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1 
DDMRP Case Studies from 
the Demand Driven Institute 
All material and content © copyright 2014 Demand Driven Institute. All rights reserved. 
Certified Demand Driven Planner (CDDP) is a trademark of the ISCEA
2 
Oregon Freeze Dry Case Study 
Mountain House Division: 
• Sales increased 20% 
• Customer Fill Rate improved from 79% to 
All material and content © copyright 2012 Demand Driven Institute. All rights reserved. 
Certified Demand Driven Planner (CDDP) is a trademark of the ISCEA 
99.6% 
• 60% reduction in inventory 
Industrial Ingredient Division: 
• 60% reduction in make to order lead 
time 
• 100% On-Time-Delivery 
• 20% reduction in inventory 
Raw Material 
No out of stock 
Reduced inventory $2.5M+
3 
All material and content © copyright 2013 Demand Driven Institute. All rights reserved. 
Certified Demand Driven Planner (CDDP) is a trademark of the ISCEA
DDMRP 
MRP 
4 
LeTourneau Case Study 
All material and content © copyright 2012 Demand Driven Institute. All rights reserved. 
Certified Demand Driven Planner (CDDP) is a trademark of the ISCEA
Forestry 
Products 
Mining 
Products 
5 
C 
C 
Distortions & 
amplification in 
demand requirements 
reverberate backward 
Steel 
Products 
Component 
Supply 
(H/L) 
Offshore 
Products 
C 
Suppliers 
Supply Variability 
C 
Drilling 
Systems 
C 
Synchronization and Flow Challenge 
C = Customer 
= Remote Location 
Demand / 
Information 
Variability 
End Item Assembly 
inherits the amplifying 
upstream variability. 
Lead Time before DDMRP
6 
= Strategic Replenishment Buffers 
Suppliers 
= Time Buffer 
SP CS 
FP 
MP 
OP 
C 
C 
C 
C = Customer 
DS 
C 
= Remote Location 
C 
DDMRP Design
DDMRP (Longview) vs. MRP (Houston) 
High Inventories 
Shortages 
Massive Expedites 
7 
700 
700 
Stock-600 
outs reduced by over 66%! 
500 
400 
300 
200 
100 
0 
Dec '01 Dec '02 Dec '03 Dec '04 Dec '05 Dec '06 Dec '07 Dec '08 Sep 
'09A 
$Millions 
Longview Inv Longview TR 
600 
500 
400 
300 
200 
100 
0 
Dec '01 Dec '02 Dec '03 Dec '04 Dec '05 Dec '06 Dec '07 Dec '08 Sep 
$Millions 
Houston Inv Houston TR 
Low Inventories 
High Service 
Fewer Expedites
Before Demand Driven – FMCG Example (soap) 
8
Before Demand Driven – FMCG Example (soap) 
9 
Raw 
Pack 
Mix Room 
Pack 1 
Pack 2 
Pack 3 
DC 
DC 
DC 
DC 
50+ Days 
Planned Orders (MRP) 
Purchase Orders 
Manufacturing Orders 
Expedites/ 
Schedule 
Break-ins
DDMRP Design – FMCG Example (soap) 
Manufacturing Orders Stock Transfer Orders 
10 
All material and content © copyright 2013 Demand Driven Institute. All rights reserved. 
Certified Demand Driven Planner (CDDP) is a trademark of the ISCEA 
Raw 
Pack 
Mix Room 
Pack 1 
Pack 2 
Pack 3 
DC 
DC 
DC 
DC 
9 Days 
HUB 
3-8 Days 
Purchase Orders
Immediate Results for Materials – FMCG (soap) 
11 
300 Materials are buffered without 
increase in RPW inventory. This is 
accomplished with 18% less total 
RPW. 
Dampened the bull whip, now 
operating more effectively, with less 
working capital 
Before 
Replenishment lead time has been After 
reduced 82% to 9 days from 50 days, 
becoming Responsive 
Finished Goods dropped 45+% 
with consistent services level at 
or above 99.7%

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Case Studies from the Demand Driven Institute

  • 1. 1 DDMRP Case Studies from the Demand Driven Institute All material and content © copyright 2014 Demand Driven Institute. All rights reserved. Certified Demand Driven Planner (CDDP) is a trademark of the ISCEA
  • 2. 2 Oregon Freeze Dry Case Study Mountain House Division: • Sales increased 20% • Customer Fill Rate improved from 79% to All material and content © copyright 2012 Demand Driven Institute. All rights reserved. Certified Demand Driven Planner (CDDP) is a trademark of the ISCEA 99.6% • 60% reduction in inventory Industrial Ingredient Division: • 60% reduction in make to order lead time • 100% On-Time-Delivery • 20% reduction in inventory Raw Material No out of stock Reduced inventory $2.5M+
  • 3. 3 All material and content © copyright 2013 Demand Driven Institute. All rights reserved. Certified Demand Driven Planner (CDDP) is a trademark of the ISCEA
  • 4. DDMRP MRP 4 LeTourneau Case Study All material and content © copyright 2012 Demand Driven Institute. All rights reserved. Certified Demand Driven Planner (CDDP) is a trademark of the ISCEA
  • 5. Forestry Products Mining Products 5 C C Distortions & amplification in demand requirements reverberate backward Steel Products Component Supply (H/L) Offshore Products C Suppliers Supply Variability C Drilling Systems C Synchronization and Flow Challenge C = Customer = Remote Location Demand / Information Variability End Item Assembly inherits the amplifying upstream variability. Lead Time before DDMRP
  • 6. 6 = Strategic Replenishment Buffers Suppliers = Time Buffer SP CS FP MP OP C C C C = Customer DS C = Remote Location C DDMRP Design
  • 7. DDMRP (Longview) vs. MRP (Houston) High Inventories Shortages Massive Expedites 7 700 700 Stock-600 outs reduced by over 66%! 500 400 300 200 100 0 Dec '01 Dec '02 Dec '03 Dec '04 Dec '05 Dec '06 Dec '07 Dec '08 Sep '09A $Millions Longview Inv Longview TR 600 500 400 300 200 100 0 Dec '01 Dec '02 Dec '03 Dec '04 Dec '05 Dec '06 Dec '07 Dec '08 Sep $Millions Houston Inv Houston TR Low Inventories High Service Fewer Expedites
  • 8. Before Demand Driven – FMCG Example (soap) 8
  • 9. Before Demand Driven – FMCG Example (soap) 9 Raw Pack Mix Room Pack 1 Pack 2 Pack 3 DC DC DC DC 50+ Days Planned Orders (MRP) Purchase Orders Manufacturing Orders Expedites/ Schedule Break-ins
  • 10. DDMRP Design – FMCG Example (soap) Manufacturing Orders Stock Transfer Orders 10 All material and content © copyright 2013 Demand Driven Institute. All rights reserved. Certified Demand Driven Planner (CDDP) is a trademark of the ISCEA Raw Pack Mix Room Pack 1 Pack 2 Pack 3 DC DC DC DC 9 Days HUB 3-8 Days Purchase Orders
  • 11. Immediate Results for Materials – FMCG (soap) 11 300 Materials are buffered without increase in RPW inventory. This is accomplished with 18% less total RPW. Dampened the bull whip, now operating more effectively, with less working capital Before Replenishment lead time has been After reduced 82% to 9 days from 50 days, becoming Responsive Finished Goods dropped 45+% with consistent services level at or above 99.7%