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SociallyActive.com
Sales Partnership Program for Contact Centers

Chris Crosby
Cofounder/Managing Director
SociallyActive
www.SociallyActive.com
About Us

SociallyActive.com
• Suite of Online Family Protection Products.
– Internet Privacy and Social Network Security for Adults
– Child Safety and Reputation Monitoring

• Launched in 2012 to help parents protect their
children online.
– Founded by established technology entrepreneurs and parents
– Added partner solutions in 2013

• Our technology powers leading Internet Security and
Identity Theft Prevention Companies.

SociallyActive.com
PRODUCT OVERVIEW

SociallyActive.com Family Edition
Key Features

Customer Benefits

o Detects and alerts

o Peace of mind knowing your

parents of Cyber bullying
Protection for
the Entire
Family

entire family is protected,

and sexual predatators.

even when you’re not

o Finds your personal

watching.

information that’s for

o Protect against identity theft.

sale on internet.

o Get personalized

o Alerts you about online

recommendations to

privacy and security

safeguard your private

threats.

information.

o Social Network + Public
Web Monitoring.
SociallyActive.com

$5.95 per Month or
$5.95 per Month or
$59 per year
$59 per year
3
Contact Center Partnership
Program
THE BASICS

Contact Center Sales Program
• Capitalize on consumer trends to bring new value
added services to your customers.
– Opportunity to create stronger relationships and touch points with
your consumers.

• Create a high margin, recurring revenue
stream by selling SociallyActive subscriptions
through your existing sales channels.
– Increase Lifetime Value of your existing and new customers.
– Provide products to your customers without the expense of
development and maintenance.

SociallyActive.com
BUSINESS MODELS

Flexible Partnership Models
• Revenue Share
– You sell SociallyActive Subscriptions directly.
– Commissions between 50%-70% dependent on volume.

• Private Label
– We create a customized, branded version our our product for you.
– Position and sell it as your own product.
– Discounts between 50%-70% dependent on volume.

• OEM
– Use our API to embed our functionality in your existing product.
– Pricing based on volume and features.

SociallyActive.com
BUSINESS MODELS

The Sales Model
• Agents Sell Subscriptions to SociallyActive.com as part
of their existing call flows
– Agents simply position SociallyActive memberships as a value added
service to your customers.

• You retain 50-70% of the subscription price
– Recurring monthly revenue for the length of the customer subscription.

• Flexible Billing Options
– Bill the customer directly through your existing platform or we can
handle it directly.

SociallyActive.com
HOW IT WORKS

The Revenue Share Model
The Basics

The Economics

• You set your own sales
price.

Retail Price Per
Subscription Per
Month

$5.95

Revenue Share %

60%*

Your Profit Per Month

$3.57

– A value of $5.95 per month to
your customer.
– Sell for retail price, or set
your own offer.
– Recurring monthly revenue
stream for the length of the
customer subscription.

SociallyActive.com

*Revenue Share is based on volume (50%-70%).

8
HOW IT WORKS

Example Based on 1,000 calls per day
Sample Scenario
Calls Per Day
Est. Conversion Rate
Sales Per Day
Your Net New Revenue per day*
Your Net New Revenue per month*
Estimated Subscriber Retention Rate
Your Recurring Revenue per Retained
Customer*

1,000
8%
80
$285.60
$8,568
95%
$3.57 per month =
$42.84 per year

*Based on a 60% Revenue Share

SociallyActive.com

9
HOW IT WORKS

Monthly Recurring Revenue Growth
Year One Revenue of $580,164 and a run rate of $83k per month.

SociallyActive.com

10
Accelerating Success

Tailored to your unique needs
• Custom Options
– Create a cobranded version of SociallyActive.com with
distinct features for your customers.
– Cobranded email alerts keeps your brand top of mind
to subscribers.

