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Pitch Deck to
Raise Funding from
Convertible Debentures
Yo u r C o m p a n y N a m e
1
2
Persuade the Investors to invest money in our business and
provide funding for product introduction, website and app
development, and building new team
Cover various aspects of company (i.e. business overview,
uniqueness of the product financial forecast, shareholding
pattern (pre and post funding) to give Investors a taste of our
business
This slide is 100% editable. Adapt it to your
needs and capture your audience's attention.
This slide is 100% editable. Adapt it to your
needs and capture your audience's attention.
Agenda for Convertible Debentures
Table of
Contents
3
Operational Overview of the Company
Core Values for the Customers
Key Problem Faced by the Customers
Unique Selling Proposition of the Company
Products and Services of the Company
Why This is Right Time to Enter Market?
Business Model for the Successful Operation
Senior Management Team
Revenue Model and Stream
Total Market Opportunities
Segmentation of Target Customers
Competitive Landscape (by Product Features)
Return on Convertible Note - Valuation Cap
Break-Even Point Analysis
Present Values of all the Future Cash Flows
User Base Projections for Next Five Years
Return on Convertible Note - Discount Rate
Competitive Analysis by Company Size
Competitive Analysis by Financial and
Operational Data
Financial Projection for the Next Five Years
Financial Graph – Historical and Projection
Capitalization Table – Pre Vs Post Investment
Use of Raised Funds in Different Activities
Exit Strategy for the Convertible Note Investors
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Operational Overview of the Company
4
The slide provides a brief overview of the company’s operations along with its mission, vision and key Facts
A restaurant that operates a chain of simple, seasonal, and healthy
food. The company offers salads, nutritional specialties food, frozen
yogurts, & seasonal selections. Along with the food, it also mention the
quantity of nutrition, vitamins etc. in that food item
The company has total 200 outlets in 25 cities of the united states. In
all its locations, it offers dining and online delivery services
Mission
“To inspire people to eat healthier by connecting
them to real food”
Vision
“Create a community that will embrace a new
understanding of health and happiness”
This slide is 100% editable. Adapt it to your needs and
capture your audience's attention.
Company Overview
Founded in
2016
Net Margin of
30% in 2018
Employs 1,000
staff members
10,000
subscribers
50,000 social
media followers
Revenue of $10
MM in 2018
200 Outlets in
25 locations
Key Facts
Core Values for the Customers
5
The slide explains the six core values of the company: Favourability, Sustainability, Purity, Sweet Touch, Make an impact, and Live the Sweetlife
The company has the six
core values which it offers to
its customers
Favourability
Offer a solutions which creates win-win situation for customer community, as well as the company
Sustainability
Make the decisions for longer run and more sustainable that last longer than you will
Purity
Food from the 100% pure grains
Sweet Touch
Create meaningful connections everyday
Make an impact
Leave people better than you found them
Live the Sweetlife
Celebrate your passion and your purpose
01
02
03
04
05
06
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Key Problem Faced by the Customers
6
Lack of Knowledge about
Nutrient-Rich Food
✓ Offer prepared and ready to eat (frozen) nutrient-rich food and also
mention the quantity of nutrition (in each food item) on the menu
✓ Add text here
Busy Life (less time to
create the diet plan)
✓ Prepare the diet chart plan, along with the food items (in breakfast, lunch,
dinner) and the quantity of nutrition in each item
✓ Add text here
Less time and Lack of resources
to cook Nutrient-Rich Food
✓ Delivered the prepared food (as per the customer’s choice) to the doorstep
✓ Customers can pre-ordered the food for whole week at once
✓ Add text here
Did not get healthy and
delicious at same time
✓ Prepare the food, which is health and delicious at the same time
✓ It uses 100% pure grains and organic spices to cook the food
✓ Add text here
Add your Problem
here
✓ This slide is 100% editable. Adapt
it to your needs and capture your
audience's attention.
The slide explains the key pain points of the customers along with the solutions which the company offers through its products
This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
Unique Selling Proposition of the Company
7
The slide provides the unique benefit offered by the company through its products, services or brand that enables it to stand out from competitors
✓ Delivered the healthy food at doorstep
✓ Mention the nutrition quantity of each
food
✓ Prepare diet plan for the customers
✓ Gym and fitness centers to
get knowledge about diet
plan and nutrition quantity
✓ Lack of knowledge regarding
healthy food
✓ Less time to prepare nutritious food
✓ Keep more focus on your USP and make this area
bigger
Winning Zone
✓ Competitors are already offering better solutions
than you
Losing Zone
✓ Outperform your competitors by using innovative
and superiors' products
Risky
✓ Consumers are not much interested in this area.
No need to focus on this
Who cares
Unique Selling Proposition
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Products and Services of the Company
8
The slide provides the key products and services (along with key features, price, target customers etc.) which the company offers to its customers
Food Sales (Dining
& Home Delivery)
Diet Chart
Other Services
✓ Salad (Chicken & veg)
✓ Frozen food
✓ Yogurt
✓ Boiled and Baked food (Veg and non veg
✓ Add text here
✓ Prepare Diet chart for the customers as per their requirement
✓ Price: Customized
✓ Add Text here
✓ Add text here
✓ Home delivery Services
✓ Advance Order Service
✓ Add text here
✓ Add text here
This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
Why This is Right Time to Enter Market?
