Applying Agile Marketing in a SME (Small and Medium Enterprise)
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Can you apply Agile marketing principles in a marketing team of 2 people? How about 4 or more? Presentation from the Boston Agile Marketing Meetup in December 2015.
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Applying Agile Marketing in a SME (Small and Medium Enterprise)
- 1. SCOTT SWEENEY, VP MARKETING KUBOTEK USA
- 2. CAN SMALL BUSINESSES DO AGILE MARKETING? And can it be done in small groups?
- 3. ARE YOU DOING AGILE?
- 4. What I like about Agile?
- 5. It’s all scott’s fault (brinker that is)
- 6. THEN I READ THIS BOOK – OOPS – SCRUM ISN’T FOR SMALL GROUPS?
- 7. IS IT SCRUM AGILE OR SOMETHING ELSE? Silicon Valley Scrum Scene – Season 1 Episode 5 https://youtu.be/oyVksFviJVE
- 8. Marcom Manager Me- VP Marketing INITIAL AGILE TEAM – AGILE LITE
- 10. Marcom Manager Me Sales & Marketing support Sales & Marketing support Sales & Marketing support THE 2014-2015 AGILE TEAM
- 11. THE HUDDLE
- 12. Marcom Manager Me Sales & Marketing support Sales & Marketing support Sales & Marketing support Marketing Manager THE JUNE 2015 TEAM
- 13. RESULTS
- 17. THINGS TO WORK ON
- 18. Date Video Project Lead Status 4-DecWhy KeyCreator redo Matt New Date Dec 10 4-DecPaul Stallings Santa Michael 24-NovWhat are you thankful for - employee video Michael Complete