10. Do share daily updates & pictures with your
community
Create events that can be exported to calendars
Do NOT have your Twitter feed automatically
update your Facebook status/page updates
Engage with brands that suit your life & lifestyle
11. What do you like? What are you interested in? Who do
you want to connect with?
arts, culture, technology, community, sports, food
Start locally
@StratfordON, @gallerystrtfrd, @ionstratford,
@thebeaconherald, @stratgazette, @smbstratford,
@savourstratford, @uwstratford, @stratfest @splibrary
Find your community; start with one follow, then see who
they follow
Lists, lists, lists, lists! Use lists on the main Twitter site or
any application (such as Tweetdeck) that supports them
12. Over 100 million users, worldwide
LinkedIn users in Canada have more than doubled
to 14% from 6% in 2009
As soon as you connect IRL, connect online too
LinkedIn network updates via newsletter; the
perfect reason to reach out
14. Social Media Stats
57% of Canadians over 50 are using social media sites;
predominantly, Facebook
1/2 of ALL Canadians are online; 60% of those are on social
networks (that’s 17 million)
As of 2011, 35% of Canadians are on a social networking site
every single day; in 2010 it was 19%
2/3 of 35-54 yr olds, and 40% of those over 55 use social
networking sites
37% of Canadian women are online every single day vs 24% of
Canadian men
86% of Canadians that are online are also on Facebook
20. MASHABLE.COM
Guidebook to Facebook, Twitter
@danodigital | www.danodigital.com
http://www.slideshare.net/danodigital/develop-
yourdigitalroadmap-guide
https://twitter.com/#!/karensd/local
The Tweetstock Guide to Twitter by Kevin A. Magee
@unmarketing
Hinweis der Redaktion
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Not a comprehensive presentation on social media. That’s impossible. \n\nRoadmap: each business is different and each business owner’s objectives are different. \n\nNot an ABC Guide to social media: there are other resources out there that do it exceptionally well. No point in recreating the wheel.\n\n\n\n\n
No matter which group I’m availing myself to, it’s all about the network and all about the conversation.\n\nMeeting friends/acquaintances in town who want to know more about “social media”; we usually end up having coffee/tea at my house and I show them in a relaxed environment to get them started.\n\nSocial Media can help you connect to people whom you share interests with on both the professional and personal levels. It can provide opportunities for personal development and growth, expanding one’s business and commercial opportunities, or help people find new jobs and careers.\n\n
Who are you? In my personal life, I’m a mother of 3, wife to 1. In my professional life, I’ve worked in ICT for the last 12 years in sales, education, operations and program management and am currently a Business Consultant with a TELUS. I have supported SMB market professionally for last 12 years.\n\nBut of course, we’re more than just those titles on any given day; this is why I created my about.me page. A snapshot of the things that engage me.\n\nThe groups I’ve gravitated toward are all SMB owners...farmers, restauranteurs, entrepreneurs...\n\nTitle: Curator of Dialogue; always been a storyteller & always have been interested in other people’s stories too\n\ngeek of the curious kind\n\nTEDxUW: What do you do?\n\n\n
I get involved in my community by volunteering a LOT. I have an incredibly supportive husband and community.\n\n\n