9
This slides shows the historical data of obesity rate in united states (2000-2020). The slide explains the rationale behind the company’s founding
2.3% 4.2%
8.5%
4.3%
7.1%
11.2%
6.0%
13.1%
24.5%
0.0%
5.0%
10.0%
15.0%
20.0%
25.0%
30.0%
2000 2005 2010 2015 2016 2017 2018 2019 2020
Obesity Rate in United States (2000-2019)
Age 12-19 Age 20-29 30 and above
So we are here to give….
…and make this change
Fitness Tips
Healthy FoodDiet Plans
✓ Increase in Obesity leads to health issues
which means people needs to change their
eating habits and start eating healthy
✓ Obesity rate in United States has increased in the
last 20 years for all age groups:
• Age 12-19: 2.3% in 2000 to 8.5% in 2020
• Age 20-29: 4.3% in 2000 to 11.2% in 2020
• Age 30 & above: 6.0% in 2000 to 24.5% in 2020
Growing Obesity Rate
in United States
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✓ Fitness freak people (age 17-40)
✓ People suffering from obesity
✓ Add text here
✓ Add text here
Target Customer
✓ Use 100% pure grains and organic spices
✓ Mention the nutrition quantity of each food
✓ Prepare diet plan for the customers
✓ Add Text here
Value Proposition
✓ Food Sale
✓ Diet Plan Fee
✓ Home Delivery Charges
✓ Add text here
Revenue Source
✓ Cost of raw material (Grains, spices, vegetables etc.)
✓ General and administrative including employees’ salary,
Delivery Partners’ Commission etc.
✓ Add Text here
Cost Structure
Business Model for the Successful Operation (1/2)
10
The slides covers the key points to explain the business model of the company. Key points include value proposition, target customer, revenue source, cost structure etc.
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Business Model Canvas for the Successful Operation(2/2)
11
This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
The slides covers the key points to explain the business model of the company. Key points include: Partners, major activities, value proposition, customer segment & relationship, channels, key resources, revenue & cost structure etc.
✓ Fixed Cost (Rent, Salary etc.)
✓ Variable Cost (Material Cost)
✓ Economies of Scale
Cost Structure
Key Partners
✓ Partner 1
✓ Partner 2
✓ Add text here
✓ Add text here
✓ Cost reduction
✓ Customization
✓ Newness
✓ Add text here
✓ Add text here
✓ Products
✓ Services
✓ Platform
✓ Add text here
Key Activities Value Proposition
✓ App-Based Service
✓ Self Service
✓ Add text here
Customer Relationships
✓ Mass Market
✓ Niche Market
✓ Diversified
✓ Add text here
✓ Add text here
Customer Segments
✓ Sales channel
✓ Distribution channel
✓ Add text here
Channels
✓ Human resources
✓ Physical resources
✓ Financial Resources
Key Resources
✓ Fixed Pricing: Add text here
✓ Dynamic Pricing: Add text here
✓ Subscription Based Model: Add text here
Source of Revenue
12
Senior
Management
TeamThe slide provides the name, designation and brief
biography of key senior level executives (C-level
employees and head of Departments)
✓ This is representative image and should be replaced by your
own image
✓ Add Key responsibilities and background of employee
✓ This slide is 100% editable. Adapt it your needs and capture
your audience attention
John Smith
CEO & Founder
✓ This is representative image and should be replaced by your
own image
✓ Add Key responsibilities and background of employee
✓ This slide is 100% editable. Adapt it your needs and capture
your audience attention
Mary Smith
Production Manager
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Revenue Model and Stream
13
The slides covers the key points to explain the Revenue model of the company. Key points include: Pricing model, Estimated revenue, lifetime value of the customers, recurring revenue frequency, average revenue per user etc.
Lifetime Value of Customer
✓ Present value of the future cash flows
✓ Value of business attributed to the
customer during entire relationship with the
company
Recurring Revenue Frequency
✓ One-time revenue (Diet plan chart)
✓ Recurring Revenue from customers who
ordered food for whole week
✓ Add text here
✓ Food Sales
✓ Food delivery fee: 2% of the amount
✓ Diet Plan Fee: Customized
Pricing
Estimated Yearly Revenue
✓ Number of Clients: 1 MM
✓ Number of Products sold per clients: 3
✓ Price of Product: $30
✓ 1,000,000* 3 * $30 = $90,000,000
Average revenue per User
✓ Number of Products sold per clients: 3
✓ Price of Product: $30
✓ 90,000,000 / 1,000,000= $90
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Total Market Opportunities
14
The slide provides the key facts to give an overview of the market. Key Points include population, estimated consumers, uncaptured market, total addressable market, and market
Population Estimated Consumers Uncaptured Market
Total Addressable Market Market Size
Million
1.4
Million
25%
Billion (USD)
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129.2
$2.0 $8.0
Billion (USD)
Segmentation of Target Customers
15
The slide provides the details about the target customers of the company by geography (country, area, climate), Demography (Age, gender, Nationality etc.), and Income group (High, upper middle, lower middle)
Geographic Demographic Income Group
Country United States Age 17-40 (fitness freak) High Income Levels of $10,000 & up
City 50 cities in 25 states Gender Both Male and female Upper Middle Your text here
Region All the regions Occupation Your text here Lower middle Your text here
Rural/Urban Urban Income Levels of $10,000 & up
Educational
qualification
Your text here
Heading Your text here
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Competitive Landscape (by Product Features)
16
The slide provides the details about the target customers of the company by geography (country, area, climate), Demography (Age, gender, Nationality etc.), and Income group (High, upper middle, lower middle)
Your Company
Competitor 1
Competitor 2
Competitor 3
Competitor 4
Competitor 5
Company
Name
Organic
Spices
100% Pure
Grains
Mention Nutrition
Quantity
Diet Plan Feature 5 Feature 6
This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
Competitive Analysis by Company Size
17
The slide provides the Competitive landscape of the company on the basis of company’s size i.e. number of users, revenue, Net income, app downloads, user traffic, social media followers etc.
