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Breast Cancer Awareness
campaign Report
 The Amina Hospitals are a part of Anglo Arabian Healthcare and
were established to provide world-class medical and surgical
expertise throughout the United Arab Emirates
 Amina Hospital offer high quality and choice of private healthcare,
excellent standards of medical and nursing expertise across a
wide range of specialties
 The Amina Hospitals are managed by highly experienced,
international healthcare professionals at Anglo Arabian
Healthcare who have chosen to put each Amina Hospital and
clinic through strict quality criteria working with JCI Quality
Assurance Standards, as validation of our promise to strive for
clinical excellence and the provision of genuine quality and
ethical healthcare.
Campaign
Summary of Press Meet
Date: 28th September 2016 Venue: Amina Hospital, Ajman
Launching of Breast Cancer Awareness Campaign
“Early Detection is the Best Protection ”
Amina Hospital came up with 3 month long Breast Cancer Awareness Programme in
association with Ajman Muncipality, which started from 1st of October 2016.
The inauguration stands out by the release of hundreds of pink balloons by Hospital
authorities along with ‘sign and support the cause campaign. And announced to
support breast cancer awareness “Walkathon” which is happening on 10th of October
2016 , from Al Rashidiya Park to the Um Al Moumineen Women Association
 The ‘Early Detection is the Best Protection’ campaign was officially launched with the
release of hundreds of pink balloons together with a ‘Sign and Support initiative’ at
Amina Hospital.
Summary of Press Meet
 In order to raise as much awareness as possible the Early Detection is the Best Protection
campaign is kindly supported by Ajman Municipality and the Um Al Moumineen
Women’s association.
 Amina Hospital is initiating month long breast cancer awareness programme, Early
Detection is the Best Protection, starting from 1st October 2016.
 Amina Hospital will be offering clinical breast examinations, Mammograms and a
specialist consultation for free of cost for those who register in October.
In addition to the special screening offer, in order to spread awareness, Amina Hospital with
Ajman Municipality are also initiating a month long campaign which will be known as the
“Feel the Bumps - Look for Lumps’ campaign. As a symbolic representation of the campaign,
all road humps and pedestrian crossings will be painted pink in the Corniche Road, Ajman
raising awareness for the early detection of breast cancer. He added.
 Also, a walkathon is being planned on 10th October in association with Um Al
Mouminnen Womens association in Ajman.
Press meet - at the Venue
Press meet - at the Venue
Adressing the press
Interacting with Medias
Sign & Support the cause Campaign
Sign & Support the cause Campaign
Releasing of Pink Balloons
Media Partners
 Online - Gulf Manorama,Mathrubhumi, 24/7, Emirates Today, One
India etc
Print - Gulf News, Khaleej Times, AL Khaleej, Al Bayan, Manorama,
Mathrubhumi,Gulf Today, Siraj, Gulf Madyamam, Chandrika,
Ash Sharq
TV - Ajman TV, NDTV Imagine, Asianet News, Kariali, Amrita,
Media One, Mazhavil Manorama, Mathrubhumi, Reporter, Jai
Hind, Jeevan Tv, World One TV, NTV, Darshana etc
Radio - Channel 4 Group – Al Rabea, 89.1fm, Gold FM, Asianet, Vok
etc
Arabic – Al Khaleej
Gulf News
Khaleej Times
Gulf Today
Daily Ash
Sharq
(urdu)
Gulf Manorama
Gulf Madhyamam
Mathrubhumi
One India
SIRAJ
CHANDRIKA
Press Meet -Video Coverage
https://www.youtube.com/watch?v=Uj3eFAP
G4v0
https://www.youtube.com/watch?v=Uj3eF
APG4v0
https://www.youtube.com/watch?v=RIp
RNsU_A7Y
https://www.youtube.com/watch?v=
_Yw89zgID4E
Amina Hospital segment in Gulf Diary Imagine
TV.
https://we.tl/IJ3ugc0p3Q
Press meet coverage in Imagine movies
https://m.facebook.com/story.php?story_fbid=7
61826003956748&id=683746218431394
“
“Walk for a Cause”
 Further to the lunch of the ‘Early Detection is the Best Protection’
campaign by Amina Hospital, Ajman, in order to raise awareness a
walkathon was conducted on 10th October 2016 by Amina Hospital
in association with Um Al Moumineen Association in Ajman.
The Walkathon was at Al Safia Park in Ajman which was also
supported by Ajman Police and Ajman horse club. There were 100s
of people joined for the walkathon to support the “Walk for a
Cause”, breast cancer awareness walkathon. Followed by the
walkathon there was breast cancer awareness talk at Um Al
Moumineen Association by Dr. Dawlat Hussien, Consultant Internal
Medicine, Amina Hospital.
Chief guests of the function were Sheikha Azzah Bint Abdallah
Alnuaimi , General Manager of Al Hamid Bin Rashed
Organisation and Hamad Tarim , Director of Ajman Health
City.
Amina Hospital is initiating month long breast cancer
awareness programme, “Early Detection is the Best Protection”
Amina Hospital is offering free clinical breast examinations,
Mammograms and a specialist consultation during October.
Amina Hospital aims to spread awareness for the early
detection of breast cancer and screen as many people as
possible during this period.
Walkatone @ Al Safia
Park Ajman
Walkathon
Walkathon
Presentation at the Venue
“Breast Cancer Awarness & Early Dectection”
Chief Guests at Um Al Moumineen Association
Supporting Partners
Supporting Partners
Branding at the Venue – Backdrop Banner
Branding at the Venue – Banner & Caps
Momentum for the Supporting Partners
News Coverage
Th
Over to your feedback……..
