Basecamp Stockholm 2019.

1. myTrailhead at Salesforce
How we use myTrailhead to empower our employees
and transform the learning experience
mprakken@salesforce.com
Marieke Prakken, Solutions Consultant, myTrailhead

2. Agenda
Inspiration Behind myTrailhead
Four Use Cases of myTrailhead at Salesforce
Driving myTrailhead Engagement
Key Takeaways

3. The Inspiration Behind myTrailhead

4. New Skills and New Ways To Learn
“I need customized
learning that meets
my needs.”
“I want to earn skills
that are resume-
worthy.”
“I want to connect and
share knowledge with a
community.”

5. Trailhead is the Fun Way To Learn
Learn in-demand skills
Business, tech & soft skills
On-demand & expert-led courses
Earn resume-worthy credentials
500+ badges
37 credentials
Connect to opportunity
Mentorship to employment
1M+ learners
Badges Earned
10M

6. The Trailblazer Community Responded
10 Million Badges
Earned!

7. myTrailhead
Reinvent Learning and enablement at your company
Scale employee onboarding
Supercharge productivity
Increase Salesforce adoption
Cultivate company culture

8. We Want Our Content on myTrailhead
Said every department leader at Salesforce
Dan Darcy, SVP
Enablement/
Onboarding
Cindy Robbins, CPO
Employee
Success
Lisa Marshall, VP
Technology &
Products
Angela McKenna, SVP
Leadership
Development

9. Four Use Cases of
myTrailhead at Salesforce

10. Four Key Use Cases of myTrailhead at Salesforce
Empowering and elevating our employees
Onboarding
New Employees
Culture &
Employee Success
Product
Readiness
Leadership
Development

11. Four Key Use Cases of myTrailhead at Salesforce
Empowering and elevating our employees
Onboarding
New Employees
Culture &
Employee Success
Product
Readiness
Leadership
Development

12. Global Onboarding Scales Learning With Trailhead
5-6k New Employees a Year
Weekly Onboarding
Day 1 Learning w/myTrailhead

13. Trailmixes Fuel the Onboarding Journey

14. Four Key Use Cases of myTrailhead at Salesforce
Empowering and elevating our employees
Onboarding
New Employees
Culture &
Employee Success
Product
Readiness
Leadership
Development

15. myTrailhead Makes Everyone Feel Part of The Ohana

16. myTrailhead Amplifies Our Value of Equality For All
Cultivate Equality at Work
Business Value of Equality
Impact of Unconscious Mind
Diversity & Inclusion Strategies
Equality Ally Strategies

17. Four Key Use Cases of myTrailhead at Salesforce
Empowering and elevating our employees
Onboarding
New Employees
Culture &
Employee Success
Product
Readiness
Leadership
Development

18. Trailhead Keeps Us Up To Speed on 3 Releases/ Year
’18

19. myTrailhead Keeps Our Engineers Up To Speed

20. Four Key Use Cases of myTrailhead at Salesforce
Empowering and elevating our employees
Onboarding
New Employees
Culture &
Employee Success
Product
Readiness
Leadership
Development

21. myTrailhead Elevates Our Employees
Coaching & Feedback
Trust & Influence
Culture of Feedback
Engagement & Retention
Accountability & Delegation
Virtual Collaboration

22. With myTrailhead I was able to go
from a Director to an AVP.
Brian Christiansen
AVP, Sales

23. Driving myTrailhead Engagement

24. Motivating Employees To Hit The Trails
Company Kickoff Challenge
Executive Challenges
New Hire Onboarding
Required Learning Journeys
Promotion Criteria
Honorary Trailhead Ranger Program

25. If You Can’t Measure It, You Can’t Manage It
Trail Tracker drives visibility

26. Key Takeaways

27. Best Practices
Standardize on Trailhead Logins
Install Trail Tracker for reporting
Start at the top – Exec adoption
drives engagement
Go Big: Announce Trailhead on a big
stage
Make it personal – customize with
Trailmixes
Motivate employees with
incentives/swag