Your Company 1.5 MM 1,000 1 MM 1,000 $ 10 MM $ 3 MM (30%)
Competitor 1 Add text here Add text here Add text here Add text here Add text here Add text here
Competitor 2 Add text here Add text here Add text here Add text here Add text here Add text here
Competitor 3 Add text here Add text here Add text here Add text here Add text here Add text here
Competitor 4 Add text here Add text here Add text here Add text here Add text here Add text here
Competitor 5 Add text here Add text here Add text here Add text here Add text here Add text here
Company
Name
Number of
Customers
User traffic
(Visitors per month)
App
Download
Employee
Count
Revenue
Net Income
(Margin)
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Competitive Analysis by Financial and Operational Data
18
The slide provides the Competitive landscape of the company on the basis of financial data (sales and profit) and operational data (employee count, locations, year of existence etc.)
Competitive Factor Your Company Competitor 1 Competitor 2 Competitor 3 Competitor 4 Competitor 5
Year of Existence 5 Add text here Add text here Add text here Add text here Add text here
Locations (number
of outlets)
200 Add text here Add text here Add text here Add text here Add text here
Major
Product/Service
Healthy Food Add text here Add text here Add text here Add text here Add text here
Quality (Consumer
feedback)
4.5 rating/5 Add text here Add text here Add text here Add text here Add text here
Sales ($ MM) 10 Add text here Add text here Add text here Add text here Add text here
Profit Margin 30% Add text here Add text here Add text here Add text here Add text here
Employee Count 1,000 Add text here Add text here Add text here Add text here Add text here
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Financial Projection for the Next Five Years
19
The slide provides the forecast of company’s income statement for next 5 years. Key financials include: Revenue, cost of sale, gross profit/margin, operating expenses, operating and net income
Income Statement Assumptions Year 1 Year 2 Year 3 Year 4 Year 5
Revenue Add text 40000 75000 100000 200000 300000
Gross Margin % Add text 55.0% 55.0% 55.0% 55.0% 55.0%
Cost of Sales Add text 18000 33750 45000 90000 135000
Gross Margin Add text 22000 41250 55000 110000 165000
Research &
Development
Add text 5000 6000 8000 17000 25000
Sales & Marketing Add text 6000 7000 8000 16000 24000
General &
Administrative
Add text 5000 6000 9000 17000 26000
Operational Expenses Add text 16000 19000 25000 50000 75000
Depreciation 15% 5000 14000 11600 9680 11744
Operating Income Add text 1000 8250 18400 50320 78256
Finance Costs 5% 600 2248 1615 956 487
Income before Tax 30% 400 6002 16785 49364 77769
Income Tax Expense Add text 80 1200 3357 9873 15554
Net Income Add text 320 4802 13428 39491 62215
In $ MM
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Financial Graph – Historical and Projection
20
16
14
18
20
22
23
6.7
5.8
6.6 7 7.2 7.3
3.7
2.9 3.1 3.6 3.7 3.7
0
5
10
15
20
25
Current Year Year 1 Year 2 Year 3 Year 4 Year 5
Financials (in $ MM)
The slide provides the graph of company’s financials (revenue, operating income and net income) for the current year and the coming 4 years (forecasted)
Revenue
Operating Income
Net Income
Forecasted
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Present Values of all the Future Cash Flows
21
The slide provides the graph of company’s financials (revenue, operating income and net income) for the current year and the coming 4 years (forecasted)
Discounted Cash Flow method
Valuation Date (month/year)
1 2 3 4 5
EBIT 100 110 120 130 130
Operational Tax(25%) -25 -28 -30 -33 -33
Net Operating Profit less
adjusted taxes
75 83 90 98 98
Investments -20 -25 -30 -30 -20
Depreciation 20 25 30 30 20
Investments in Working Capital -5 -8 -10 -5 -5
Free Cash Flow 70 75 80 93 93
WACC = 15%
Discount Period 1 2 3 4 5
Discount Factor 0.90 0.78 0.69 0.61 0.55
Discounted Cash Flow 63 59 55 57 51
Enterprise Value 285
In $ MMYear
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Break-Even Point Analysis
22
The slide shows the break-even point of the company. It provides the company’s revenue and cost at different unit of products
Units of
Output
- 200 400 600 800 1,000 1,200
Fixed Cost
($)
10,000 10,000 10,000 10,000 10,000 10,000 10,000
Variable Cost
($)
- 2,000 4,000 6,000 8,000 10,000 12,000
Total Cost
($)
10,000 12,000 14,000 16,000 18,000 20,000 22,000
Sales
Revenue($)
- 4,000 8,000 12,000 16,000 20,000 24,000
Profit/(Loss)
($)
(10,000) (8,000) (6,000) (4,000) (2,000) 2,000
Break- Even Point (BEP)
Break- Even Point
(BEP)
Revenue($)
Unit Sold
Profit
Loss
Variable
Costs
Fixed
Costs
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User Base Projections for Next Five Years
23
The slide provides the company’s valuations through discounted free cash flows from next five years
0
2
4
6
8
10
12
14
16
18
20
0 10 20 30 40 50 60
UserBase(inmillion)
Months from launch
No. of Users(MM)
0.6 million
2.1 million
5.8 million
10.4 million
16.4 million
Year
Number of Users at the end
of year
2
4
1
3
5
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Return on Convertible Note - Discount Rate
24
725 shares allotted to the Investor
$10,000 @ 4% fixed interest rate of Interest and 20% discountTotal Investment
Investment and Interest
Number of Share Allotted
Share Price: $20 (after 20% discount, it will be $16)
Total Valuation: $200,000 = 11600/16 = 725
Year Investment Payable in Kind Equity Ownership
Year 1 10,000 400 -
Year 2 - 400 -
Year 3 - 400 -
Year 4 - 400 -
Total Amount 10,000 1,600 11,600
All values in $
