Digital marketing, also called Online Marketing. Connect with customers to buy your products / services using Digitally .Now a days Digital Marketing has become a main marketing component for all organizations.
1. How Digital Marketing Helps
Start-ups
Presented By
Wecare Technologies
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2. "Company Selling of a Product or Service"
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What is Marketing?
3. Marketing is an Advertisement or a Brochure or a Video
clips or a Newspaper release. And more recently, is a Face
Book page or a Twitter or LinkedIn or Instagram etc...
Marketing is the process of customers to buy your products
or services.
In this sentence "process" keyword contains Researching,
Promoting, Selling, and Branding your products or
services.
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What is Marketing?
4. Target Audience - perfect customer
Awareness- boost better brand awareness
Unique Advantages - Identify one or two things that makes
you different
Communication with Your Clients - Monitor your audience
Activities - you identified your target audience, you started
building brand awareness
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What are Components of Good Marketing Strategy?
5. Product - Price - Place - Promotion
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What is 4Ps?
6. Now a days Digital Marketing has become a main
marketing component for all organizations.
Digital marketing, also called Online Marketing. Connect
with customers to buy your products / services using
Digitally .
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What is Digital Marketing?
7. Search Engine Optimization(SEO)
Search Engine Marketing or Pay Per Click (SEM or PPC)
Social Media Optimization (SMO)
Social Media Marketing (SMM)
Content Marketing
Email Marketing
Viral Marketing
Mobile Marketing
Online Public Relations (PR)
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Types of Digital Marketing?
8. SEO is to increase the website visitors using some target
keywords so that your website organic ranking reflected in
major search engines.
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Search Engine Optimization(SEO)
9. Get Higher Rankings using PPC
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Search Engine Marketing or Pay Per Click
(SEM or PPC)
10. Your social network activity and published content reached
on your closed circle only.
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Social Media Optimization (SMO)
11. You have to pay and reach wide range of audience in social
network.
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Social Media Marketing (SMM)
12. creating and distributing valuable and relevant content to
attract the audience
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Content Marketing
13. Email marketing is sending email message ( Newsletters
/Greetings/ New Products /Offers ) to your customers.
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Email Marketing
14. It generates interest in a brand or product through messages
that spread quickly from person to person.
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Viral Marketing
15. Advertising activity that promotes products / services via
Mobile Devices, such as tablets and smartphones.
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Mobile Marketing
16. Digital PR network with journalists, bloggers and
influencers and send online press releases to gain high-
quality back links
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Online Public Relations (PR)
17. Understanding Goals
Identify your Opportunities
Identify Competitors
Your Current Market Value
Create new marketing strategies
Allocate funds
Identify new target markets
Create new marketing tactics
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Objectives of a Digital Marketing
18. Affordable Cost
Target the Right Audience
Better Conversion Rates
Get Brand Credibility
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Benefits of Digital Marketing?
19. Digital marketing used for reaching a wide range of
audience, scale up their business further, and generate
more revenue.
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Conclusion