Enhance your audiences knowledge with this well researched complete deck. Showcase all the important features of the deck with perfect visuals. This deck comprises of total of thirty four slides with each slide explained in detail. Each template comprises of professional diagrams and layouts. Our professional PowerPoint experts have also included icons, graphs and charts for your convenience. All you have to do is DOWNLOAD the deck. Make changes as per the requirement. Yes, these PPT slides are completely customizable. Edit the colour, text and font size. Add or delete the content from the slide. And leave your audience awestruck with the professionally designed Social Media Roadmap PowerPoint Presentation Slides complete deck http://bit.ly/3bclUK9

1. Social Media
Roadmap
Your Company Name

2. 2
Social Media
Management Outline
Customer Acquisition Campaigns
Marketing Campaigns
Marketing Reach by Channels
Social Media Key Statistics
Social Media Campaign Details
Social Media Roadmap
Social Media
Management Process
Social Media Management Steps
Research & Writing
Social Media Advertising Comparison
vs. Other Advertising Platforms
Social Broadcast
Engage & Refer
Report & Refine
Choosing the Right Social
Media Platform
Social Media Implementation Strategy
Social Media Advertising Cost
Publish Content

3. 3
Marketing
Campaigns
These are various
mediums undertaken
for a marketing
campaign, you can
choose any basis
your requirements
This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
Print Ads
• Your Text Here
Online Advertising
• Your Text Here
Trade Fairs
• Your Text Here
Tele Marketing
• Your Text Here
Social Media
• Your Text Here
Referrals
• Your Text Here
Direct Mail
• Your Text Here

4. 4
Online Marketing
Social Media
SEO
Blogs
Email
PPC
Affiliates
Offline Marketing
Events
Print Ad
Sponsorships
Radio
Customer Acquisition Campaigns
Target Audience

5. 5
Marketing Reach by Channels
Top Performing Channels
Online Media Printing Ads Emails
Non-Scalable Channels
Trade FairsReferrals Tele Marketing
We have mentioned
the best and worst
channels for marketing
reach, you can edit the
data as per your
requirements
This graph/chart is linked to excel, and changes automatically based on data. Just left click on it and select “Edit Data”.
Last Year's Acquisition Sources
Trade Fairs
Referrals
Print Ads
Tele Marketing
Emails
Online Media
25%
30%
21%
6%
8%
10%

6. Social Media Key Statistics 6
543
738
608
920
432
0
100
200
300
400
500
600
700
800
900
1000
Factor 1 Factor 2 Factor 3 Factor 4 Factor 5
InMillions
This graph/chart is linked to excel, and changes automatically based on data. Just left click on it and select “Edit Data”.
• This slide is 100% editable. Adapt it to your needs and capture
your audience's attention.
• This slide is 100% editable. Adapt it to your needs and capture
your audience's attention.
• This slide is 100% editable. Adapt it to your needs and capture
your audience's attention.
• This slide is 100% editable. Adapt it to your needs and capture
your audience's attention.
Key Findings

7. Social Media Campaign Details 7
Like
• Google likes
showing G+
content in its
search results
• Easy to setup
use and control
from a variety of
devices
• Enables sharing
of knowledge
and expertise
• One of the
fastest growing
social network
• As users are
encouraged to
discover content
for themselves,
there’s not so
much emphasis
on actively
engaging your
audience
• Remains the
world’s 2nd most
popular search
engine after
Google
• Easy to setup
and use
• 280 character
limit keeps
messages to the
point
Dislikes
• Privacy issues
• Lack of Market
share
• The B2B focus
means the
audience is
limited
• Lack of Market
share
• Links don’t work
in captions
• Lack of Market
share
• Very similar to
Facebook
• Lack of Market
share
• You need to
ensure your
imagery is well
chosen,
optimized and
that the design is
sharp
• Quality and
Editing need to
be top notch, the
results can be
embarrassing if
done badly
• Volume of
messages can
lead to
information
overload/ loss of
message
This slide is 100% editable. Adapt it to your needs and capture your audience's attention.