The slide provides the equity allocation and return on convertible note investment while the investment is raised at Discount Rate
This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
Return on Convertible Note - Valuation Cap
25
The slide provides the equity allocation and return on convertible note investment while the investment is raised with valuation cap
Year Investment Payable in Kind Equity Ownership
Year 1 10,000 400 -
Year 2 - 400 -
Year 3 - 400 -
Year 4 - 400 -
Total Amount 10,000 1,600 11,600
1,160 shares allotted to the Investor
$10,000 @ 4% fixed interest rate of Interest with valuation cap of $100,000Total Investment
Investment and Interest
Number of Share Allotted
Share Price: $20 with valuation of $200,000
Share price with Valuation Cap of $100,000 = $10 = 11600/10 = 1,160
All values in $
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Capitalization Table – Pre Vs Post Investment
26
Holder Shares %
Founders $950000 95.00
Team $50000 5.00
Total $1000000 100.00
Holder Shares/Options %
Convertible Note Investors $140000 11.29
Founders $950000 76.61
Team $50000 4.03
Options Pool $100000 8.07
Total $1240000 100.00
The slide provides the capital structure of the company Prior to Convertible Note Investment and Post the Investment
…with valuation cap of
$1,000,000
$140,000 investment
Prior to Outside Investment
Post Outside Investment
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Use of Raised Funds in Different Activities
27
✓ New Hiring: $0.7 MM
✓ Start New Team/business head: $0.3 MM
✓ Other: $0.5 MM
✓ Product Introduction: $0.8 MM
✓ Website and App development: $1.5 MM
✓ R&D Expenses: $1 MM
✓ Other: $0.2 MM
✓ Customer Validation: $0.2 MM
✓ Free streaming for one month: $0.5 MM
✓ Pilot Survey: $0.2 MM
✓ Other: $0.1 MM
Team Building
$1.5 MM
Product Innovation
$3.5 MM
Sales Growth –
$1 MM
Fund Raised - $6MM
25%
60%
15%
Use of Funding
Team Building
Product Introduction
Sales Growth
The slide provides the details about use of funding. The company spend its funding amount on product innovation, team building, and sales growth
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Exit Strategy for the Convertible Note Investors
28
The slide provides most profitable/feasible ways for investors to exit from their investment in the company. It includes IPO, merger, private offerings, acquisition by venture capital firm etc.
Initial Public
Offer
✓ Sell part of company’s business to public to raise the funds for future expansions
✓ It will enhance the liquidity and investors can take their investment from the company
✓ Add text here
✓ Add text here
Merger
✓ Merge or sold the company’s operations to the another company (which is a
established players)
✓ Existing stakeholders/investors might get stakes in new company. They can also
take out their money
✓ Add text here
✓ Add text here
Private
Offerings
✓ Private offering of your shares to individuals or a select group of investors to raise funds
✓ Existing Investors can sell their shares in private offering to get their investment back
✓ Add text here
✓ Add text here
Acquisition by
Venture Capital
✓ Venture Capitalist invested in the company and acquired majority stakes
✓ This might provide a stable source of funds to create more investments, expand
development, and attract other wealthy investors
✓ Add text here
Other
Strategies
✓ Financial Buyer: Will your company generate excess cash flow that could make it
attractive to financial buyers to generate a return?
✓ Issuer’s Tender Offer
✓ Privately negotiated sales
✓ Sell the Securities through Broker-managed trading platform
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29
Pitch Deck to Raise
Funding From
Convertible Debentures
Icons Slide
30
Additional
Slides
Bar Chart
31
40
20
40 40
5050
30
60
65
60
0
10
20
30
40
50
60
70
FY 16 FY 17 FY 18 FY 19 FY 20
Salesinmillion
2020
Product01
Product02
This graph/chart is linked to excel, and changes automatically based on data. Just left click on it and select “Edit Data”.
Area Chart
32
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
DecNovOctSepAugJulJunMayAprMarFebJan
Sales(inUSDmillions
2020
This graph/chart is linked to excel, and changes automatically based on data. Just left click on it and select “Edit Data”.
Product 01
Product 02
33
Welcome to Our Agenda
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your audience's attention.
Agenda 01
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your audience's attention.
Agenda 02
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your audience's attention.
Agenda 03
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your audience's attention.
Agenda 04
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your audience's attention.
Agenda 05
Quotes
34
It’s not just about being better. It’s
about being different. You need to
give people a reason to choose
your business.
-Tom Abbott
Comparison
35
60% 87%
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to your needs and capture your
audience's attention.
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to your needs and capture your
audience's attention.
Female Users
Male Users
36
About us
Target Audiences
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needs and capture your audience's attention.
Preferred by Many
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needs and capture your audience's attention.
Values Client
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needs and capture your audience's attention.
Timeline
37
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editable. Adapt it to your
needs and capture your
audience's attention.
