This video on "how to increase twitter followers" will take you through 20 tips on how you can gain an upper hand over your competition. The process of increasing your followers isn't a very easy one. You'll need to have an engrossing profile, stay engaged with other famous influencers, stay active with retweets, use relevant hashtags, use relevant images and videos, run contests and giveaways and so much more. If you're unsure about how to grow your presence and followers on Twitter, this is just the video for you! Why learn Digital Marketing? Businesses and recruiters prefer marketing professionals with genuine knowledge, skills and experience verified by a certification that is accepted across industries. Continuous learning for any working professional is not only important for keeping themselves up to date with the current market trends, but it also helps them expand their array of skill set and become more flexible in the workplace. What skills will you learn from this Digital Marketing course? This course will enable you to: 1. Gain an in-depth understanding of the various digital marketing disciplines: search engine optimization (SEO), social media marketing, pay-per-click (PPC), website conversion rate optimization, web analytics, content marketing, mobile marketing, email marketing, programmatic buying, marketing automation and digital marketing strategy 2. Master digital marketing execution tools: Google Analytics, Google Ads, Facebook Marketing, Twitter Advertising, and YouTube Marketing 3. Become a virtual digital marketing manager for an e-commerce company with Mimic Pro simulations included in our course. Practice SEO, SEM, Website Conversion Rate Optimization, email marketing and more. 4. Gain real-life experience by completing projects using Google Analytics, Google Ads, Facebook Marketing, and YouTube Marketing 5 Create the right marketing messages tailored for the right audiences Who should take this Digital Marketing course? Anyone who is looking to further his or her career in digital marketing should take this course, especially those seeking leadership positions. Any of these roles can benefit from Digital Marketing Specialist training: 1. Marketing Managers 2. Digital Marketing Specialists 3. Marketing or Sales Professionals 4. Management, Engineering, Business, or Communication Graduates 5. Entrepreneurs or Business Owners 6. Marketing Consultant Learn more at https://www.simplilearn.com/digital-marketing/digital-marketing-certified-associate-training

2. Tweets Tweets & replies MediaTwitter
@Twitter
What’s happening?!
Twitter has over 1.3 billion accounts As of Q3 2018, Twitter had 326
million global monthly active users

3. What’s happening?!
Twitter has over 1.3 billion accounts As of Q3 2018, Twitter had 326
million global monthly active users
There are 500 million tweets posted
every single day
Tweets with videos attract 10x more
engagement than other forms of content

4. There are 500 million tweets posted
every singe day
71% of Twitter users use it for news 75% of B2B businesses market on
Twitter
Tweets with videos attract 10x more
engagement than other forms of content

5. Tweets Tweets & replies MediaBilly Batson
@totallyrealperson
Billy Batson @totallyrealperson
Set up a twitter profile with a keyword friendly bio, a link to your website and a picture
that represents your brand

6. Billy Batson @totallyrealperson
Set up a twitter profile with a keyword friendly bio, a link to your website and a picture
that represents your brand

7. Billy Batson @totallyrealperson
Set up a twitter profile with a keyword friendly bio, a link to your website and a picture
that represents your brand
You can take this a step further by
customizing the color scheme of your
profile.
Adding a header image that sticks to
your theme will help your profile stand
out

8. Billy Batson @totallyrealperson
Promote your twitter profile to drive users from other social media platforms

9. Billy Batson @totallyrealperson
Promote your twitter profile to drive users from other social media platforms
Try to promote your twitter profile
offline as well as online.
You could try using:
• Business cards
• Advertisements (TV, Radio, etc.)
• Events
• Marketing material (posters,
magazines, etc.)

10. Billy Batson @totallyrealperson
Stay active on twitter with regular retweets, replies and favorites

11. Billy Batson @totallyrealperson
Stay active on twitter with regular retweets, replies and favorites
Engaging with users is a great way to
get more followers.
Doing this will grab the attention of the
user, and in time they will start
following you and sharing your tweets

12. Billy Batson @totallyrealperson
Find an appropriate time to post your tweets to increase exposure, retweets and
followers

13. Billy Batson @totallyrealperson
Find an appropriate time to post your tweets to increase exposure, retweets and
followers
According to a survey conducted by
Hubspot, the best time to post is
between 12 to 3 PM and from 5 PM to 6
PM. Weekdays have shown to have the
maximum amount of engagement from
the users

14. Billy Batson @totallyrealperson
Increase followers by following more people

15. Billy Batson @totallyrealperson
Increase followers by following more people
You can follow people who:
• Follow your content
• People who are followers of your
followers
You can use twitter’s ‘Who to Follow” list
and upload your email contacts to
twitter. (Since they know you, they’re
more likely to follow you back)

16. Time for BRAND WATCH! Let’s
have a look at some of the best
tweets of 2018!

18. Billy Batson @totallyrealperson
Mention other people in your tweets to increase engagement

19. Billy Batson @totallyrealperson
Mention other people in your tweets to increase engagement
It improves engagement by catching the
attention of the person mentioned. It
can increase your reach and may bring
new followers to your profile

20. Billy Batson @totallyrealperson
Find and use hashtags that are relevant to your brand and audience

21. Billy Batson @totallyrealperson
Find and use hashtags that are relevant to your brand and audience
Hashtags will help your tweets to be
found through twitter search, thus
improving your reach and increase the
visibility of your posts.