8. Social Media Roadmap 8
New Traffic
Acquisition
Lead Nurture
Conversion
Increase Product
Visibility
Content
Paid/ Organic Search
Email Marketing
Social Media
Jan Feb Mar Apr May2019 June
Blog Posts Development Video w/Load CaptureNewsletter Sign Up Plugin
White Paper Development Webinars
Home Page Redesign
Content Creation Initiative #6
Adroll Campaign Iteration Paid Organic Search Initiative #6On-Site SEO Improvements
Analytics Implementation Competitive Analysis Keyword Research
Home Page Redesign
In Trial Drip Campaign A/B Message Testing Conversion Initiative #4
Outboarding Optimization
Influencer Outreach Program Social Media Initiative #4
Marketing Review
May 20, 2018
Drip Campaign Overview
April 2, 2018
SEM February Audit
March 1, 2018
This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
This slide shows how
efficient each medium
of marketing has been
in the last few months,
you can edit it as per
your requirements

9. 9
Research the Target Audience
Create Social Media Channel
Create Compelling Content
Distribute Text, Audio and Video
Content on Social Media
Evaluate and Analyze Results
Engage in Social
Media Discussions
This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
Social Media
Management
Process Template 1

10. Social Media Management Process Template 2 10
Discovery
Learn about your
business to understand
your goals marketing
efforts and why people
love your business
Launch your social
networks with a launch
marketing plan to drive
fans, followers and likes
Implement
Create custom social media
assets for your business
including visual assets,
business information & other
customized profile elements
Develop
Develop a strategy for
your social media
marketing to link social
media to your business
goals and objectives
Strategy
Create monthly social
media reports to keep
you up-to-date on how
your social media
marketing is performing
Measure
This slide is 100% editable. Adapt it to your needs and capture your audience's attention.

11. 11
Social Media
Management Steps
01 Research and Writing
02 Publish Content
03 Social Broadcast
04 Engage and Refer
05 Report and Refine

12. Research & Writing 12
Identify the Top Information Sources
This slide is 100% editable. Adapt it to your needs and capture your
audience's attention.
Collect the Data
This slide is 100% editable. Adapt it to your needs and capture
your audience's attention.
Creative & Contributing Writing
This slide is 100% editable. Adapt it to your needs and capture
your audience's attention.
Eliminate Unnecessary Data
This slide is 100% editable. Adapt it to your needs and capture
your audience's attention.
Add Visual Elements
This slide is 100% editable. Adapt it to your needs and capture
your audience's attention.

13. Publish Content 13
This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
Convert your data to
all possible content
pieces without creating
duplicate content
Publish all
the Content

14. This slide is 100% editable. Adapt it to your needs and
capture your audience's attention.
This slide is 100% editable. Adapt it to your needs and
capture your audience's attention.
Be Descriptive & Inviting
This slide is 100% editable. Adapt it to your needs and
capture your audience's attention.
Use social media to Broadcast & populate
your content
Social Broadcast 14

15. Engage & Refer
Open discussion to increase interest of others
This will also help you push your post up
Comment back, answer questions and
thank connections for their participation
15

16. Report & Refine Template 1 16
18-Feb,
63395
0
25000
50000
75000
100000
17-Nov 17-Dec 18-Jan 18-Feb 18-Mar 18-Apr
Engagements
Engagements CPC Spends
MoM Engagements Engagement Split
36%
64%
Topline Stats
Likes
3,398 52.7K
Engagements CPE
£0.12£0.12
CPCSpend
£6,176
This graph/chart is linked to excel, and changes automatically based on data. Just left click on it and select “Edit Data”.