2017
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audience's attention.
2019
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editable. Adapt it to your
needs and capture your
audience's attention.
2016
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2018
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audience's attention.
2020
38
Our Vision
and
Mission
Vision
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needs and capture your audience's attention.
Mission
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needs and capture your audience's attention.
39
Thank You
Email Address
emailaddress123@gmail.com
Contact Number
0123456789
Address
# street number, city, state

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Pitch Deck To Raise Funding From Convertible Debentures PowerPoint Presentation Slides

  • 1. Pitch Deck to Raise Funding from Convertible Debentures Yo u r C o m p a n y N a m e 1
  • 2. 2 Persuade the Investors to invest money in our business and provide funding for product introduction, website and app development, and building new team Cover various aspects of company (i.e. business overview, uniqueness of the product financial forecast, shareholding pattern (pre and post funding) to give Investors a taste of our business This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Agenda for Convertible Debentures
  • 3. Table of Contents 3 Operational Overview of the Company Core Values for the Customers Key Problem Faced by the Customers Unique Selling Proposition of the Company Products and Services of the Company Why This is Right Time to Enter Market? Business Model for the Successful Operation Senior Management Team Revenue Model and Stream Total Market Opportunities Segmentation of Target Customers Competitive Landscape (by Product Features) Return on Convertible Note - Valuation Cap Break-Even Point Analysis Present Values of all the Future Cash Flows User Base Projections for Next Five Years Return on Convertible Note - Discount Rate Competitive Analysis by Company Size Competitive Analysis by Financial and Operational Data Financial Projection for the Next Five Years Financial Graph – Historical and Projection Capitalization Table – Pre Vs Post Investment Use of Raised Funds in Different Activities Exit Strategy for the Convertible Note Investors 01 02 03 04 05 06 07 08 09 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24
  • 4. Operational Overview of the Company 4 The slide provides a brief overview of the company’s operations along with its mission, vision and key Facts A restaurant that operates a chain of simple, seasonal, and healthy food. The company offers salads, nutritional specialties food, frozen yogurts, & seasonal selections. Along with the food, it also mention the quantity of nutrition, vitamins etc. in that food item The company has total 200 outlets in 25 cities of the united states. In all its locations, it offers dining and online delivery services Mission “To inspire people to eat healthier by connecting them to real food” Vision “Create a community that will embrace a new understanding of health and happiness” This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Company Overview Founded in 2016 Net Margin of 30% in 2018 Employs 1,000 staff members 10,000 subscribers 50,000 social media followers Revenue of $10 MM in 2018 200 Outlets in 25 locations Key Facts
  • 5. Core Values for the Customers 5 The slide explains the six core values of the company: Favourability, Sustainability, Purity, Sweet Touch, Make an impact, and Live the Sweetlife The company has the six core values which it offers to its customers Favourability Offer a solutions which creates win-win situation for customer community, as well as the company Sustainability Make the decisions for longer run and more sustainable that last longer than you will Purity Food from the 100% pure grains Sweet Touch Create meaningful connections everyday Make an impact Leave people better than you found them Live the Sweetlife Celebrate your passion and your purpose 01 02 03 04 05 06 This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
  • 6. Key Problem Faced by the Customers 6 Lack of Knowledge about Nutrient-Rich Food ✓ Offer prepared and ready to eat (frozen) nutrient-rich food and also mention the quantity of nutrition (in each food item) on the menu ✓ Add text here Busy Life (less time to create the diet plan) ✓ Prepare the diet chart plan, along with the food items (in breakfast, lunch, dinner) and the quantity of nutrition in each item ✓ Add text here Less time and Lack of resources to cook Nutrient-Rich Food ✓ Delivered the prepared food (as per the customer’s choice) to the doorstep ✓ Customers can pre-ordered the food for whole week at once ✓ Add text here Did not get healthy and delicious at same time ✓ Prepare the food, which is health and delicious at the same time ✓ It uses 100% pure grains and organic spices to cook the food ✓ Add text here Add your Problem here ✓ This slide is 100% editable. Adapt it to your needs and capture your audience's attention. The slide explains the key pain points of the customers along with the solutions which the company offers through its products This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
  • 7. Unique Selling Proposition of the Company 7 The slide provides the unique benefit offered by the company through its products, services or brand that enables it to stand out from competitors ✓ Delivered the healthy food at doorstep ✓ Mention the nutrition quantity of each food ✓ Prepare diet plan for the customers ✓ Gym and fitness centers to get knowledge about diet plan and nutrition quantity ✓ Lack of knowledge regarding healthy food ✓ Less time to prepare nutritious food ✓ Keep more focus on your USP and make this area bigger Winning Zone ✓ Competitors are already offering better solutions than you Losing Zone ✓ Outperform your competitors by using innovative and superiors' products Risky ✓ Consumers are not much interested in this area. No need to focus on this Who cares Unique Selling Proposition This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
