This is the lecture-1 notes for my online course "Philosophy for Entrepreneurship" - The topic is "Truth and Prespective" - Sign up to my online course at https://cutt.ly/cmOYjmr Credits : Soma Kumar kolathur - Mentor Sandeep Maderametla - Content Ajith Gonamanda - Design Nivruthi Gala - Copy editing

2. Truth and Perspective
Lesson 01

3. Perception
● Perception refers to the way -
we see the world around
ourselves
● The process starts with
receiving external stimuli
from environment and then
interpreting the same.

4. IN A FOREST TRAIL

5. The Beauty of Unique Perception
● Form a unique viewpoint
● See situations with a different
lens of perception
● Don't limit your imagination.
If you can craft a unique perspective in
different situations, you will be a sought
out by leaders

6. Perception & Vantage Point
● Vantage point is a position
from where you can see
things well
● Perception is temporal, it
doesn't remain the same
with time

7. Shift in Perception
● Professor Richard Rumelt explains
about Shift in Perception in his classic
book : Good strategy, Bad Strategy
● Change in perception leads to
empathy for others.
● A designer gets into shoes of the end
user, changes his perception to
understand more about the problems
of users.

8. Before & After MRI Scanning
Getting into the shoes of children, being
more empathetic, the product designer
could modify the MRI machine.
Children found it difficult to get tested on
scary-looking MRI machines and would
require big doses of anaesthesia to get
sedated.

9. Mental Models
● It shows how a particular
thing works
● Help in faster formations of
perceptions
● Enables our mind to be
more sensitive
● To learn Mental models
check this blog:
https://fs.blog/

10. Baking Activity
Wondering how the baking
activity is used here in this
context?
● Baking of Ingredients like
thoughts, view, beliefs, etc
in the oven namely the
brain.
● Then, getting cake i.e.,
unique perceptions as end
result.

11. Herd Mentality
● Beware of the Herd Mentality
● Don't be scared to walk away
from the herd, even if the
herd comprises distinguished
people who command your
respect

12. Zoom in and Zoom Out
● Fixated on unhelpful detail
● Focus on helpful aspect
● Flow state (In the Zone)
● Bigger picture
● Find helpful aspects
● Connections/Relationships
● Broader Context

13. Invert always, Invert
Charlie Munger

14. Intuition
● Do always give priority to
listening to your inner voice
● Apply intuitions without
hesitations and other biases and
judgements
● Spontaneous empirical
validation should not be
forgotten in this process

15. Probability
● Don't forget to use the amazing
concept of probability while
making decisions
● But be skeptical of this concept
to plan or forecast the future.

16. Correlation and Causation
● Always be sensitive about
correlation and causation
● People use correlation
indiscriminately in place
of causation.

17. Self-Awareness
● Perceptions are greatly influenced
by own biases and prejudices
● Be cautious of the assumptions
you make too
● Empathizing widens your
perception development ability

18. Compounding
● The Power Of Compounding
Futuristic events happen along
the exponential curve
● Be cautious of the second and
third-order effects too.Edward
Lorenz famously asked: "Does
the flap of a butterfly's wings in
Brazil set off a tornado in
Texas?

19. Misconceptions
Some misconceptions that
entrepreneurs have after making
strategies such as :
● The competitive scenario will be
the same
● The strategy will be unaffected
by political situations

20. Black Swan Events
● Be cautious of Black Swan events.
● A surprising, sudden incident, Huge impact on our businesses and
economy
Natural Disasters Covid 19 Recession

21. Where can you get inspiration for
Unique Perspective ?
● Historical and fictional books
● Biographies of various leaders
● Insights from top-notch journalists
● Travelling and meeting new people

22. What is the Unique
Perspective that you take
for truth?

23. Thanks!
Do you have any question?
sandeep@foodstreet.in

24. Sources:
All Images are taken from google.com