Sherif Amin

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A passionate Product & User Experience Designer who is an expert in aligning business objective with peoples' needs to create successful products. I'm a people-focused designer who falls in love with his users and immerses himself in their own world to be able to build solutions they fall in love with. I dream of a world where businesses put their peoples' needs in the first place and create products that people fall in love with it. The result will be a highly profitable and sustainable business. It's a win-win formula.

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Sherif Amin

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The Four Design Principles

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Introduction to Usability Testing: The DIY Approach - GA, London January 13th, 2013

Usability Testing 101 - an introduction

Personal Branding through Social Media

Personal Branding through Social Media