  • 8. Products and Services of the Company 8 The slide provides the key products and services (along with key features, price, target customers etc.) which the company offers to its customers Food Sales (Dining & Home Delivery) Diet Chart Other Services ✓ Salad (Chicken & veg) ✓ Frozen food ✓ Yogurt ✓ Boiled and Baked food (Veg and non veg ✓ Add text here ✓ Prepare Diet chart for the customers as per their requirement ✓ Price: Customized ✓ Add Text here ✓ Add text here ✓ Home delivery Services ✓ Advance Order Service ✓ Add text here ✓ Add text here This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
  • 9. Why This is Right Time to Enter Market? 9 This slides shows the historical data of obesity rate in united states (2000-2020). The slide explains the rationale behind the company’s founding 2.3% 4.2% 8.5% 4.3% 7.1% 11.2% 6.0% 13.1% 24.5% 0.0% 5.0% 10.0% 15.0% 20.0% 25.0% 30.0% 2000 2005 2010 2015 2016 2017 2018 2019 2020 Obesity Rate in United States (2000-2019) Age 12-19 Age 20-29 30 and above So we are here to give…. …and make this change Fitness Tips Healthy FoodDiet Plans ✓ Increase in Obesity leads to health issues which means people needs to change their eating habits and start eating healthy ✓ Obesity rate in United States has increased in the last 20 years for all age groups: • Age 12-19: 2.3% in 2000 to 8.5% in 2020 • Age 20-29: 4.3% in 2000 to 11.2% in 2020 • Age 30 & above: 6.0% in 2000 to 24.5% in 2020 Growing Obesity Rate in United States This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
  • 10. ✓ Fitness freak people (age 17-40) ✓ People suffering from obesity ✓ Add text here ✓ Add text here Target Customer ✓ Use 100% pure grains and organic spices ✓ Mention the nutrition quantity of each food ✓ Prepare diet plan for the customers ✓ Add Text here Value Proposition ✓ Food Sale ✓ Diet Plan Fee ✓ Home Delivery Charges ✓ Add text here Revenue Source ✓ Cost of raw material (Grains, spices, vegetables etc.) ✓ General and administrative including employees’ salary, Delivery Partners’ Commission etc. ✓ Add Text here Cost Structure Business Model for the Successful Operation (1/2) 10 The slides covers the key points to explain the business model of the company. Key points include value proposition, target customer, revenue source, cost structure etc. This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
  • 11. Business Model Canvas for the Successful Operation(2/2) 11 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. The slides covers the key points to explain the business model of the company. Key points include: Partners, major activities, value proposition, customer segment & relationship, channels, key resources, revenue & cost structure etc. ✓ Fixed Cost (Rent, Salary etc.) ✓ Variable Cost (Material Cost) ✓ Economies of Scale Cost Structure Key Partners ✓ Partner 1 ✓ Partner 2 ✓ Add text here ✓ Add text here ✓ Cost reduction ✓ Customization ✓ Newness ✓ Add text here ✓ Add text here ✓ Products ✓ Services ✓ Platform ✓ Add text here Key Activities Value Proposition ✓ App-Based Service ✓ Self Service ✓ Add text here Customer Relationships ✓ Mass Market ✓ Niche Market ✓ Diversified ✓ Add text here ✓ Add text here Customer Segments ✓ Sales channel ✓ Distribution channel ✓ Add text here Channels ✓ Human resources ✓ Physical resources ✓ Financial Resources Key Resources ✓ Fixed Pricing: Add text here ✓ Dynamic Pricing: Add text here ✓ Subscription Based Model: Add text here Source of Revenue
  • 12. 12 Senior Management TeamThe slide provides the name, designation and brief biography of key senior level executives (C-level employees and head of Departments) ✓ This is representative image and should be replaced by your own image ✓ Add Key responsibilities and background of employee ✓ This slide is 100% editable. Adapt it your needs and capture your audience attention John Smith CEO & Founder ✓ This is representative image and should be replaced by your own image ✓ Add Key responsibilities and background of employee ✓ This slide is 100% editable. Adapt it your needs and capture your audience attention Mary Smith Production Manager This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
  • 13. Revenue Model and Stream 13 The slides covers the key points to explain the Revenue model of the company. Key points include: Pricing model, Estimated revenue, lifetime value of the customers, recurring revenue frequency, average revenue per user etc. Lifetime Value of Customer ✓ Present value of the future cash flows ✓ Value of business attributed to the customer during entire relationship with the company Recurring Revenue Frequency ✓ One-time revenue (Diet plan chart) ✓ Recurring Revenue from customers who ordered food for whole week ✓ Add text here ✓ Food Sales ✓ Food delivery fee: 2% of the amount ✓ Diet Plan Fee: Customized Pricing Estimated Yearly Revenue ✓ Number of Clients: 1 MM ✓ Number of Products sold per clients: 3 ✓ Price of Product: $30 ✓ 1,000,000* 3 * $30 = $90,000,000 Average revenue per User ✓ Number of Products sold per clients: 3 ✓ Price of Product: $30 ✓ 90,000,000 / 1,000,000= $90 This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
  • 14. Total Market Opportunities 14 The slide provides the key facts to give an overview of the market. Key Points include population, estimated consumers, uncaptured market, total addressable market, and market Population Estimated Consumers Uncaptured Market Total Addressable Market Market Size Million 1.4 Million 25% Billion (USD) This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 129.2 $2.0 $8.0 Billion (USD)
  • 15. Segmentation of Target Customers 15 The slide provides the details about the target customers of the company by geography (country, area, climate), Demography (Age, gender, Nationality etc.), and Income group (High, upper middle, lower middle) Geographic Demographic Income Group Country United States Age 17-40 (fitness freak) High Income Levels of $10,000 & up City 50 cities in 25 states Gender Both Male and female Upper Middle Your text here Region All the regions Occupation Your text here Lower middle Your text here Rural/Urban Urban Income Levels of $10,000 & up Educational qualification Your text here Heading Your text here This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
