Presenting, competitor analysis PowerPoint presentation slides. These PPT slides restrain one stage process to overcome your obstacles relating to marketing and competing. Flat designs are provided to have a clear understanding. We have included the topics dealing with identification, trademarks/logos, comparison and positioning based on your accurate data. Competitor ranking, revenue calculation, profit, and moreover, you can use these designs to explain your detailed studies regarding their internal/external portfolio. Market segmentation, competitor's average price per product and their advancing areas, thorough understanding and an attractive presentation can help you excel in your project. Also, you can lay down your ideas concerning, other corporate strategies and social media analysis. Merging these conceptual slides in your PowerPoint presentation will also encourage your company's work ethic proving beneficial. Our planners have incorporated images samples here which can easily be personalized for your fit. Use our, competitor analysis PPT slides in your competitor analysis, competitive intelligence, competitor landscape related presentations to precisely portray your aim. Our Competitor Analysis PowerPoint Presentation Slides are a sure bet. Guaranteed to win against all odds.

1. Competitor Analysis
Your Company Name

2. Identification
Key International CompetitorsKey National Competitors
Substitutes New Entrants
Competitor L
Competitor M
Competitor N
Competitor O
Competitor I
Competitor J
Competitor K
Competitor K
Competitor E
Competitor F
Competitor G
Competitor H
Competitor A
Competitor B
Competitor C
Competitor D
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2

3. Logos of Competitors
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3

4. Comparison - based on Criteria
Revenue Profit Market Share Main Activity
Number of
Employees
Product Quality Insert your own text
Competitor A Text Here Text Here Text Here Text Here Text Here Text Here Text Here
Competitor B Text Here Text Here Text Here Text Here Text Here Text Here Text Here
Competitor D Text Here Text Here Text Here Text Here Text Here Text Here Text Here
Your Text Here Text Here Text Here Text Here Text Here Text Here Text Here Text Here
Your Text Here Text Here Text Here Text Here Text Here Text Here Text Here Text Here
Your Text Here Text Here Text Here Text Here Text Here Text Here Text Here Text Here
Your Text Here Text Here Text Here Text Here Text Here Text Here Text Here Text Here
Your Text Here Text Here Text Here Text Here Text Here Text Here Text Here Text Here
Your Text Here Text Here Text Here Text Here Text Here Text Here Text Here Text Here
Your Text Here Text Here Text Here Text Here Text Here Text Here Text Here Text Here
Criteria
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4

5. Competitor Positioning
= %$ xx Million in Sales
20
15
10
0
-5
0 10 20 30 40 50 60
Market Share (%)
CompanyGrowth(%)
Losing Market Share
Giving Market Share
5
Average
Market
GrowthA
B
D
C
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5

6. Competitor Ranking
Market Leader
Competitor A
Competitor B
Competitor C
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6

7. Competitor Revenue & Profit
0
0.5
1
1.5
2
2.5
3
3.5
4
Competitor A Competitor B Competitor C Competitor D Competitor E
Revenue Profit
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7

8. Competitor Market Share & Sales Revenues
0
10
20
30
40
50
60
70
1 2 3 4
YourFigures(C,$,%)
Development (Market Share & Share Revenue)
Own Business Competitor 1 Competitor 2 Competitor 3 Competitor 4 Competitor 5 Other
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8

9. Competitor Analysis
65
10
10
10
Sales
Own Company C.1 C.4 C.2
65
10
10
10
Revenue
Own Company C.1 C.4 C.2
0
10
20
30
40
50
60
70
2020 2021 2022 2023 2024 2025 2026
Sales Development of Industry
Placeholder1 Placeholder2
2020 2021 2022 2023 2024 2025 2026
Performance Indicators
Sales
0,5 1,0 1,5 2,0 2,5 3,0 3,5
Sales Development
Placeholder 1
Placeholder 2
Competitor 3
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9

10. Competitor Description
Product x Competitor 1 Competitor 2 Competitor 3 Competitor 4
Turnover € 100 million € 100 million € 100 million € 100 million
Top Product Sample Product Sample Product Sample Product Sample Product
Employees 100 100 100 100
Main Competitors
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10