• Customer Touch points
– Use SociallyActive to stay connected to customers in
value added ways that create marketing, retention and
cross-selling opportunities.
• i.e. – provide branded eBooks and safety resources or
use our portal to position relevant products.
SociallyActive.com

11
BUSINESS MODELS

Are You an Outsourcer?
• Adopt your own branding
– Sell our services through your clients under your
brand, as your own product.
– Set your own offering and margins.

• Become a distributor and earn recurring
revenue
– Position the SociallyActive.com sales program to
your clients and earn recurring referral revenue.

SociallyActive.com
Accelerating Success

Empowering You
• Complimentary SociallyActive.com memberships for
all call center agents.
– We want them to know and love the product as much as
your customers will.

• Sales training
– We’ll develop a customized training curriculum for your
employees.

• Will work with you to develop appropriate sales
incentive programs for agents.

SociallyActive.com

13
ACCELERATING SUCCESS

Let’s Get Started
• Run a Pilot Program
– Start with just a few agents and test the program.

• Easy set-up and configuration
– Our platform makes it easy to get started with
selling and supporting the products.

• Your revenue stream starts with the first
sale
SociallyActive.com
WHY PARTNER?

Who should offer SociallyActive to their customers?

• Financial Services and Insurance Companies
– Help your customers protect their financial interests and
prevent against identity fraud.

• Internet and Consumer Security
– Add another layer of protection to your already security
minded customers.

• Internet and Telecommunications Service
Providers
– Associate your brand with internet safety and social
network protection.
SociallyActive.com
PARTNERING FOR SUCCESS

Why partner with SociallyActive.com?
• Secure and scalable infrastructure
– We’re the largest social privacy monitoring company in
the market and growing rapidly.

• Portfolio of integrated solutions
– Flexible Deployment Options.
– Ability to bring other value added products into our
offerings.

• Our customers love us. Just ask them.
– Several large brands already trust us to protect their
customers’ families.
SociallyActive.com
PARTNERING FOR SUCCESS

Ready to Partner?
Contact Us:
Chris Crosby
ChrisC@sociallyactive.com
(617) 866-0496

SociallyActive.com
Online Family Protection
The Problem

Some Recent News

90% of U.S. employers research job candidates’
social network profiles as part of the employment
screening process
The Problem

Growing Online Threats
• Users of social networking sites are at higher risk of
identity theft.1
– LinkedIn users are the biggest target because of their higher
income.

• Data brokers and people search sites make your most
personal details available to anyone with a credit card.
– Information such as your: date of birth, income, net worth and
relatives can be purchased online.

• Every 3 seconds a social network account is hacked.
– 5% of social spam contains personal information, such as emails
and phone numbers, to lure consumers.

1.Source: Javelin Strategy & Research (2012). Incidence of Social Network Usage measured for LinkedIn Users.

20
The Problem

Growing Online Threats for Children
• Over half of adolescents have been bullied online.1
• 20% of children on social networks have been
approached by a stranger in a sexual nature.2
• Malicious Facebook “apps” are designed to lure
children to give access to their personal data,
making them more exposed to identity theft and
privacy invasion.

1. i-Safe America Foundation – Cyber bullying statistics.
2. Crimes Against Children Research Center.

21
THE PROBLEM

Data Breaches Put Personal Information at
Risk
Recent data breaches and number of accounts exposed.

22
PROTECTION FOR EVERYONE

A Typical Online Family
Risks:
•Increased occurrence rate of identity theft
•SPAM, Phishing, Hacked accounts
•Data brokers and people search sites collecting and
selling personal information (net worth, income,
buying preferences)

Risks:
•Cyber bullying
•Sexual Predators
•Reputation damaging posts and photos
•Lost privacy over sharing of location data

SociallyActive.com

23
PROTECTION FOR EVERYONE

SociallyActive Puts You in Control
• SociallyActive searches the internet and data sites to find
your personal information and helps you get it removed.
• Our language and behavioral analysis engine alerts you to
activities that contain:
–
–
–
–

Aggressive behavior or cyber bullying
Potential sexual predation or grooming
Profanity and other reputation damaging content
Photos and other mentions of your child you may not be seeing

• Detects hacked or compromised social network accounts.
• Monitors for your personal information in data breaches.
SociallyActive.com

24
ADVANCED THREAT DETECTION

Special Protection for Children
• Children are more vulnerable to cyber threats, which is
why we provide an added layer of protection against:
– Cyber bullies
– Sexual predators
– Online stalkers

• Protect Your Child’s Identity and Data
– Posts and photos on social sharing sites can impair a child’s
chance of getting into the University of their choice.
– Children are 51x more likely to have their identity stolen than
adults.

