I have a background in product management and wealth management in financial services. During my MBA from the University of Washington, I explored marketing and data analytics in both tech and the nonprofit sector. Currently looking for a role in either marketing or data analytics in either sector.

1. Sehela Simin
11801 97th Ln NE, A319, Kirkland, WA 98034
simins@uw.edu | (206) 489-8627 | https://www.linkedin.com/in/siminsehela/
EDUCATION
MICHAEL G.FOSTER SCHOOL OF BUSINESS,UNIVERSITY OF WASHINGTON, Seattle, WA Jun 2017
Graduate in Master of Business Administration, Concentration: Finance & Marketing
VP of Ally Events and Engagement for Out in Business: Member of Net Impact, Finance Society, Consulting Society
NORTH SOUTH UNIVERSITY,Dhaka, Bangladesh Nov 2007
Bachelor of Business Administration, Major in Finance & Accounting & Minor in Marketing
EXPERIENCE
Marketing Director- NATIONAL ASSOCIATION OF WOMEN MBAS (NAWMBA),Seattle, Washington Feb 2018 – present
• Established and managed NAWMBA blog platform
• Created marketing collaterals to promote events and engage audience interest
• Migrated to a new email marketing platform and re-designed NAWMBA newsletter for a more targeted approach
Board Fellow - YWCA,Seattle, Washington Sep 2016 – May 2017
• Conducted 30+ donor interviews and online surveys to test affinity to mission and potential for fundraising partnership
• Analyzed results to present engagement and solicitation strategies to YWCA’s Fund Development committee and leadership
MBA Consultant - T-MOBILE,Bellevue Washington Oct 2016- Feb 2017
• Led research and competitive threat assessment of Google’s investments in the telecommunications industry
• Developed storylines for Google’s end-game strategy and presented briefing to senior management
MBA Intern - PATH,Seattle, Washington Jun 2016- Sep 2016
• Manipulated large datasets to understand cost of re-structure as part of an initiative to become a more matrixed organization
• Led research and presented on targeted alternative funding models to both onsite and offsite executive teams
MBA Consultant - MICROSOFT,Redmond Washington Jan 2016- Mar 2016
• Performed market research via interviews and surveys of 60+ target government customers across 7 states in the US
• Provided critical insights and recommendations to inform the development of Microsoft StaffHub
Relationship Manager, Priority Banking - EASTERN BANK LIMITED,Dhaka, Bangladesh July 2011- Dec 2013
Managed portfolio of high net worth clients
• Mentored six sales associates and drove sales performance to achieve deposit business objectives in 2013 by 133%
• Collaborated with broader team to execute yearly portfolio plans. Sourced and led 70% new customer acquisitions regionally
• Won 2nd prize among 300+ participants in an internal campaign by bringing in deposit business worth $1M
Product Manager, Auto & Secured Assets - BRACBANK,Dhaka, Bangladesh Mar 2008 - June 2011
Owned lifecycle product planning and execution for Auto Loans and Secured Asset Products
• Formed the first formal product management organization and led a team to manage car loans and secured loans
• Collaborated with vendor to capture more granular data for analysis impacting decision making of $16 mil car loan portfolio
• Developed a BI dashboard to analyze data from various systems enabling better decision making across 7 functions
• Conducted a thorough portfolio analysis for car loans to recommend effective portfolio credit and communications strategy
• Defined customer segments, carried out 2000 customer surveys and made people, process and technology recommendations
to pivot into a customer centric model for car loans and secured loans.
• Led product team for timely data migration and business needs specifications for launch of new banking software Finacle
• Recognized with an award for launching a new secured loan product that exceeded revenue goals by 50%
• Led a five-person cross-functional team to develop a mobile banking product to monitor loan payments;
Management Trainee - BRACBANK,Dhaka, Bangladesh Feb 2007 - Feb 2008
Rotated within various units as part of a year-long program. Coordinated software migration efforts with insights and analytics
DATA ANALYSIS SKILLS
Google Analytics, Adobe Creative Cloud, StatTools, PostgreSQL, Tableau, PowerBI & statistical programming and in R,