11. Knowledge on our Competitors
› Product 1
› Product 2
› Product 3
› Service
guaranteed only
year after
purchase
› Service
characteristic 2
› Service
characteristic 3
› Expansion
› Strategy 2
› Strategy 3
› Competitors offer
high quality
› Quality Feature 2
› Quality Feature 3
› The prices very
depending on
the season
› Price 2
› Price 3
› Phase enter
descriptions &
notes here
Products Services Strategy Quality Prices Other
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11

12. Category
Criteria (Areas of
Observation)
Comments on the Strengths &
Weakness of the Unite to be Tested
Competitor 4
Poor Equal Better
1 2 3 4 5 6 7 8 9
Market
Marketing & Sales -
Sales Structure/ Locations -
Price/ Performance Ratio -
Product
Quality -
Cost Structure/ Cost Advantage -
Enterprise -
Finances
Liquidity -
Cost Development -
Staff
Working Climate -
Staff Training & Education -
Overall Assessment
-
-
Internal/ External Competitor Portfolio Analysis
12

13. Classification - Market Attractiveness & Market ShareMarketAttractivenessLowHigh
Weak StrongGlobal Market Share
My Business
Competitor 1
Competitor 2
Competitor 3
Competitor 4
Competitor 5
Other
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13

14. Sales Performance of Competitors
30
20
10
8
25
0 25 50
Competitor 4
Competitor 3
Competitor 2
Competitor 1
Own Business
28
22
9
9
26
0 25 50
Competitor 4
Competitor 3
Competitor 2
Competitor 1
Own Business
31
13
15
12
27
0 25 50
Competitor 4
Competitor 3
Competitor 2
Competitor 1
Own Business
2013 2014 2015
€ / $ MIO. / %
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15. Strategic Positioning
Differentiation Comprehensive Cost Leadership
› Competitor 1
› Competitor 2
› Competitor 3
› Competitor 4
Singularity from the
buyer’s point of view
Cost
Advantage
Entire
Industry
› Competitor 5
› Other
Limitedto
oneSegment
Focus on Priorities
Strategic Target
› Competitors are located in four
areas
› Each competitor attempts to
influence the market according
to this needs
› …
Strategic Target01
03
02
Strategic Advantage
15

16. Assessment & Market Position of Competitors’ Product/ Product Range
Product x Own Business Competitor 1 Competitor 2 Competitor 3 Competitor 4
Design
Price
Performance
Quality
Additional
Functions
Equipment
Expected Product
Service Life
Overall
Assessment
6 3 4 3 3
16

17. Market Segmentation
Factors Own Business Competitor 1 Competitor 2 Competitor 3
Age (in years) 20-30 30-35 25-40 20-35
Gender (M/ F) Both Both Female Both
Income (in lakhs) 0-15 7-10 2-15 0-10
Employment Students/ Employed Employed/ Business
Students/ Employed/
Business
Students/ Employed/
Business
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17

18. Competitors’ Average Price/ Product
2 2
1.8
1.66
2.66
Company Company Company Company Company
› Prices of the product line are
constantly developing
› Competitive products have an
average price of 2.00 €
€ / $
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18

19. Competitive Advantage
To - dos in order to
maintain the advantage
Advantage 1
Additional
investment costs
Project
planning
Competitors who Could Catch up
Competitor 2
Reason: High financial Budget
Competitor 1
Reason: High financial Budget
Advantage
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19

20. Other Corporate Strategy
Own Company Competitors
StrengthsWeakness
Strategy: Emphasizing the Strengths
› Emphasize strength
› Highlight benefits for customer
› …
Strategy: Downgrade / Devalue
› Evaluate weakness as irrelevant
› Devalue importance for customer benefits
› Compensate weakness with strength
› …
› Evaluate weakness as irrelevant
› Devalue importance for customer benefits
› Compensate weakness with strengths
› Identity methods to counteract
› …
Strategy: Downgrade / Devalue Strategy: Emphasizing Weakness
› Overemphasize weakness
› Emphasize a disadvantage for competitors on the market
› Highlighting negative impact on customer benefits
› …
Main Competitors
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20