SociallyActive.com

25
UNPARALLELED MONITORING AND ALERTING

Proactive Online Protection

Easy
Easy

Your protection starts immediately with a simple dashboard that
puts you in control of your personal information and children’s
social network safety.

Alerting
Alerting

You get instant privacy and threat alerts via your personal
dashboard and by email. Know when a hacker targets your social
network and social media accounts or when your child is being
cyber bullied before its too late.

Take Action
Take Action

When something does go wrong, or you find information that you want
removed, we provide you a simple set of tools to take action.

SociallyActive.com

26
ONLINE IDENTITY MANAGEMENT

Personal and Financial Information Discovery
SOCIAL IDENTITY MANAGEMENT

Social Identity Discovery and Monitoring

SociallyActive.com
PRIVACY, SECURITY, REPUTATION

Personalized Alerting and Actions

SociallyActive.com
PRIVACY, SECURITY, REPUTATION

Cross Platform Analysis

• See content privacy settings per post across each social network
• Multiple alert categories allow for display customization
SociallyActive.com

30
PRIVACY, SECURITY, REPUTATION

In a nutshell
• Consolidated view of all social activity
– Social media made simple for non-tech savvy parents
– Multiple alerting options

• Privacy, Security and Reputation Management
– See how your family looks online to others
– Get notified of potential privacy infringements
– Protect against hacked accounts

• Identity Protection
– Prevent Identity Theft
– Locate and remove Personally Identifiable Information
SociallyActive.com
PARTNERING FOR SUCCESS

Need more information?
Contact Us:
Chris Crosby
ChrisC@sociallyactive.com
(312) 285-0301

SociallyActive.com

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SociallyActive.com -Revenue Share Program for Call Centers

