Start Up Day 2021 at the Business & IP Centre at The British Library.

1. A guide to sustainable business with
the British Library
November 2021

2. Seema Rampersad
Senior Research & Service Manager
Research Service
Business & IP Centre – London
seema.rampersad@bl.uk

3. Business & IP Centre Network

4. What makes a business sustainable?
WHAT DOES “SUSTAINABILITY” MEAN IN BUSINESS?
In business, sustainability refers to doing business without negatively impacting
the environment, community, or society as a whole.
Sustainability in business generally addresses two main categories:
The effect business has on the environment
The effect business has on society
Source: HBR Online What is sustainability in business? https://online.hbs.edu/blog/post/what-is-sustainability-in-business

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7. Source – CASE https://www.case-ka.eu/wp/wp-content/uploads/2017/05/SustainableBusinessModelCanvas_highresolution.jpg
Eco-Social
Benefits
Eco-Social
Costs

8. https://www.unglobalcompact.org/sdgs/about

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In the news

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Megatrends
Source: Globaldata Online

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Changes in Consumer Behaviour

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Innovations - In the Zone

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Growth in new Markets
– Electric Vehicles

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Sustainable Business - BIPC Network

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What and How to Start Up Your Business
✔ You are here today – Start Up Day!
✔ Free Access to Databases that are specific for Starting and Growing your
Business
✔ Free Access to Business Collections and Resources across the BIPC Network
✔ Access to Events that can help you from Idea to Growth stages
✔ One-to-One Business and IP Information Clinics across the BIPC Network
✔ Expert Partners who run events, and are available to meet for specific areas
✔ Networking opportunities such as Coffee Mornings, Inspiring Entrepreneurs,
Inventors Club, Precious Nights, I4G Growth Club
✔ Projects Programmes: Start Ups (SiLL) and Innovating for Growth (I4G) for
BIPC London, Business Mentoring

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Business & Industry Resources

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Market Research

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Market Research

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Geo-Politics and Economic Analysis
– EIU Viewpoint

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Company Information and Suppliers –
Find B2B and B2C

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Science and Best Practice
Business Standards
bsi - British Standards Online

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Start Up Books – Some on SDGs
• AvaCreate a gender-balanced workplace / Ann Francke – SBH.ODHR.130
• Building an inclusive organization: leveraging the power of a diverse workforce / Stephen Frost, Raafi-Karim
Alidina – SBH.ODHR.118
• Birds of all feathers: doing diversity and inclusion right/Michael Back – SBH.ODHR.144
• Brands on a Mission: how to achieve social impact and business growth through purpose / Myriam Sidibe –
SBH.MSM.222
• The Organic Advantage: master SEO and natural traffic generation for your ecommerce business to achieve
reliable, sustainable growth / Martin Hayman – SBH.MSM.191
• Greener marketing / John T Grant – SBH.MSM.220
• Social entrepreneurship as sustainable development: introducing the sustainability lens / Tamara L. Stenn –
SBH.STAR.122
• The Business of Good: social entrepreneurship and the new bottom line / Jason Haber – SBH.STAR.123
• Social start-up success: how the best non-profits launch, scale up, and make a difference / Kathleen Kelly
Janus – SBH.STAR.128
• How to be a social entrepreneur make money & change the world / Robert Ashton – SBH.STAR.47
• Social entrepreneurs: starting out, scaling up and staying true / Michael Gordon – SBH.STAR.166

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Industry Guides

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Sustainability Success Stories

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34. Questions in Chat or Q&A Box –
Some Photos Sourced from Unsplash
 Email: seema.rampersad@bl.uk
 Reader Pass for the British Library
visits. Industry Guides for guide to
resources - https://www.bl.uk/business-
and-ip-centre/industry-guides
 BIPC Network -
https://www.bl.uk/business-and-ip-
centre/national-network