  • 16. Competitive Landscape (by Product Features) 16 The slide provides the details about the target customers of the company by geography (country, area, climate), Demography (Age, gender, Nationality etc.), and Income group (High, upper middle, lower middle) Your Company Competitor 1 Competitor 2 Competitor 3 Competitor 4 Competitor 5 Company Name Organic Spices 100% Pure Grains Mention Nutrition Quantity Diet Plan Feature 5 Feature 6 This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
  • 17. Competitive Analysis by Company Size 17 The slide provides the Competitive landscape of the company on the basis of company’s size i.e. number of users, revenue, Net income, app downloads, user traffic, social media followers etc. Your Company 1.5 MM 1,000 1 MM 1,000 $ 10 MM $ 3 MM (30%) Competitor 1 Add text here Add text here Add text here Add text here Add text here Add text here Competitor 2 Add text here Add text here Add text here Add text here Add text here Add text here Competitor 3 Add text here Add text here Add text here Add text here Add text here Add text here Competitor 4 Add text here Add text here Add text here Add text here Add text here Add text here Competitor 5 Add text here Add text here Add text here Add text here Add text here Add text here Company Name Number of Customers User traffic (Visitors per month) App Download Employee Count Revenue Net Income (Margin) This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
  • 18. Competitive Analysis by Financial and Operational Data 18 The slide provides the Competitive landscape of the company on the basis of financial data (sales and profit) and operational data (employee count, locations, year of existence etc.) Competitive Factor Your Company Competitor 1 Competitor 2 Competitor 3 Competitor 4 Competitor 5 Year of Existence 5 Add text here Add text here Add text here Add text here Add text here Locations (number of outlets) 200 Add text here Add text here Add text here Add text here Add text here Major Product/Service Healthy Food Add text here Add text here Add text here Add text here Add text here Quality (Consumer feedback) 4.5 rating/5 Add text here Add text here Add text here Add text here Add text here Sales ($ MM) 10 Add text here Add text here Add text here Add text here Add text here Profit Margin 30% Add text here Add text here Add text here Add text here Add text here Employee Count 1,000 Add text here Add text here Add text here Add text here Add text here This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
  • 19. Financial Projection for the Next Five Years 19 The slide provides the forecast of company’s income statement for next 5 years. Key financials include: Revenue, cost of sale, gross profit/margin, operating expenses, operating and net income Income Statement Assumptions Year 1 Year 2 Year 3 Year 4 Year 5 Revenue Add text 40000 75000 100000 200000 300000 Gross Margin % Add text 55.0% 55.0% 55.0% 55.0% 55.0% Cost of Sales Add text 18000 33750 45000 90000 135000 Gross Margin Add text 22000 41250 55000 110000 165000 Research & Development Add text 5000 6000 8000 17000 25000 Sales & Marketing Add text 6000 7000 8000 16000 24000 General & Administrative Add text 5000 6000 9000 17000 26000 Operational Expenses Add text 16000 19000 25000 50000 75000 Depreciation 15% 5000 14000 11600 9680 11744 Operating Income Add text 1000 8250 18400 50320 78256 Finance Costs 5% 600 2248 1615 956 487 Income before Tax 30% 400 6002 16785 49364 77769 Income Tax Expense Add text 80 1200 3357 9873 15554 Net Income Add text 320 4802 13428 39491 62215 In $ MM This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
  • 20. Financial Graph – Historical and Projection 20 16 14 18 20 22 23 6.7 5.8 6.6 7 7.2 7.3 3.7 2.9 3.1 3.6 3.7 3.7 0 5 10 15 20 25 Current Year Year 1 Year 2 Year 3 Year 4 Year 5 Financials (in $ MM) The slide provides the graph of company’s financials (revenue, operating income and net income) for the current year and the coming 4 years (forecasted) Revenue Operating Income Net Income Forecasted This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
  • 21. Present Values of all the Future Cash Flows 21 The slide provides the graph of company’s financials (revenue, operating income and net income) for the current year and the coming 4 years (forecasted) Discounted Cash Flow method Valuation Date (month/year) 1 2 3 4 5 EBIT 100 110 120 130 130 Operational Tax(25%) -25 -28 -30 -33 -33 Net Operating Profit less adjusted taxes 75 83 90 98 98 Investments -20 -25 -30 -30 -20 Depreciation 20 25 30 30 20 Investments in Working Capital -5 -8 -10 -5 -5 Free Cash Flow 70 75 80 93 93 WACC = 15% Discount Period 1 2 3 4 5 Discount Factor 0.90 0.78 0.69 0.61 0.55 Discounted Cash Flow 63 59 55 57 51 Enterprise Value 285 In $ MMYear This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
  • 22. Break-Even Point Analysis 22 The slide shows the break-even point of the company. It provides the company’s revenue and cost at different unit of products Units of Output - 200 400 600 800 1,000 1,200 Fixed Cost ($) 10,000 10,000 10,000 10,000 10,000 10,000 10,000 Variable Cost ($) - 2,000 4,000 6,000 8,000 10,000 12,000 Total Cost ($) 10,000 12,000 14,000 16,000 18,000 20,000 22,000 Sales Revenue($) - 4,000 8,000 12,000 16,000 20,000 24,000 Profit/(Loss) ($) (10,000) (8,000) (6,000) (4,000) (2,000) 2,000 Break- Even Point (BEP) Break- Even Point (BEP) Revenue($) Unit Sold Profit Loss Variable Costs Fixed Costs This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
  • 23. User Base Projections for Next Five Years 23 The slide provides the company’s valuations through discounted free cash flows from next five years 0 2 4 6 8 10 12 14 16 18 20 0 10 20 30 40 50 60 UserBase(inmillion) Months from launch No. of Users(MM) 0.6 million 2.1 million 5.8 million 10.4 million 16.4 million Year Number of Users at the end of year 2 4 1 3 5 This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