  • 1. SociallyActive.com Sales Partnership Program for Contact Centers Chris Crosby Cofounder/Managing Director SociallyActive www.SociallyActive.com
  • 2. About Us SociallyActive.com • Suite of Online Family Protection Products. – Internet Privacy and Social Network Security for Adults – Child Safety and Reputation Monitoring • Launched in 2012 to help parents protect their children online. – Founded by established technology entrepreneurs and parents – Added partner solutions in 2013 • Our technology powers leading Internet Security and Identity Theft Prevention Companies. SociallyActive.com
  • 3. PRODUCT OVERVIEW SociallyActive.com Family Edition Key Features Customer Benefits o Detects and alerts o Peace of mind knowing your parents of Cyber bullying Protection for the Entire Family entire family is protected, and sexual predatators. even when you’re not o Finds your personal watching. information that’s for o Protect against identity theft. sale on internet. o Get personalized o Alerts you about online recommendations to privacy and security safeguard your private threats. information. o Social Network + Public Web Monitoring. SociallyActive.com $5.95 per Month or $5.95 per Month or $59 per year $59 per year 3
  • 5. THE BASICS Contact Center Sales Program • Capitalize on consumer trends to bring new value added services to your customers. – Opportunity to create stronger relationships and touch points with your consumers. • Create a high margin, recurring revenue stream by selling SociallyActive subscriptions through your existing sales channels. – Increase Lifetime Value of your existing and new customers. – Provide products to your customers without the expense of development and maintenance. SociallyActive.com
  • 6. BUSINESS MODELS Flexible Partnership Models • Revenue Share – You sell SociallyActive Subscriptions directly. – Commissions between 50%-70% dependent on volume. • Private Label – We create a customized, branded version our our product for you. – Position and sell it as your own product. – Discounts between 50%-70% dependent on volume. • OEM – Use our API to embed our functionality in your existing product. – Pricing based on volume and features. SociallyActive.com
  • 7. BUSINESS MODELS The Sales Model • Agents Sell Subscriptions to SociallyActive.com as part of their existing call flows – Agents simply position SociallyActive memberships as a value added service to your customers. • You retain 50-70% of the subscription price – Recurring monthly revenue for the length of the customer subscription. • Flexible Billing Options – Bill the customer directly through your existing platform or we can handle it directly. SociallyActive.com
  • 8. HOW IT WORKS The Revenue Share Model The Basics The Economics • You set your own sales price. Retail Price Per Subscription Per Month $5.95 Revenue Share % 60%* Your Profit Per Month $3.57 – A value of $5.95 per month to your customer. – Sell for retail price, or set your own offer. – Recurring monthly revenue stream for the length of the customer subscription. SociallyActive.com *Revenue Share is based on volume (50%-70%). 8
  • 9. HOW IT WORKS Example Based on 1,000 calls per day Sample Scenario Calls Per Day Est. Conversion Rate Sales Per Day Your Net New Revenue per day* Your Net New Revenue per month* Estimated Subscriber Retention Rate Your Recurring Revenue per Retained Customer* 1,000 8% 80 $285.60 $8,568 95% $3.57 per month = $42.84 per year *Based on a 60% Revenue Share SociallyActive.com 9
  • 10. HOW IT WORKS Monthly Recurring Revenue Growth Year One Revenue of $580,164 and a run rate of $83k per month. SociallyActive.com 10
  • 11. Accelerating Success Tailored to your unique needs • Custom Options – Create a cobranded version of SociallyActive.com with distinct features for your customers. – Cobranded email alerts keeps your brand top of mind to subscribers. • Customer Touch points – Use SociallyActive to stay connected to customers in value added ways that create marketing, retention and cross-selling opportunities. • i.e. – provide branded eBooks and safety resources or use our portal to position relevant products. SociallyActive.com 11
  • 12. BUSINESS MODELS Are You an Outsourcer? • Adopt your own branding – Sell our services through your clients under your brand, as your own product. – Set your own offering and margins. • Become a distributor and earn recurring revenue – Position the SociallyActive.com sales program to your clients and earn recurring referral revenue. SociallyActive.com
  • 13. Accelerating Success Empowering You • Complimentary SociallyActive.com memberships for all call center agents. – We want them to know and love the product as much as your customers will. • Sales training – We’ll develop a customized training curriculum for your employees. • Will work with you to develop appropriate sales incentive programs for agents. SociallyActive.com 13
  • 14. ACCELERATING SUCCESS Let’s Get Started • Run a Pilot Program – Start with just a few agents and test the program. • Easy set-up and configuration – Our platform makes it easy to get started with selling and supporting the products. • Your revenue stream starts with the first sale SociallyActive.com
  • 15. WHY PARTNER? Who should offer SociallyActive to their customers? • Financial Services and Insurance Companies – Help your customers protect their financial interests and prevent against identity fraud. • Internet and Consumer Security – Add another layer of protection to your already security minded customers. • Internet and Telecommunications Service Providers – Associate your brand with internet safety and social network protection. SociallyActive.com
