2. FEW FACTSTO PROVE JUSTTHAT
¡ 300 million Global Monthly Active Users (MAUs) (Pinterest, Global analysis, Q2 2019)
¡ 83% of weekly Pinners have made a purchase based on content they saw from brands on Pinterest. (Pinterest
internal data, US, Feb 2017)
¡ Reach 26% of U.S men (comScore, US, March 2019)
¡ 8M+ Pinners are actively engaging with auto content on Pinterest. (Pinterest Ads Manager, US,Aug 2018)
3.
4. PINTEREST BENEFITS
¡ SEO andTraffic from Pinterest: Re-pinning also has a
positive impact on your website’s search ranking.The
Google search algorithm considers them to be backlinks, a
major factor in ranking high in online search.
¡ Sales from Pinterest: Because of its ability to drive
traffic, Pinterest can be a great site for online sales. In fact,
Pinterest is the second highest source of social media traffic
to Shopify stores.
¡ Bonus Guide – OptimizingYour Pinterest Business Profile
¡ 1. Get a Pinterest Business Account
¡ 2. OptimizeYour Pinterest Boards
¡ 3.Add URLs toYour Pinterest Pins
4. OptimizeYour Pinterest Pins for SEO
5. Get the Pinterest Images Right
6. Enable Pinterest Rich Pins
7.Add Hashtags on Pinterest
8. Use Pinterest Ads
9. Use Keywords on Pinterest
Wrapping it Up
5. DIGITAL MARKETING BENEFITS
¡ 1. Optimizing your Pinterest profile
¡ 2. Setting clear and realistic goals for an organized approach
¡ 3. Developing a powerful content strategy
¡ 4. Following creative best practices to create pins that stand out
¡ 5. Publishing at the right time for increased engagement
¡ 6. Planning ahead to enhance productivity
¡ 7.Add Pinterest save buttons to your site
¡ 8. Using Shop the Look Pins to improve shopping experience
¡ 9.Tracking your performance to see what works
¡ Start pinning like a boss
12. NICHE
What Works
¡ Blogs
¡ Movies
¡ E Commerce
¡ Local Brands
¡ HealthTips
¡ Food
¡ Sports and many more
What Doesn't
¡ Event Management
¡ MaleTargeting Products: 70%: 30%
13. IMPORTANT POINTS
¡ Don’t Evaluate Pinterest on Followers but monthly viewers
¡ Create different accounts for Business and Personal use
16. HOWTO SCHEDULE MULTIPLE PINS
• USE + ICONTO CREATE MULTIPLE
PINS
• USE DATES TO SCHEDULE IT
• DON’T POST IN A SINGLE DAY..
• SCHEDULE IT FOR NOT
SPAMMING