Manager of digital marketing, advertising, and graphic design for advertising agency, publishing company, and construction equipment manufacturer. Highly skilled in wide range of media including traditional print, web design, CMS, SEO, SEM, videography, photography, social media, email marketing, magazine publishing, and trade show display. Utilizes PMI (Project Management Institute) best practices and methodologies for strategic projects of varying sizes and complexity. Responsible for consistent, successful facilitation of projects from initiation & planning through execution, monitoring, and closing. Manages all project transactions on a daily basis to assure on-time and on-budget expectations.

1. Sally A. Turner
815-942-0544
Email: sallyturner2020@gmail.com
LinkedIn: www.linkedin.com/in/sallyturner2020/
Online portfolio: https://sallyturner.myportfolio.com
Summary
 Marketing Project Manager of digital and traditional projects, business strategies, competitive analysis, budget
development, and corporate graphic design
 Coordinated with executive management and sales teams in strategic planning, KPI goals, budget management, and
ROI tracking
 Produced a variety of B2C and B2B projects including corporate branding, eCommerce, signage, trade show
materials, direct mail, point-of-sale materials, packaging, website, video, social media, and email marketing
 Developed clear business cases/plans that aligned with corporate marketing strategies
 Utilized competitive analysis and market research to expand customer base and achieve financial objectives
 Recommended and implemented branding and marketing strategies for corporate website, eCommerce, eLearning,
SEO/SEM, and social media
 Coordinated with stakeholders, team members, and vendors to create consistent product representation
 Researched and implemented necessary internet technology and SaaS products for enhancing corporate and
departmental operations
Personal Skills
 Strong team member who works well independently with assigned tasks and responsibilities
 Passionate with constantly improving corporate image using smart design, current technologies, and future trends
 Mature, dependable, and very creative with keen eye for design and branding
 Prioritizes and multi-tasks agile project deliverables in order to hit deadlines
 Strong writing, composition, proofreading skills including proper grammar and punctuation
 Excellent communication skills and attention to detail
 Actively continuing education by obtaining Project Management Institute PMP certification
Technical Skills
 Project Management | SmartSheet
 Adobe Creative Suite | InDesign | Illustrator | Photoshop | Premiere Pro | Dreamweaver
 Word | Excel | PowerPoint | Outlook
 Website Design | eCommerce | UX | UI | HTML | CSS
 Content Management Systems (CMS) | Joomla! | WordPress
 SEO | SEM | Google Analytics | Google My Business
 Email marketing | Customer lead generation | Constant Contact | ActiveCampaign | CRM
 Video Production | Video editing | Premiere Pro | After Effects | Studio setup and equipment research
 Digital Photography | Photoshop | Studio setup and equipment research
 Social media aggregate software | Buffer
 Learning Management Systems | Canvas | Docebo | Digital Chalk
Work Experience
Marketing Project Manager
Substrate Technology, Inc., Morris Illinois 2015–Present
Responsible for business development, product launch, and management of marketing dept for construction
equipment manufacturer. Produced B2B and B2C marketing projects and deliverables using consistent corporate
branding and marketing strategies for print materials, web, video, email, blog, and social media.
 Analyzed and decreased expenditures over 30% in one year for marketing department budget
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2.  Generated 150% increase in sales lead generation over the last 12 months using online website forms
 Developed and collaborated with outside agency to create eCommerce website with 300+ product listings
 Designed, built, and launched three (3) corporate CMS websites
 Produced, directed, and edited 100+ demo & promotional videos, including 90-min. company overview DVD
 Produced and edited editorial content, technical procedure papers, case studies, product descriptions,
equipment manuals, MSDS/TDS, blog articles, and product catalogs/flyers
 Translated complex procedure and concepts into content that resonated with a non-technical audience
 Scheduled daily posts and ad campaigns for corporate social media accounts
 Managed and organized all marketing department files and website databases
Multimedia Director | Senior Graphic Designer
Proforma ProMediAspire, Morris Illinois 2006-2015
Multimedia director and senior graphic designer at advertising agency simultaneously handling projects servicing a
variety of national and international clients and industries. Oversaw planning and scheduling of project timelines and
milestones. Reviewed and executed quality control of deliverables prepared by team before passing to client.
 Developed and designed corporate branding projects for B2B, including logo design, brochure design, website
design, video production, and social media campaigns
 Custom-designed, developed, and launched 25+ HTML and CMS websites; utilized SEO and SEM strategies for
various industries
 Trained clients and office personnel in CMS website maintenance and social media campaigns
 Facilitated and monitored enhancements with foreign website developers.
Adjunct Faculty
Computer Information and Office Systems Dept., Joliet Junior College, Joliet Illinois 2010–2015
Trained undergraduate students in 100-200 level classes for the CIOS department. Wrote and developed class
curriculum drawing upon professional design experiences, college textbook coursework, and online research.
Classes taught include:
 HTML and CSS website coding and design
 Website design using website building application
 Web Content Management System | Joomla! | WordPress
 Microsoft Office: Word | Excel | PowerPoint | Access
Senior Graphic Designer
Green Thumb Graphics, Morris Illinois 1999–2006
Designed and produced B2C and B2B graphic design services and deliverables in corporate rebranding, logo design,
website design, videography, digital photography and retouch. Managed sales and marketing strategic business plan
for company. Performed reorganization, layout, and design of product catalogs, corporate cook books, and historical
commemorative booklets.
Education
Bachelor of Arts - BA, Commercial Design
Minor - Business Administration
Carthage College, Kenosha Wisconsin
- Attended one semester at the American College in London, London, England
Master of Arts - MA, Teaching
Secondary Teaching Certification
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3. School of Graduate and Adult Studies
Olivet Nazarene University, Bourbonnais Illinois
Master of Fine Arts – MFA, Visual Communication
(9 hrs. completed)
Northern Illinois University, DeKalb Illinois
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