  • 16. PARTNERING FOR SUCCESS Why partner with SociallyActive.com? • Secure and scalable infrastructure – We’re the largest social privacy monitoring company in the market and growing rapidly. • Portfolio of integrated solutions – Flexible Deployment Options. – Ability to bring other value added products into our offerings. • Our customers love us. Just ask them. – Several large brands already trust us to protect their customers’ families. SociallyActive.com
  • 17. PARTNERING FOR SUCCESS Ready to Partner? Contact Us: Chris Crosby ChrisC@sociallyactive.com (617) 866-0496 SociallyActive.com
  • 19. The Problem Some Recent News 90% of U.S. employers research job candidates’ social network profiles as part of the employment screening process
  • 20. The Problem Growing Online Threats • Users of social networking sites are at higher risk of identity theft.1 – LinkedIn users are the biggest target because of their higher income. • Data brokers and people search sites make your most personal details available to anyone with a credit card. – Information such as your: date of birth, income, net worth and relatives can be purchased online. • Every 3 seconds a social network account is hacked. – 5% of social spam contains personal information, such as emails and phone numbers, to lure consumers. 1.Source: Javelin Strategy & Research (2012). Incidence of Social Network Usage measured for LinkedIn Users. 20
  • 21. The Problem Growing Online Threats for Children • Over half of adolescents have been bullied online.1 • 20% of children on social networks have been approached by a stranger in a sexual nature.2 • Malicious Facebook “apps” are designed to lure children to give access to their personal data, making them more exposed to identity theft and privacy invasion. 1. i-Safe America Foundation – Cyber bullying statistics. 2. Crimes Against Children Research Center. 21
  • 22. THE PROBLEM Data Breaches Put Personal Information at Risk Recent data breaches and number of accounts exposed. 22
  • 23. PROTECTION FOR EVERYONE A Typical Online Family Risks: •Increased occurrence rate of identity theft •SPAM, Phishing, Hacked accounts •Data brokers and people search sites collecting and selling personal information (net worth, income, buying preferences) Risks: •Cyber bullying •Sexual Predators •Reputation damaging posts and photos •Lost privacy over sharing of location data SociallyActive.com 23
  • 24. PROTECTION FOR EVERYONE SociallyActive Puts You in Control • SociallyActive searches the internet and data sites to find your personal information and helps you get it removed. • Our language and behavioral analysis engine alerts you to activities that contain: – – – – Aggressive behavior or cyber bullying Potential sexual predation or grooming Profanity and other reputation damaging content Photos and other mentions of your child you may not be seeing • Detects hacked or compromised social network accounts. • Monitors for your personal information in data breaches. SociallyActive.com 24
  • 25. ADVANCED THREAT DETECTION Special Protection for Children • Children are more vulnerable to cyber threats, which is why we provide an added layer of protection against: – Cyber bullies – Sexual predators – Online stalkers • Protect Your Child’s Identity and Data – Posts and photos on social sharing sites can impair a child’s chance of getting into the University of their choice. – Children are 51x more likely to have their identity stolen than adults. SociallyActive.com 25
  • 26. UNPARALLELED MONITORING AND ALERTING Proactive Online Protection Easy Easy Your protection starts immediately with a simple dashboard that puts you in control of your personal information and children’s social network safety. Alerting Alerting You get instant privacy and threat alerts via your personal dashboard and by email. Know when a hacker targets your social network and social media accounts or when your child is being cyber bullied before its too late. Take Action Take Action When something does go wrong, or you find information that you want removed, we provide you a simple set of tools to take action. SociallyActive.com 26
  • 27. ONLINE IDENTITY MANAGEMENT Personal and Financial Information Discovery
  • 28. SOCIAL IDENTITY MANAGEMENT Social Identity Discovery and Monitoring SociallyActive.com
  • 29. PRIVACY, SECURITY, REPUTATION Personalized Alerting and Actions SociallyActive.com
  • 30. PRIVACY, SECURITY, REPUTATION Cross Platform Analysis • See content privacy settings per post across each social network • Multiple alert categories allow for display customization SociallyActive.com 30
  • 31. PRIVACY, SECURITY, REPUTATION In a nutshell • Consolidated view of all social activity – Social media made simple for non-tech savvy parents – Multiple alerting options • Privacy, Security and Reputation Management – See how your family looks online to others – Get notified of potential privacy infringements – Protect against hacked accounts • Identity Protection – Prevent Identity Theft – Locate and remove Personally Identifiable Information SociallyActive.com
  • 32. PARTNERING FOR SUCCESS Need more information? Contact Us: Chris Crosby ChrisC@sociallyactive.com (312) 285-0301 SociallyActive.com