4. No audience?
gesinn.it | Alexander Gesinn
Gamescore
5. Have you ever heard
of failed
Enterprise 2.0
projects?
…we have
gesinn.it | Alexander Gesinn
6. Social networking
tools make little sense
if we leave out the objects
that mediate the ties
between people.
Jyri Engeström
gesinn.it | Alexander Gesinn
7. Back in 2008
we started
hunting for
Social Objects
in business context
gesinn.it | Alexander Gesinn
9. Collection of common
Social Business Objects
… Release
Task
…
Project
Process
Configuration
Product Item
Organization
Contact
Process Step
…
gesinn.it | Alexander Gesinn
10. Grouped by domain but still connected
and connecting people…
Organization Project Process
Contact Task Process Step
gesinn.it | Alexander Gesinn