17. Report & Refine Template 2 17
This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
SOCIAL
How are users having your content this week vs last week?
Previous Week Last Week This Week
1,96,493 247,514 203,506
-17.62%
-13.69%
Other Traffic
Social Traffic
+44.04%
Twitter trafficFacebook traffic
+24.98%
ENGAGEMENT
What has changed in how your users interact with your content?
Pages Per
User Per Visit
+6.62%
Time on
Site Per Visit
+18%
Bounce Rate
Single Pageview
visits have dropped
6.09%
Organic Search
results have dropped
-13.21%
SEO
Social Traffic

18. Choosing the Right Social Media Platform 18
Demographics
• 1.3 + Billion Users
• Age 25-54
• 60 % Female
• 600 Million Users
• Age 18-29
• 70 Million Users
• Age 18-35
• 80% female
• 1 Billion Users
• All Ages
• 600 Million Users
• Age 30-49
• 200 Million Users
• Age 18-29
• 200 Million Users
• Age 23-34
• 67% Male
Purpose
Building Relationships • News & Articles
• Conversation
“Scrapbooking” Search “How To” • News & Articles
• Conversation
• Building
Relationships
• Conversation
News & Articles
Best For
Building Brand Loyalty Public Relations • Lead Generation
• Clothing
• Art & Food
Businesses
• Brand Awareness
• Service Industry
• Business
Development
• B2B Businesses
• Last Generation
• Retail
• Art
• Food
• Entertainment
• Beauty Businesses
• SEO
• Tech/Design
Businesses
Downside
Limited Reach 140 Characters or
Less
• Images only
• Very Specific
Demographic
Resource Intensive Limited Interactions Images Only Not as Widely Used
Who is your audience? How can you reach them? What are your goals?
Choosing the right social media platform for your business
This slide is 100% editable. Adapt it to your needs and capture your audience's attention.

19. Social Media Implementation Strategy 19
What Differentiates you?
• What's your elevator pitch?
• Gather best testimonials
• What makes you unique?
• Craft a compelling story?
Where is your Audience?
• Are they online?
• Where do they shop?
• Belong to associations?
• Publications they read?
How will you Execute?
• What do you need to
learn?
• What tools are necessary?
• Who is responsible?
• How will you measure?
Who is your Customer?
• What age bracket?
• Gender?
• Location?
• College degree?
When will you communicate?
• What social networks?
• How often will you post?
• Will you blog?
• Will you use visuals/video?
What are your Goals?
• Establish your brand?
• Increase visibility?
• Generate traffic to website
• Grow sales & revenue
This slide is 100% editable. Adapt it to your needs and capture your audience's attention.

20. Social Media Advertising Cost 20
Campaign Delivery Results Reach Cost Amount Spent
LYFE 30 Second Videos
Facebook
Inactive
84,693
Link Clicks
1,563,405
$0.17
Per Link Click
$14,559.26
Business Story
Video Views
Inactive
66,671
3 second Video..
88,638
$0.01
Per 3 Second…
$550.65
Instagram
Website Clicks
Inactive
56,799
Link Clicks
960,192
$0.19
Per Link Click
$11,060.97
MPF
Video Views
Inactive
51,053
3 second Video..
91,447
$0.01
Per 3 Second…
$461.86
Canvas
Web Clicks
Inactive
50,846
Link Clicks
844,217
$0.19
Per Link Click
$9,852.92
Results
From159 Campaigns
-
People
3,547,899
-
Total Spent
$36,485.66
This slide is 100% editable. Adapt it to your needs and capture your audience's attention.

21. Social Media Advertising Comparison vs. other Advertising Platforms 21
25%
28%
24%
28%
32%
24%
31%
20%
30%
32%
32%
35%
31%
30%
34%
39%
47%
49%
54%
51%
47%
56%
50%
64%
54%
54%
54%
51%
56%
57%
54%
53%
0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%
Enlisting Influencers
Enlisting Advocates
Encouraging Customer-Created Content
Creating/Managing Shareable Content
Creating/Managing "Brand Communities'
Monitoring Offline WOM
Having WOM/Social Ad Objective
Engaging Bloggers
Managing Customer Referrals
Managing Customer Reviews
Using Agent for Sampling
Creating Visual Content
Monitoring Online Social
Responding to Online Social
Building/Managing pages/Profiles
Organizing Parties or Events
Very Satisfied Somewhat Satisfied
This graph/chart is linked to excel, and changes automatically based on data. Just left click on it and select “Edit Data”.
We have listed some
key Statistics
indicating satisfaction
level through WOM
and other social
medias

