Luis Salerno

Luxembourg Luxembourg

Social Media Coordinator at PwC Luxembourg; Content Marketing and UX Design Enthusiast

Advertising / Marketing / PR

I am committed to maximizing business growth by capitalizing the power of digital content and developing referral marketing strategies. I prioritize utility over virality for content creation and I focus on suitable social media (and other digital channels) for distribution. My ultimate goal is crafting purposeful online journeys for conversion by combining educational and engaging content and remarkable user experiences. I have experience in crafting, distributing, measuring and re-using content and in interacting with and learning from users and customers. I hold a demonstrated ability to building audience reach and engagement across a range of platforms, including social media, web ...