  • 24. Return on Convertible Note - Discount Rate 24 725 shares allotted to the Investor $10,000 @ 4% fixed interest rate of Interest and 20% discountTotal Investment Investment and Interest Number of Share Allotted Share Price: $20 (after 20% discount, it will be $16) Total Valuation: $200,000 = 11600/16 = 725 Year Investment Payable in Kind Equity Ownership Year 1 10,000 400 - Year 2 - 400 - Year 3 - 400 - Year 4 - 400 - Total Amount 10,000 1,600 11,600 All values in $ The slide provides the equity allocation and return on convertible note investment while the investment is raised at Discount Rate This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
  • 25. Return on Convertible Note - Valuation Cap 25 The slide provides the equity allocation and return on convertible note investment while the investment is raised with valuation cap Year Investment Payable in Kind Equity Ownership Year 1 10,000 400 - Year 2 - 400 - Year 3 - 400 - Year 4 - 400 - Total Amount 10,000 1,600 11,600 1,160 shares allotted to the Investor $10,000 @ 4% fixed interest rate of Interest with valuation cap of $100,000Total Investment Investment and Interest Number of Share Allotted Share Price: $20 with valuation of $200,000 Share price with Valuation Cap of $100,000 = $10 = 11600/10 = 1,160 All values in $ This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
  • 26. Capitalization Table – Pre Vs Post Investment 26 Holder Shares % Founders $950000 95.00 Team $50000 5.00 Total $1000000 100.00 Holder Shares/Options % Convertible Note Investors $140000 11.29 Founders $950000 76.61 Team $50000 4.03 Options Pool $100000 8.07 Total $1240000 100.00 The slide provides the capital structure of the company Prior to Convertible Note Investment and Post the Investment …with valuation cap of $1,000,000 $140,000 investment Prior to Outside Investment Post Outside Investment This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
  • 27. Use of Raised Funds in Different Activities 27 ✓ New Hiring: $0.7 MM ✓ Start New Team/business head: $0.3 MM ✓ Other: $0.5 MM ✓ Product Introduction: $0.8 MM ✓ Website and App development: $1.5 MM ✓ R&D Expenses: $1 MM ✓ Other: $0.2 MM ✓ Customer Validation: $0.2 MM ✓ Free streaming for one month: $0.5 MM ✓ Pilot Survey: $0.2 MM ✓ Other: $0.1 MM Team Building $1.5 MM Product Innovation $3.5 MM Sales Growth – $1 MM Fund Raised - $6MM 25% 60% 15% Use of Funding Team Building Product Introduction Sales Growth The slide provides the details about use of funding. The company spend its funding amount on product innovation, team building, and sales growth This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
  • 28. Exit Strategy for the Convertible Note Investors 28 The slide provides most profitable/feasible ways for investors to exit from their investment in the company. It includes IPO, merger, private offerings, acquisition by venture capital firm etc. Initial Public Offer ✓ Sell part of company’s business to public to raise the funds for future expansions ✓ It will enhance the liquidity and investors can take their investment from the company ✓ Add text here ✓ Add text here Merger ✓ Merge or sold the company’s operations to the another company (which is a established players) ✓ Existing stakeholders/investors might get stakes in new company. They can also take out their money ✓ Add text here ✓ Add text here Private Offerings ✓ Private offering of your shares to individuals or a select group of investors to raise funds ✓ Existing Investors can sell their shares in private offering to get their investment back ✓ Add text here ✓ Add text here Acquisition by Venture Capital ✓ Venture Capitalist invested in the company and acquired majority stakes ✓ This might provide a stable source of funds to create more investments, expand development, and attract other wealthy investors ✓ Add text here Other Strategies ✓ Financial Buyer: Will your company generate excess cash flow that could make it attractive to financial buyers to generate a return? ✓ Issuer’s Tender Offer ✓ Privately negotiated sales ✓ Sell the Securities through Broker-managed trading platform This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
  • 29. 29 Pitch Deck to Raise Funding From Convertible Debentures Icons Slide
  • 31. Bar Chart 31 40 20 40 40 5050 30 60 65 60 0 10 20 30 40 50 60 70 FY 16 FY 17 FY 18 FY 19 FY 20 Salesinmillion 2020 Product01 Product02 This graph/chart is linked to excel, and changes automatically based on data. Just left click on it and select “Edit Data”.
  • 32. Area Chart 32 0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100% DecNovOctSepAugJulJunMayAprMarFebJan Sales(inUSDmillions 2020 This graph/chart is linked to excel, and changes automatically based on data. Just left click on it and select “Edit Data”. Product 01 Product 02
  • 33. 33 Welcome to Our Agenda This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Agenda 01 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Agenda 02 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Agenda 03 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Agenda 04 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Agenda 05
  • 34. Quotes 34 It’s not just about being better. It’s about being different. You need to give people a reason to choose your business. -Tom Abbott
  • 35. Comparison 35 60% 87% This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Female Users Male Users
  • 36. 36 About us Target Audiences This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Preferred by Many This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Values Client This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
  • 37. Timeline 37 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 2017 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 2019 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 2016 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 2018 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 2020
  • 38. 38 Our Vision and Mission Vision This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Mission This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
  • 39. 39 Thank You Email Address emailaddress123@gmail.com Contact Number 0123456789 Address # street number, city, state