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Route
to Market
Your Company Name
Route to Market Framework for Demand Generation
2
This slide is 100% editable. Adapt it to your need and capture your audience’s attention.
Consumer
Proposition
Product Design
Consumer Need
Target Market
Retail/Channel
Proposition
Competitive Situation
Shopper Behavior
Channel Selection
Store Location
Value Chain
Customer
Business System
Product Design
Retail/ Channel
Strategy
Selling System
Manufactures
Business System
Channel Strategy
Customer
Business System
Consumer Driven Customer Focused
This slide is 100%
editable. Adapt it to your
need and capture your
audience’s attention.
This slide is 100%
editable. Adapt it to your
need and capture your
audience’s attention.
This slide is 100%
editable. Adapt it to your
need and capture your
audience’s attention.
This slide is 100%
editable. Adapt it to your
need and capture your
audience’s attention.
Route to Market Framework with Adding Value
3
Route to Market
Growing
Customer
Acquisition
Customer
Development
Adding Value
Merchandising
Quality Assurance
Sustaining
Order Entry Distribution Collections
This slide is 100%
editable. Adapt it to your
needs and capture your
audience’s attention.
This slide is 100%
editable. Adapt it to your
needs and capture your
audience’s attention.
This slide is 100% editable. Adapt it to your need and capture your audience’s attention.
4
0 1 This slide is 100% editable. Adapt it to your need and capture
your audience’s attention.
Text Here
0 2 This slide is 100% editable. Adapt it to your need and capture
your audience’s attention.
Text Here
03 This slide is 100% editable. Adapt it to your need and capture
your audience’s attention.
Text Here
Route to Market Icon
with Globe
5
01 This slide is 100% editable. Adapt it to your need and capture
your audience’s attention.
Text Here
0 2 This slide is 100% editable. Adapt it to your need and capture
your audience’s attention.
Text Here
0 3 This slide is 100% editable. Adapt it to your need and capture
your audience’s attention.
Text Here
Route to Market Icon with
Start to End Point
Route to Market Strategy Development Steps
6
Market & Analysis
• Analyse market for
selecting right channel
• Add text here
Field Audit
• Audit every aspect of
market
• Add text here
Strategy Development
• Deploy strategy post
deciding all actions
• Add text here
Trade Interviews
• Hire best professional
and expert
• Add text here
Channel Identification
• Identify best channel to
start
• Add text here
This slide is 100% editable. Adapt it to your need and capture your audience’s attention.
Steps to Create Successful Route to Market Analysis
Evaluate the
distribution landscape
• Understand different
options in market
• Add text here
• This slide is 100%
editable. Adapt it to
your needs and
capture your
audience’s attention.
Identify the strongest
distribution channels
• Decide the channel
which is going to be
right for business
• Add text here
• This slide is 100%
editable. Adapt it to
your needs and
capture your
audience’s attention.
Prioritize potential
retail partners
• Decide the right
retail partners
• Add text here
• This slide is 100%
editable. Adapt it to
your needs and
capture your
audience’s attention.
This slide is 100% editable. Adapt it to your need and capture your audience’s attention.
7
Successful Route to Market Channel Strategy
• Deploy strategy post deciding all actions
• Add text here
05 Strategy Development
• Hire best professional and expert
• Add text here
04 Trade Interviews
01 Channel Identification
• Identify best channel to start
• Add text here
• Analyse market for selecting right channel
• Add text here
02 Market and Data Analysis
• Audit every aspect of market
• Add text here
03 Field Audit
8
This slide is 100% editable. Adapt it to your need and capture your audience’s attention.
Three Stages for Route to Market
9
• Analysing Return on investment help
companies to understand price of
channels being implemented
• Add text here
Measure and Analyse Each Channel
03
Select the Best Sales Channel
• Help company to reduce cost
and enhance profitability
• Add text here
02
Identifying Buying Patterns of
Customers
• Identify buying patterns of customer
before start with sales channel
• Add text here
01
This slide is 100% editable. Adapt it to your need and capture your audience’s attention.
Three Steps for Route to Market Analysis
10
01
Prioritize potential retail partners
• Decide the right retail partners
• Add text here
02 Identify the strongest
distribution channels
• Decide the channel which is going to
be right for business
• Add text here
Evaluate the distribution
landscape
• Understand different options in market
• Add text here
03
This slide is 100% editable. Adapt it to your need and capture your audience’s attention.
