Rijaal Magazine Rate Card 2012 - 2013

1. R I J A L
2 0 1 2
THE FI R S T MON THLY PA N GU LF MA LE
LEI S U R E & LI FES TY LE MA GA ZI N E
Introduction
Rijal was the first Pan Gulf male leisure and lifestyle monthly in the region, and continues to be a leading publication to reach
upper income Arab males.
With a circulation of 36200 copies accross the GCC, Rijal enjoys a very efficient distribution system. It is sold in bookshops
in addition to its complimentary distribution to selected clientele in luxuty men’s boutique, perfume shops and department
stores.
Printed on matt paper, with an outstanding printing and quality editorial focusing on the latest in fashion, new technologies,
accessories, cars, yachting, real estate, sport, luxury products and gadgets among other, Rijal is one of the most cost efficient
male monthlies to reach affluent and sophisticated young Arab males.
Editorial Profile
The Following topics are covered
Sports W Travel W Cars & Motorcycles W Design W Fashion W New products W Lifestyle W Celebrities
Adventures & Hollidays W Health Care W Gifts & Accessories W Useful Tips
Mechanical Data
Bleed size: 234mm X 306mm
Trim size: 230mm X 300mm
Print size: 210mm X 275mm
Printing: Offset
Material: CD format:
Adobe Photoshop
or QuarkXpress,
colour proof required
Screen: 300 LPI
Closing date: 2 weeks prior to
publication date
General Information
Published Monthly at the mid of the month.
Gatefolds, inserts and special operations are accepted,
their rate is subject to prior agreement.
Advertising agency commission: 20%
Special positions: 10% extra charge.
Cancellations: 2 months notice for inside pages.
Not accepted for covers.
PrintTrim
X
X
X
X
X
Circulation
Gulf
Saudi Arabia
UAE
Kuwait
Qatar
Bahrain
Oman
Lebanon
Copies
TOTAL 36 300
19 000
4 900
3 900
2 800
2 200
1 600
1 900

2. Advertising Rates
Readership Profile
FREQUENCY
OUTSIDE BACK COVER
INSIDE FRONT COVER
IFC SPREAD
INSIDE BACK COVER
FACING INDEX
1 - 5
US $
11 000
7 300
12 800
6 700
6 400
6 & +
US $
10 500
7 000
12 500
6 500
6 200
FULL PAGE COLOR
FRONT COVER GATEFOLD
DOUBLE PAGE COLOR
HALF DOUBLE PAGE
HALF PAGE
6 200
15 500
11 500
6 500
3 500
6 000
15 000
11 000
6 200
3 200
IN US DOLLARS Effective January 2012
Source Parc 2010/2011
Sex
Male
Female
86%
14%
Age Group
15 - 24 yrs.
25 - 34 yrs.
30%
36%
35 - 44 yrs.22%
45 & (+) yrs.12%
Nationality
Nationals
Arab Expats
82%
18%
Income
High
Upper Middle
39%
29%
Middle25%
Low7%
Education
University
Secondary
36%
54%
Other10%
UAE - MADAAdvertising & Publicity. Capricorn Tower 9th floor Off.904, Sheikh Zayed Road Dubai,
P.O.Box: 14259 - Dubai, Tel +(971-4) 331 6114, Fax: +(971-4) 331 6124, e-mail: dubai@rlpgroup.com
SAUDI ARABIA - MARAYA T.C. Co. Ltd. Saudi Business Center - Madina Road,
P.O.Box: 17657 JEDDAH 21494, Tel: +(966-2) 6526400/ 425/ 325/ 377, Fax: +(966-2) 6526440, e-mail: jeddah@rlpgroup.com
SAUDI ARABIA - MARAYA T.C. Co. Ltd., Al Nemr Center (2) - Olaya Main Road,
P.O.Box: 301434 - Riyadh, Tel: +(966-1) 2174340, Fax: +(966-1) 2174340, e-mail: riyadh@rlpgroup.com
Kuwait - RLP International, Sahab Tower - Salhiya Area Kuwait City,
P.O.Box: 160, Dasman 15452 - Kuwait, Tel: +(965) 2430737/ 0766/ 1073, Fax: +(965) 2430789, e-mail: kuwait@rlpgroup.com
LEBANON - RLP s.a.r.l, Lazaristes bldg. Bloc A2-2, Central district,
P.O.Box: 11-7007, Beirut, Tel: (961-1)970612 - (961-3)919933/55, Fax: (961-1)970611, e-mail: beirut@rlpgroup.com
FRANCE - REGIMED France, 120, Ave. Charles De Gaulle, 92200 Neuilly-sur-Seine, Paris,
Tel: +(33-1) 72920612, Fax: +(33-1) 72920610, e-mail: regimed.fr@rlpgroup.com
International - Exclusive media representatives