22. 22
Coffee
Break
Let’s Have a Break,
We'll Come Back After
15 Minutes

23. Social Media Roadmap Icons Slide 23

24. 24
Additional
Slides

25. This slide is 100% editable. Adapt it to your needs
and capture your audience's attention.
Vision
This slide is 100% editable. Adapt it to your needs
and capture your audience's attention.
Mission
This slide is 100% editable. Adapt it to your needs
and capture your audience's attention.
Values
Our Mission
25

26. John Hill
Marketing Manager
This slide is 100% editable. Adapt
it to your needs and capture your
audience's attention.
Julie Max
Financial Manager
This slide is 100% editable. Adapt
it to your needs and capture your
audience's attention.
Lilly William
Product Manager
This slide is 100% editable. Adapt
it to your needs and capture your
audience's attention.
Our Team 26

27. 27
This slide is 100% editable. Adapt it to your needs and
capture your audience's attention.
Google
This slide is 100% editable. Adapt it to your needs and
capture your audience's attention.
Facebook
This slide is 100% editable. Adapt it to your needs and
capture your audience's attention.
LinkedIn
This slide is 100% editable. Adapt it to your needs and
capture your audience's attention.
Twitter
85%
60% 50%
75%
Comparison

28. Location 28
10%
United State
This slide is 100% editable. Adapt it to
your needs and capture your
audience's attention.
20%
Brazil
This slide is 100% editable. Adapt
it to your needs and capture your
audience's attention.
40%
China
This slide is 100% editable. Adapt
it to your needs and capture your
audience's attention.
30%
Nigeria
This slide is 100% editable. Adapt
it to your needs and capture your
audience's attention.

29. 29
Magnifying
Glass
• This slide is 100% editable. Adapt it to your needs and capture
your audience's attention.
• This slide is 100% editable. Adapt it to your needs and capture
your audience's attention.
• This slide is 100% editable. Adapt it to your needs and capture
your audience's attention.

30. Pie Chart 30
10%
25%
45%
20%
Product 01
This slide is 100% editable. Adapt it
to your needs and capture your
audience's attention.
Product 02
This slide is 100% editable. Adapt it
to your needs and capture your
audience's attention.
Product 03
This slide is 100% editable. Adapt it
to your needs and capture your
audience's attention.
Product 04
This slide is 100% editable. Adapt it
to your needs and capture your
audience's attention.
This graph/chart is linked to excel, and changes automatically based on data. Just left click on it and select “Edit Data”.

31. Stacked Bar Chart 31
160
100
180
230
180
200
200
250
130
200
140
150
230
100
200
275
240
280
150
320
325
100
90
50
0 100 200 300 400 500 600 700 800 900
2013
2014
2015
2016
2017
2018
Years
Product 01 Product 02 Product 03 Product 04
This graph/chart is linked to excel, and changes automatically based on data. Just left click on it and select “Edit Data”.

32. Stacked Area – Clustered Column 32
4.3 2.5
3.5
4.5
3.5
2.4
4.4 1.8
2.8
4.4
4
7.3
3.3
4.5
7.3
2
2
3
4
5
0
2
4
6
8
10
12
14
16
2015 2016 2017 2018 2019
Years
Product 01 Product 02 Product 03 Product 04
This graph/chart is linked to excel, and changes automatically based on data. Just left click on it and select “Edit Data”.

33. 33
Our Contact
Details
Address
# street number, city, state
Contact Numbers
0123456789
Email Address
emailaddress123@gamail.com

34. Thank You
34