11
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Contact Number
0123456789
Email Address
emailaddress123@gmail.com
Thank
You

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Route To Market Framework Generation Business Location Strategy Assurance

  • 2. Route to Market Framework for Demand Generation 2 This slide is 100% editable. Adapt it to your need and capture your audience’s attention. Consumer Proposition Product Design Consumer Need Target Market Retail/Channel Proposition Competitive Situation Shopper Behavior Channel Selection Store Location Value Chain Customer Business System Product Design Retail/ Channel Strategy Selling System Manufactures Business System Channel Strategy Customer Business System Consumer Driven Customer Focused This slide is 100% editable. Adapt it to your need and capture your audience’s attention. This slide is 100% editable. Adapt it to your need and capture your audience’s attention. This slide is 100% editable. Adapt it to your need and capture your audience’s attention. This slide is 100% editable. Adapt it to your need and capture your audience’s attention.
  • 3. Route to Market Framework with Adding Value 3 Route to Market Growing Customer Acquisition Customer Development Adding Value Merchandising Quality Assurance Sustaining Order Entry Distribution Collections This slide is 100% editable. Adapt it to your needs and capture your audience’s attention. This slide is 100% editable. Adapt it to your needs and capture your audience’s attention. This slide is 100% editable. Adapt it to your need and capture your audience’s attention.
  • 4. 4 0 1 This slide is 100% editable. Adapt it to your need and capture your audience’s attention. Text Here 0 2 This slide is 100% editable. Adapt it to your need and capture your audience’s attention. Text Here 03 This slide is 100% editable. Adapt it to your need and capture your audience’s attention. Text Here Route to Market Icon with Globe
  • 5. 5 01 This slide is 100% editable. Adapt it to your need and capture your audience’s attention. Text Here 0 2 This slide is 100% editable. Adapt it to your need and capture your audience’s attention. Text Here 0 3 This slide is 100% editable. Adapt it to your need and capture your audience’s attention. Text Here Route to Market Icon with Start to End Point
  • 6. Route to Market Strategy Development Steps 6 Market & Analysis • Analyse market for selecting right channel • Add text here Field Audit • Audit every aspect of market • Add text here Strategy Development • Deploy strategy post deciding all actions • Add text here Trade Interviews • Hire best professional and expert • Add text here Channel Identification • Identify best channel to start • Add text here This slide is 100% editable. Adapt it to your need and capture your audience’s attention.
  • 7. Steps to Create Successful Route to Market Analysis Evaluate the distribution landscape • Understand different options in market • Add text here • This slide is 100% editable. Adapt it to your needs and capture your audience’s attention. Identify the strongest distribution channels • Decide the channel which is going to be right for business • Add text here • This slide is 100% editable. Adapt it to your needs and capture your audience’s attention. Prioritize potential retail partners • Decide the right retail partners • Add text here • This slide is 100% editable. Adapt it to your needs and capture your audience’s attention. This slide is 100% editable. Adapt it to your need and capture your audience’s attention. 7
  • 8. Successful Route to Market Channel Strategy • Deploy strategy post deciding all actions • Add text here 05 Strategy Development • Hire best professional and expert • Add text here 04 Trade Interviews 01 Channel Identification • Identify best channel to start • Add text here • Analyse market for selecting right channel • Add text here 02 Market and Data Analysis • Audit every aspect of market • Add text here 03 Field Audit 8 This slide is 100% editable. Adapt it to your need and capture your audience’s attention.
  • 9. Three Stages for Route to Market 9 • Analysing Return on investment help companies to understand price of channels being implemented • Add text here Measure and Analyse Each Channel 03 Select the Best Sales Channel • Help company to reduce cost and enhance profitability • Add text here 02 Identifying Buying Patterns of Customers • Identify buying patterns of customer before start with sales channel • Add text here 01 This slide is 100% editable. Adapt it to your need and capture your audience’s attention.
  • 10. Three Steps for Route to Market Analysis 10 01 Prioritize potential retail partners • Decide the right retail partners • Add text here 02 Identify the strongest distribution channels • Decide the channel which is going to be right for business • Add text here Evaluate the distribution landscape • Understand different options in market • Add text here 03 This slide is 100% editable. Adapt it to your need and capture your audience’s attention.
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