Introduction to Video workshop presented at NTEN Nonprofit Technology Conference April 26, 2009 by Stacy Laiderman, Producer, See3 Communications (http://www.see3.net)

1. Introduction
to Video
Stacy Laiderman, Producer
See3 Communications, www.see3.net
Contact
stacy@see3.net
773-784-7333

2. STEP 1:
Pre-Production

3. Ask These Questions:
1. What are your goals?
2. Who is your audience?
3. How will you measure success?
4. How will you share this?
5. It there a look and feel you want to achieve?
6. What is your timeframe/budget?

4. Preparing for Production:
1. Production Schedule
2. Determine your format and gear.
What format is best for you?
3. Interview questions
4. Script/Shot list
5. Do you have any pre-existing media?

5. STEP 2:
Production

6. Before you press record:
1. Find your frame
Close up shoot (CU)
Medium close up (MCU)

7. 2. Set your white balance, focus, and Iris
3. Check your audio levels
4. Place interviewer close to the camera
5. Run 15sec of black or color bars at the
beginning of the tape
6. Process your environment, B-Roll

8. Step 3:
Post-Production

9. Workflow and Process:
Import and organize your media
•
Render out clips for transcription if needed
•
Paper Edit
•
String Out
•
Rough Cut
•
Fine Cut
•
Final Cut
•

10. Technical Resources:
• Lynda.com
• Creative Cow
• Mac Online
Editing Software Recommendations:
Final Cut Express (MAC)
•
Avid Express (PC and MAC)
•
Adobe Premier (PC and MAC)
•
MPEG Streamclip (PC and MAC)
•
InqScribe (PC and MAC)
•

11. Discussion
Any Questions?

12. www.see3.net/guide