Thank you…

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Amina Hospital Breast cancer Awareness Campaign

  • 2.  The Amina Hospitals are a part of Anglo Arabian Healthcare and were established to provide world-class medical and surgical expertise throughout the United Arab Emirates  Amina Hospital offer high quality and choice of private healthcare, excellent standards of medical and nursing expertise across a wide range of specialties  The Amina Hospitals are managed by highly experienced, international healthcare professionals at Anglo Arabian Healthcare who have chosen to put each Amina Hospital and clinic through strict quality criteria working with JCI Quality Assurance Standards, as validation of our promise to strive for clinical excellence and the provision of genuine quality and ethical healthcare.
  • 4. Summary of Press Meet Date: 28th September 2016 Venue: Amina Hospital, Ajman Launching of Breast Cancer Awareness Campaign “Early Detection is the Best Protection ” Amina Hospital came up with 3 month long Breast Cancer Awareness Programme in association with Ajman Muncipality, which started from 1st of October 2016. The inauguration stands out by the release of hundreds of pink balloons by Hospital authorities along with ‘sign and support the cause campaign. And announced to support breast cancer awareness “Walkathon” which is happening on 10th of October 2016 , from Al Rashidiya Park to the Um Al Moumineen Women Association  The ‘Early Detection is the Best Protection’ campaign was officially launched with the release of hundreds of pink balloons together with a ‘Sign and Support initiative’ at Amina Hospital.
  • 5. Summary of Press Meet  In order to raise as much awareness as possible the Early Detection is the Best Protection campaign is kindly supported by Ajman Municipality and the Um Al Moumineen Women’s association.  Amina Hospital is initiating month long breast cancer awareness programme, Early Detection is the Best Protection, starting from 1st October 2016.  Amina Hospital will be offering clinical breast examinations, Mammograms and a specialist consultation for free of cost for those who register in October. In addition to the special screening offer, in order to spread awareness, Amina Hospital with Ajman Municipality are also initiating a month long campaign which will be known as the “Feel the Bumps - Look for Lumps’ campaign. As a symbolic representation of the campaign, all road humps and pedestrian crossings will be painted pink in the Corniche Road, Ajman raising awareness for the early detection of breast cancer. He added.  Also, a walkathon is being planned on 10th October in association with Um Al Mouminnen Womens association in Ajman.
  • 6. Press meet - at the Venue
  • 7. Press meet - at the Venue
  • 9.
  • 10.
  • 12.
  • 13. Sign & Support the cause Campaign
  • 14. Sign & Support the cause Campaign
  • 15.
  • 16.
  • 17.
  • 18. Releasing of Pink Balloons
  • 19. Media Partners  Online - Gulf Manorama,Mathrubhumi, 24/7, Emirates Today, One India etc Print - Gulf News, Khaleej Times, AL Khaleej, Al Bayan, Manorama, Mathrubhumi,Gulf Today, Siraj, Gulf Madyamam, Chandrika, Ash Sharq TV - Ajman TV, NDTV Imagine, Asianet News, Kariali, Amrita, Media One, Mazhavil Manorama, Mathrubhumi, Reporter, Jai Hind, Jeevan Tv, World One TV, NTV, Darshana etc Radio - Channel 4 Group – Al Rabea, 89.1fm, Gold FM, Asianet, Vok etc
  • 20. Arabic – Al Khaleej
  • 29. SIRAJ
  • 31. Press Meet -Video Coverage https://www.youtube.com/watch?v=Uj3eFAP G4v0 https://www.youtube.com/watch?v=Uj3eF APG4v0 https://www.youtube.com/watch?v=RIp RNsU_A7Y https://www.youtube.com/watch?v= _Yw89zgID4E Amina Hospital segment in Gulf Diary Imagine TV. https://we.tl/IJ3ugc0p3Q
  • 32. Press meet coverage in Imagine movies
  • 34. “ “Walk for a Cause”  Further to the lunch of the ‘Early Detection is the Best Protection’ campaign by Amina Hospital, Ajman, in order to raise awareness a walkathon was conducted on 10th October 2016 by Amina Hospital in association with Um Al Moumineen Association in Ajman. The Walkathon was at Al Safia Park in Ajman which was also supported by Ajman Police and Ajman horse club. There were 100s of people joined for the walkathon to support the “Walk for a Cause”, breast cancer awareness walkathon. Followed by the walkathon there was breast cancer awareness talk at Um Al Moumineen Association by Dr. Dawlat Hussien, Consultant Internal Medicine, Amina Hospital.
  • 35. Chief guests of the function were Sheikha Azzah Bint Abdallah Alnuaimi , General Manager of Al Hamid Bin Rashed Organisation and Hamad Tarim , Director of Ajman Health City. Amina Hospital is initiating month long breast cancer awareness programme, “Early Detection is the Best Protection” Amina Hospital is offering free clinical breast examinations, Mammograms and a specialist consultation during October. Amina Hospital aims to spread awareness for the early detection of breast cancer and screen as many people as possible during this period.
  • 36. Walkatone @ Al Safia Park Ajman
  • 39.
  • 40.
  • 41. Presentation at the Venue “Breast Cancer Awarness & Early Dectection”
  • 42. Chief Guests at Um Al Moumineen Association
  • 45. Branding at the Venue – Backdrop Banner
  • 46. Branding at the Venue – Banner & Caps
  • 47. Momentum for the Supporting Partners
  • 49. Th Over to your feedback……..