IO Frog is Sigfox based only IoT platform that helps you to monitor all your devices in one place. David Zencak, CEO of the company, will share knowledge and best practices, to help you navigate in the IoT Platforms world. Based on the journey every IoT project is going through and after a demo, David will answer all questions you might have. Agenda: • Small business journey: when you should think about an IoT platform. • IoT Platforms: to be or not to be? Should you buy a platform or build your own and why. • Zoom on: white label feature, why it's interesting for you/your clients. • Demo: 2-3 use cases to understand the possibility with the example of IO Frog platform and the costs of the solution. • Q&A.

1. IoT Platforms
“Forget about the tech & focus on your business”
by David Zencak, founder and CEO

2. Is IoT mature enough to seriously support the business?
Evaluate the key pre-conditions for your
use case in your country:
● Connectivity coverage
○ Different locations
○ Outdoor / indoor / deep indoor
● Available devices for your RC zone
● Partners / device manufactures
Is it too early or too late? My personal view from business owner’s perspective...
Tip: Use-case wizard by SimpleHW
Prague 2017
Singapore 2019
Berlin 2018
Technology is here and ready...it is the right time to
involve the business now.

3. ● Connectivity (based on the number of messages and bonus services like Atlas WiFi)
● Devices
● Technical solution design and development
○ Parsing 12 bytes into messages and data visualisation
○ Access management & security
○ Integration to backend systems
○ Connectivity management
● Business impacts
○ Processes, guidelines, new roles etc.
● Device administration = think about standard asset management process, including IoT specific tasks e.g.:
○ Replacement of malfunctioning devices
○ Battery replacement
○ Sensor calibrations (if necessary)
○ Device on-site installation
From playing with the gadgets to business benefits
What are the typical cost items to be considered in IoT solution?

4. Start slow, think big, go step by step, and be realistic
What are the typical steps to enhance your business by IoT possibilities?
3. Project
● Build your solution in
increments
● Get regular feedback
based on tangible results
● Update your plan
● Update business
processes, procedures,
and guidelines
● Implement operation
procedures
1. Business case and solution
architecture
● Define solution
requirements
● Find the right solution
components and partners
● Calculate the business
case
● Admit to yourself that
things won't always go
according to the the plan
2. Proof of concept
● Test the coverage for
your use case
● Evaluate pre-selected
devices
● Evaluate the pre-selected
platform
● Update your business
case, budget, and risk
analysis
● Define the
implementation plan
● Setup the team

5. Build or not to build?
Parsing uplink messages
Sigfox Cloud
Manage device metadata
(name, type, location…)
Message history Downlinks
Map location/tracing Charts
Overuse monitoringConnectivity management Payments
Multi-tenant accessUser authentication
Your business
My first device Different device Same device, new firmware 100+ different devices
Tagging, device organization
User rights & roles
Custom visualisation Statistics
Orders
Integration to BE systems API access Mobile access ???

6. White-label solution by IO Frog
● Solution running under your own URL, with your colours,
logo, welcome text, documentation
● Full user-friendly solution is up and running in a few days
● We continuously add a support for new devices
● All email notification are sent from your email address
● The payments from your end-users may go directly to your
account via Paypal gateway
● Possibility to use your own Sigfox connectivity and buying
the platform access only
● Custom product naming and structure / pricing model for
your customers
● Custom news and announcements
● Online chat based on your preference
● Many other options with possibility of custom development

7. ● Clear business case based on switching expensive
GPS trackers on GSM to Sigfox; no SIM cards, fast
onboarding
● Featured in popular Auto-moto magazine in Croatia
● Creating videos for its customers on Youtube
● Built white-label solution within one week
● Prepaid coupons used for device self-registration
without a hassle with online payments
● Online chat support managed by the partner
Examples of customer journey
https://simpletag.hr, Croatia

8. ● Security agency
● Utilising different devices for different purposes
○ SimplePack WiFi, WiFi / Atlas tracking of
valuable assets
○ SimplePack Door, door/gate monitoring
○ SimpleLeak, water leakage
○ Insafe Origin, air quality level monitoring
● Benefiting from having one IoT platform for all
devices
● Own structure of subscription
● Own connectivity
● Collecting fees directly to their account
Examples of customer journey
https://www.secar.sk, Slovak

9. Q & A
SESSION
Get more information at doc.iofrog.com or contact us at info@iofrog.com