategy

5. •Compelling values for employer include flexibility and
innovation in goals achievement.
•I can differentiate myself on the basis of my personality
strengths such as quick and right
decision making, judgmental and
inspection skills, high level of flexibility,
excellent management and problem
solving skills.
Marketing and Implementation
Strategy Cont…

6. •Major milestones include searching for university, identifying
specialization suitability and altering my weaknesses to
strengths and threats of challenges.
•Success is to get reputed position in a multinational company
as manager.
•External factors influencing include government assistance,
financial obstacles and competitive threat.
•Risk mitigation strategy include professional courses,
government assistance for higher education and plan to start
own small business in future.
Risk and Mitigation

7. •Ethical principles include integrity, self respect, respect of
others, honesty, avoid cheating and threatening others,
loyalty to work etc.
•Influential people include my parents, one of my uncle
and Nelson Mandela.
•PBP define in six words; ““Professional, useful,
innovative and qualified manager”
Conclusion

8. •John M. (2016), “Personal Development Business Plan”,
Retrieved 22 November 2016 from:
http://www.collegiovolta.org/images/example_pdp_2016.p
df.
References