22. Billy Batson @totallyrealperson
Find and use hashtags that are relevant to your brand and audience
Some reasons why using hashtags is a
good idea:
• 2x more engagement
• More likely to be retweeted

23. Billy Batson @totallyrealperson
Find out what works for your competition. What works for them, might work for you
too

24. Billy Batson @totallyrealperson
Find out what works for your competition. What works for them, might work for you
tooYou can analyze things like:
• The number of followers they have
• The frequency of their tweets
• What their profile looks like
• How they respond to their competition or
customers
• What they are tweeting about
• What types of content brings them more
engagement
This will give you an idea of what you need
to do to get more followers

25. Billy Batson @totallyrealperson
Follow twitter influencers who belong to your industry

26. Billy Batson @totallyrealperson
Follow twitter influencers who belong to your industry
This can help gain followers since:
• You can replicate what they’ve done
with their profile
• People tend to follow people who
follow influencers
• Influencers might retweet or share
your posts if they find you retweeting,
favoriting and replying to their posts.
This will help increase your reach and
exposure

27. Billy Batson @totallyrealperson
Use images and videos while tweeting

28. Billy Batson @totallyrealperson
Use images and videos while tweeting
According to a study by Buffer, adding a
relevant, high quality image in your
tweets can help you gain more than
150% engagement.
Videos are 6x more likely to be retweeted

29. Time for another BRAND
WATCH!

31. Billy Batson @totallyrealperson
Use twitter ads

32. Billy Batson @totallyrealperson
Use twitter ads
Twitter has a number of different
advertising options:
• Promoted tweets
• Promoted trends
• Promoted accounts

33. Billy Batson @totallyrealperson
Use twitter ads
It has advantages like:
• You have to pay only after achieving
your marketing objective
• Low cost per click
• Tailored audiences
• Targeting based on engagement
• Targeting based on keywords

34. Billy Batson @totallyrealperson
Offer twitter support to your users

35. Billy Batson @totallyrealperson
Offer twitter support to your users
When users have questions about your
product, they’re more likely to tweet you
for support. Hence, they’re likely to
follow your account

36. Billy Batson @totallyrealperson
Don’t buy twitter followers

37. Billy Batson @totallyrealperson
Don’t buy twitter followers
Even though it may boost your
twitter follower count, these bots
cannot use or buy your products or
services.
Twitter is also cracking down hard
on bot followers. Last year, several
bot accounts that were paid to follow
users were shut down by Twitter

38. Billy Batson @totallyrealperson
Create useful and relevant content

39. Billy Batson @totallyrealperson
Create useful and relevant content
Use twitter polls, your old, recent blog
posts, brand news, industry news and
events and highlight customer stories

40. Billy Batson @totallyrealperson
Bring variety to the type of content you share

41. Billy Batson @totallyrealperson
Bring variety to the type of content you share
Shake things up by sharing other
forms of updates like engaging
quotes and questions. These work
best when complemented by an
image and act as great discussion
starters

42. Time for another BRAND
WATCH!

44. Billy Batson @totallyrealperson
Organize tweet chats to interact with your users and bring in new followers

45. Billy Batson @totallyrealperson
Organize tweet chats to interact with your users and bring in new followers
Tweet chats enable you to send out
tweets on a particular topic using a
designated hashtag during a certain
time to interact with your followers and
other users

46. Billy Batson @totallyrealperson
Pin your best updates/ tweets to your profile

47. Billy Batson @totallyrealperson
Pin your best updates/ tweets to your profile
Pinning your best updates/ tweets to
your profile will enable first time visitors
to see it, and encourage them to share
it

48. Billy Batson @totallyrealperson
Use tools to schedule when to publish your tweets

49. Billy Batson @totallyrealperson
Use tools to schedule when to publish your tweets
Tools like Hootsuite and Buffer will help
you determine the exact time your
audience is most active and schedule
posts to increase traction

50. Billy Batson @totallyrealperson
Run contests or giveaways

51. Billy Batson @totallyrealperson
Run contests or giveaways
Contests can help increase your reach
and exposure, as each new participant
can be considered as a potential follower.
It also gives your followers an opportunity
to tag their friends who would be
interested in participating

52. Billy Batson @totallyrealperson
Embed your Twitter updates on your website
Latest Updates!

53. Billy Batson @totallyrealperson
Embed your Twitter updates on your website
Latest Updates!
Embedding your twitter updates in your
website will help add new followers.
This can be also done in a blog post,
newsletter or other forms of
communication media

54. And now for our final BRAND
WATCH!