Siemens engaged AppLearn to help with adoption of new software and processes due to their large, multinational structure which presents adoption challenges. The ADOPT platform provides tools to manage adoption across locations and languages with localized support. It allows collaborative management of support, guidance and communication across applications and processes. Analytics provide visibility into adoption that can help identify improvements across the global workforce. Siemens expects the platform to deliver savings compared to traditional change management approaches and sustain changes after projects are complete.

1. CAS E S T U D Y
Experience
Adoption Excellence
Driving User Adoption
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support and communications activity when the
The number of locations, languages spoken andWhy did you engage AppLearn, what were your
software adoption concerns?
Being a uniquely structured multinational company,
complex cross-organizational setup with a new large
scale software implementation based on a changed
regulations framework?
The ability to involve teams at a global and local level is
key for us. ADOPT enables us to manage change with
localised support, guidance and communication through
the platform with clear roles for content management.
How would the ADOPT platform
functionality be of use in your ongoing business
strategy?
From a functional perspective, one of the key
Siemens the opportunity to collaboratively manage
and track support, guidance and communication
across multiple software applications and
processes, in multiple locations and languages.
The contextual nature of support via Split
Screen means that any user at any time will
automatically be provided with on-screen
support that is tailored to their language, role and
system requirement. Smart Pages offers us the
both inside and outside software applications.
Analytics will give us the visibility we need in
order to identify and improve adoption of systems
and processes across a global workforce.
Siemens expects quick ROI through the
end-to-end adoption management, optimisation
and sustainability enabled by ADOPT and to
deliver savings vs. the usual change management
strategy with many training sessions, workshops and
high effort in developing and maintaining relevant content.
organisational units within Siemens presents a very real
challenge when it comes to maintaining a consistent
approach to system and process adoption. We need
to be able to give teams the tools with which they can
maintaining visibility of that at a global level.
From a project perspective, it offers us the
opportunity to sustain the impact of change, training,
project goes live and the resource dedicated to
managing these elements transitions to those
responsible for delivering ‘Business As Usual’ success.
From the outset and having worked with AppLearn for
some years now, we have seen the
positive effects on user adoption by
business and function processes, so
adoption is much more than system training.
Adoption is about the employee experience and
about optimising and sustaining new ways of working.
supporting the user journey through process and system.
Software implementation is a way of enabling wider
From your planning and work with AppLearn to
separate issue to just the software implementation?
Siemens is on the road to Vision 2020, at the heart
of which, is digital transformation. As part of this
process, Siemens is enabling streamlined business
processes and an ownership culture within the
business through technology. Asking the workforce to
come with us on this journey meant a strong focus on
change and adoption of new systems and processes.
We engaged AppLearn to support user adoption a
number of years ago and we were naturally open
to listening to them. When the ADOPT software
adoption platform became available, we felt it was
the perfect solution to face up our current challenges
in 2016. The potential of the platform meant that we
could harness it not only as in-application software
support, but as an additional communication vehicle.
In conversation with Petra Dann, Global Project Director Communications and Change
Management, Siemens, the leading global engineering and technology services
saving technologies, Siemens is No. 1 in offshore wind turbine construction, a leading
provider of power transmission solutions and a pioneer in infrastructure, automation
and software solutions for industry. The company is also a leading supplier of medical
imaging equipment and a leader in laboratory diagnostics as well as clinical IT.