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2. • Starting an online business is very easy with the help of an e-
commerce software/solution. However it is not an easy task to find
the right e-commerce solution. A lot of things have to be kept in
mind while selecting an e-commerce shopping cart solution for
your website. Here are a few points that one should always look
for while shopping e-commerce solutions.
8 Things to Know Before Choosing an E-commerce solution
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3. • The base of a website is the domain name and hosting. Without
them, a website is nothing. Make sure the ecommerce solution you
are choosing has a high-speed server with at least 99% uptime to
get the website always going in a flow. Also make sure the hosting
and domain name are easy to setup and launched smoothly.
1. Hosting And Domain Name
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4. • The key to success of an online business is an attractive and
professional looking website. If you do not have a budget to hire a
professional web designer, then go for e-commerce web designing
templates that can easily be customized to fit all the needs. Also
make sure the templates are easy to customize, for example, they
should have drag and drop options to arrange and rearrange all
the elements.
2. Customizable Templates
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5. • The core of an online business is the shopping cart. Make sure it
is easy to manage the inventory, track all the orders, and maintain
all the customer profiles through it. It has been researched that the
customers feel very happy when they get alerts for sold-out as well
as back order alerts before or after making a purchase. Other
features can be the ability to generate discount coupons, loyalty
programs, coupon codes, change size, colors, etc.
3. Shopping-cart Tools
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6. • It is not easy for the customers to get convinced for a purchase.
Therefore, make a clear path using reviews recommendations,
comparisons, wish lists, and other to convince the customer to
make purchase. Another issue faced by e-commerce websites is
cart abandonment. To reduce it, make the checkout easy and fast
and ability to send emails if the customer have added items in the
cart but left before checkout.
4. Conversion Tools
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7. • The payment method should also be the one that customer prefer.
Ask the vendor about the type of payments available in the
software. Does it also accept credit cards, Google wallets, and
PayPal. Also ask for the procedure of handling the customer
details and back information.
5. Payment Systems
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8. • With an increase in number of mobile users, m-commerce (mobile
commerce) is on rise. In order to be ahead of the competition,
choose a solution that offers mobile storefront and is responsive
and optimized for the way it will look as per the device.
6. Mobile Storefront
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9. • The customers can also face issues with the products or services
anytime. Therefore, make sure the service providers are reachable.
The customer support can also be in the form of emails, live chat,
telephone, and user guides.
7. Customer Support
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10. 8. Security
• The online world is full of intruders and stories of identity theft.
As an online seller, make sure that the customer data is safe with
you and for that, the shopping solution you have chosen should
have secure payment options, PCI (payment card industry)
compliance, SSL (secure socket layer) protection, and fraud score.
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11. By following all these steps, you can start an online e-commerce
solution smoothly. Sites Simply also offers free 14 days trial for
selling online in 4 easy steps, Design your store, Add Products,
Check out information, and Launch. That’s it!!!
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