21. Other Corporate Strategy
Strength Weakness
OwnCompanyCompetitors
Strategy: Emphasizing the Strengths
› Emphasize strength
› Highlight benefits for customer
› …
Strategy: Downgrade / Devalue
› Evaluate weakness as irrelevant
› Devalue importance for customer benefits
› Compensate weakness with strength
› …
› Evaluate weakness as irrelevant
› Devalue importance for customer benefits
› Compensate weakness with strengths
› Identity methods to counteract
› …
Strategy: Downgrade / Devalue
Strategy: Emphasizing Weakness
› Overemphasize weakness
› Emphasize a disadvantage for competitors on the market
› Highlighting negative impact on customer benefits
› …
Main Competitors
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21

22. Social Media Analysis
6
4
3
2
Facebook Linkedin You Tube Twitter
› Facebook is used by Competitor XY
› XY can be found on LinkedIn
How Many Competitors Use
Social Media Channels?
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22

23. Activity Analysis
Monitoring
Survey
Customer Video Contest
Customer Surveys
Product Testers
Acquisition
Idea Collection
23

24. Overview of main Competitors
Competitors Market Leader Challenger Niche Competitor Explanations
Own Business
› Good service
› Small product range
› We provide maximum flexibility
Competitor 1
› Good service
› Small product range
› Competitor 1 provides maximum flexibility
Competitor 2
› Good service
› Small product range
› Competitor 2 provides maximum flexibility
Competitor 3
› Good service
› Small product range
› Competitor 3 provides maximum flexibility
Competitor 4
› Good service
› Small product range
› Competitor 4 provides maximum flexibility
Competitor 5
› Good service
› Small product range
› Competitor 5 provides maximum flexibility
Other
› Small product range
› Flexibility
› Insufficient service
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25. Presentation Continues In 15 Minutes
Coffee
Break
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25

26. Charts &
Graph
26

27. Clustered Bar
40
30
25
45
0
10
20
30
40
50
Jan Feb Mar Apr
Profit(Inpercentage)
› Product 01
15
32
48
40
0
10
20
30
40
50
Jan Feb Mar Apr
Profit(Inpercentage)
› Product 02
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27

28. Scatter Chart
0
5
10
15
20
25
30
35
FY' 07 FY' 08 FY' 09 FY' 10 FY' 11 FY' 12 FY' 13 FY' 14 FY' 15 FY' 16 FY' 17 FY' 18
30%
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› Product 1
28

29. Area Chart
100%
0
10
20
30
40
50
60
70
80
90
100
FY '12 FY '13 FY '14 FY '15 FY '16 FY '17 FY '18
SalesInPercentage(%)
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› Product 01 › Product 02
29

30. Additional
Slides
30

31. Our
Mission
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32. Name Here
Designation
Name Here
Designation
Our
Team
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About Us
33

34. Comparison
40% This slide is 100% editable. Adapt it to your
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2017
70% This slide is 100% editable. Adapt it to your
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2018
34

35. $456
Million
$340
Million
$659
Million
$540
Million
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Our Mission
35

36. 02
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01
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Our Goal
36

37. Location
18 Minutes/Day
Avg. Time Spent On Twitter
1,230,000,000
Users
350 Million
Tweets Every Day
Canada
12:51 Minutes/Day
Avg. Time Spent On Twitter
645,750,000
Users
500+ Million
Tweets Every Day
USA
37

38. Information technology and business are
becoming inextricably interwoven. I don’t think
anybody can talk meaningfully about one without the talking about the
other.
Quotes
38

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Mind Map
39

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Bulb Or
Idea
40

41. Circular
01
0204
03
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42. Bulb Or Idea
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Product A
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Product B
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Product C
42

43. Silhouettes
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44. Puzzle
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01
02
03
04
44

45. Timeline
Start
End
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2 0 1 4
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2 0 1 8
45

46. Thank You
Contact Numbers:
0123456789
Email Address:
emailaddress@gmail.com
Address:
# street number, city, state
46