Katie Hanners of Catholic Charities Fort Worth shares practical lessons in hiring, differences between pro bono and volunteers, ten lessons for social enterprises and more at a workshop hosted in June 2013 by the Social Enterprise Alliance North Texas Chapter.

2. Social Enterprise Alliance

3. Agenda
1. Lessons in Scaling
• Scaling Makeover, David Carleton, Director Catalyst Kitchens & Dr. Richard Kohl,
Principal Learning and Leading for Large Scale Change
2. Lessons in Pro Bono
• Building a Market for Amazing Pro Bono Talent, Aaron Hurst, President & Founder
Taproot & Jennifer Lawson, Executive Director A Billion + Change
3. Lessons in Hiring
• Hire Smarter: A Roadmap to High Impact Hires for Social Enterprise, Kevin Flynn,
Vice President of Recruitment Commongood Careers

4. Agenda, cont.
4.Fundamentals for Retail Enterprises
•Sustainable Growth: Tales of a New York City Twenty-Something, David Raper, Vice
President of Retail Thrift Housing Works
5.Fundamentals for Service Enterprises
•Alternative Staffing: A High Performance Enterprise Strategy for Workforce
Development, Janet Van Liere, Senior Business Consultant The ICA Group & Mike
Wynne, President & CEO Emerge
6.Lessons for Social Entrepreneurs
•Secrets to Building a Game Changing Organization, Aaron Hurst, President & Founder
Taproot

5. Lessons in Scaling
1. Impact
2. Scope
3. Reach
4. Equity

6. Successful scaling must
address
1. Reach
2. Impact (outcomes not outputs!)
3. Sustainability
4. Equity
5. Cost
6. Time
Capacity – Ability of the organization to deliver at the
desired scale
Capability – Ability of the organization to deliver and
implement a program with fidelity and quality

7. Mechanisms for Scaling
1. Expansion of the original organization
2. Replication to other organizations
3. Collaboration with other organizations
4. Virtual/Demand Driven

8. Action Plans for Scaling
1. Advocacy
2. Fundraising
3. Capacity and Capability Building

9. Lessons in Pro Bono
• 500 times the output of a regular volunteer
• Requires a formal MOU
• Search on Taproot
Look for employee advocate to carry your project forward. Using
internal employees to vet projects is typical of most companies,
otherwise they would be overrun.
• Think RESOURCEFULLY not in terms of limitations
or constraint
• Typical pro-bono would be: legal, HR, marketing,
recommending business models, cost structure,
capacity development, strategy, operations, etc.

10. Defining the Project Scope
1. Use the readiness roadmap from
readinessroadmap.org
2. Ask general questions – pro bono workers want to
define the solution
3. Do not limit your pro bono team by your ideas

11. Why Companies Participate
1. Attracts employees
2. Do the right thing
3. Gain business through links in business
4. Engages employees
• Engaged employees produce 40% more in profit,
and 178% higher revenues
1. Conclusion: don’t be afraid to ask for Pro
Bono help

12. Lessons in Hiring
1. Know the Market
2. Employer Brand
3. Target and Pursue
4. Evaluate

13. Fundamentals for Retail
Enterprises
1. Product
2. People
3. Profitability
 Customers are shoppers, not
philanthropists
 Sell what we have versus source what
our customers want

14. Fundamentals for Service
Enterprises
1. Study the market and find your niche
2. Learn your customer’s businesses
3. Operate professionally
4. Listen to customer’s, businesses, and
workers
5. Leverage sponsors and partner
organizations
6. Adapt to changing conditions

15. 10 Lessons for Social
Entrepreneurs
1. Tension is critical to success
2. Hire ambitious talent and let them stretch
3. Create a strong, simple hook
4. Design matters
5. Be resourceful not cheap

16. 10 Lessons for Social
Entrepreneurs, cont.
6. Ask for help
7. Be a shark
8. Be inspired by NO
9. Don’t confuse organizational survival with
success?
10.Don’t give budgets too much power

17. One Last Lesson
Fail Fast & Often

18. Contact Information
Katie Hanners
Director of Business Ventures
khanners@ccdofw.org
www.catholiccharitiesfortworth.org
www.wornforpeace.com
www.tintranslation.com
817-289-2797