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Seymourpowell at The London Design Festival 2011 Ideas Generator, The Concept Lounge featuring Seymourpowell 20th – 23rd September 2011London, UK, 17 August 2011 – leading global design and innovation companySeymourpowell is pleased to announce details of its activity planned for this year’sforthcoming London Design Festival. In collaboration with curatorial collective The ConceptLounge, Seymourpowell will run a programme entitled Ideas Generator, an interactiveworkshop, including discussion and practical sessions, from 4 – 8 pm on 20, 21 and 22September. The workshops will take place at the Gallery in Redchurch Street (E2 7DP).During each workshop, members of the Seymourpowell team and talented new designerswill imagine a future where reality has changed. Seymourpowell will use their distinctiveresearch and design process to explore the implications and possibility of a future whereenergy consumption is strictly rationed. Included in each session will be an introduction tothe Seymourpowell design process and practical sessions on trends, ethnography, ideasgeneration and concept development. On Friday 23 September, visitors to The ConceptLounge will be able to view some of the best work from the three workshops.Tickets for the workshops will be available from 1 September. Places are strictly limited foreach workshop. To apply for free tickets please email events@theconceptlounge.com.Those successful in securing tickets will be notified via email.The Concept Lounge will also feature an exhibition of prints as part of the Ideas Generator‘Series One’ collection. These will be available to purchase at various pop-up stalls in thespace. In addition The Concept Lounge offers an opportunity for partnership sessions fromthe 20th - 23rd at 12pm - 3pm daily to discuss future collaborations. To sign-up pleasecontact engage@theconceptlounge.com.VenueThe Gallery in Redchurch Street50 Redchurch StreetLondonE2 7DPWhenDates: 20th -22 September 2011Opening Times: 11am – 8pm daily (Seymourpowell workshop: 4 - 8pm on 20, 21, 22 Sept)

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Other DetailsTea & Cake stall open from 12-3pm daily.Access to the gallery between 4-8pm will only be for those who have signed up to theworkshop.Limited access to Design Stall from 4-8pm will be for purchases only at front of gallery viaThe Concept Lounge. This does not affect the allocated workshop space. ***ENDS***For further information contact:Tim DuncanHead of PR, SeymourpowellEmail: tim.duncan@seymourpowell.comTel: +44 (0) 20 7386 2369About The Concept LoungeThe Concept Lounge is a curatorial collective that works across the design industry to hosttailor-made exhibitions, workshops and events in partnership with individuals andinstitutions. By providing a forum for debate and the opportunity for interdisciplinaryexchange, we celebrate and encourage engagement with contemporary design andpractice.The Concept Lounge offers a service distinguished by three component parts: IdeasGenerator, Platform and Studio, providing design consultancy and curatorial support forexhibition and event programming respectively through appropriate innovative solutions.The Concept Lounge offers partnership and collaboration opportunities with selected newand seasoned innovators and specialists. Together we offer a uniquely organic, distinctiveand independent service enhanced by our own experience and respect for others.For further information visit www.theconceptlounge.comAbout Seymourpowell – the shape of things to comeSeymourpowell is one of the world’s leading design and innovation companies. Founded in1984 by Richard Seymour and Dick Powell, the London-based group of award-winningdesigners has produced some of the ‘milestone’ products of the last two decades.Seymourpowell is currently the UK’s number 1 design company (YouGov, Nov 2010). Thecompany is part of the Loewy Group.Seymourpowell is currently 85 people, combining a design studio, research centre, materials

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library and prototyping workshop.Seymourpowell has a unique holistic approach to design and innovation, which combines indepth experience and up to date intelligence about people, markets and businesses. Thecompany has the ability to forecast and interpret the vital implications of behaviours andwork out future scenarios to give its clients the confidence and reassurance they are makingthe right decision.Seymourpowell is skilled in exploiting ideas that create real value and always look to moveclients forward creatively. Seymourpowell is not just a company of visionary thinkers, butfuture ‘doers’. Ultimately, Seymourpowell is about making things better: better for people,better for business and better for the world.Specialisms include design innovation, transportation design, ethnographic user research,strategy and new product development (NPD), trends and forecasting, product design anddevelopment, 3D structural design and 2D graphic design.