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Moving from Technical Writing to Training Development	 Holly Harkness, Mirant Corporation Jack Massa, Guidance Communications Holly Mullins, Instructive Media 1
Our storiesSimilarities and differencesThree roles in trainingRecent trendsOverview of the professionResources  2
Similarities: Things you know, do, and use 3
6 things you know  Writing to inform and instruct User/student viewpoint Information development Visual communication Computer-user interface design Project team experience 4
11 things you do 5 Interview  Analyze need Define projects Design materials Chunk information Use graphics Write scenarios Write video scripts Write questions and answers Manage reviews Put materials online
9 tools you use PowerPoint Word  Acrobat Camtasia SnagIt Captivate Flash Dreamweaver Content management systems 6
Differences: Instructional design/adult learning theory basics 7
At your next job interview… We also need the writer to create training materials for our products. Do you have experience with that?” a) Sure, I’ve done that lots of times. No problem b) The instructional materials I’ve written could easily be adapted to training. And I’m familiar with the principles of instructional design and adult learning. I believe I can do a really good job with that. c) Doh!, I don’t know anything about training! 8
Analysis first When confronted with a  workplace learning challenge, do the analysis first. ,[object Object]
Is training the right answer?
What kind of training is appropriate?9
Is training even the right answer? 10
Everyone knows ADDIE Analysis – Problem analysis, audience analysis, task analysis Design – Selection of delivery methods, outline of learning events. Development – Writing of materials, programming (if e-learning), testing Implementation – Delivery of the learning solution Evaluation – Assessment of results and improvement 11
Jack’s favorite models 50,000 Years of  Instructional Design in a nutshell ,[object Object]
Show  them
Let them try
RepeatIf this does not work, or if you want to be part of the latest education fad, change the order of the steps until you find a combination that works.             - William Horton,  Designing Web-Based Training, 2000 12
Jack’s favorite models Three Priorities for Effective Training: ,[object Object]
Guide learners to appropriate content.
Provide meaningful and memorable learning experiences.            - Michael Allen,  Michael Allen’s Guide to E-Learning, 2001 13
Three training roles  14
15 Classroom materials
Recipe for a training guide 16 1 user guide 1 set of learning objectives Classroom exercises (to taste) Cut out all non-essentials from the user guide Add learning objectives Stir in exercises Bake and serve hot
E-learning 17
What is e-learning? Instruction delivered on a computer by way of disk, Internet, or intranet Content relevant to learning objectives Uses methods such as examples and practice Builds new knowledge and skills Uses media to deliver the content Instructor-led (synchronous) or self-paced (asynchronous) - Clark and Mayer, e-Learning and the Science of Instruction 2008 18
Ease into asynchronous e-learning 19 Experiment with free development tools or trial versions.
Publish e-learning 20 Intranet Content Management System (CMS) Learning Management System (LMS) Track student progress and scores Evaluate training success Get to know your LMS administrator!
Presentation 21
Later in the interview… Oh, I forgot to mention: sometimes you’ll need to fill in and teach the courses. You okay with that?” a) Sure, I’ve done that lots of times. No problem. b) I’ve done presentations at team meetings. That’s an area where I’d like the chance to improve my skills.  c) Imma scared! 22
Training delivery skills These are skills only come with training and – even more so – practice ,[object Object]
Facilitation skills
Move from “sage on the stage” to “guide on the side”
Facilitate class interactions, discussions, exercises
Dealing with uncooperative learners
Online session “production” skills23
Training delivery tools ,[object Object]
Virtual classroom platforms24
Virtual Classroom Example - Elluminate 25
The training profession 26
27 History
• Ongoing need at most organizations  • New technology  requires training • Baby boomer retirement rate 28

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Stc presentation 8-24-1

  • 1. Moving from Technical Writing to Training Development Holly Harkness, Mirant Corporation Jack Massa, Guidance Communications Holly Mullins, Instructive Media 1
  • 2. Our storiesSimilarities and differencesThree roles in trainingRecent trendsOverview of the professionResources 2
  • 3. Similarities: Things you know, do, and use 3
  • 4. 6 things you know Writing to inform and instruct User/student viewpoint Information development Visual communication Computer-user interface design Project team experience 4
  • 5. 11 things you do 5 Interview Analyze need Define projects Design materials Chunk information Use graphics Write scenarios Write video scripts Write questions and answers Manage reviews Put materials online
  • 6. 9 tools you use PowerPoint Word Acrobat Camtasia SnagIt Captivate Flash Dreamweaver Content management systems 6
  • 7. Differences: Instructional design/adult learning theory basics 7
  • 8. At your next job interview… We also need the writer to create training materials for our products. Do you have experience with that?” a) Sure, I’ve done that lots of times. No problem b) The instructional materials I’ve written could easily be adapted to training. And I’m familiar with the principles of instructional design and adult learning. I believe I can do a really good job with that. c) Doh!, I don’t know anything about training! 8
  • 9.
  • 10. Is training the right answer?
  • 11. What kind of training is appropriate?9
  • 12. Is training even the right answer? 10
  • 13. Everyone knows ADDIE Analysis – Problem analysis, audience analysis, task analysis Design – Selection of delivery methods, outline of learning events. Development – Writing of materials, programming (if e-learning), testing Implementation – Delivery of the learning solution Evaluation – Assessment of results and improvement 11
  • 14.
  • 17. RepeatIf this does not work, or if you want to be part of the latest education fad, change the order of the steps until you find a combination that works. - William Horton, Designing Web-Based Training, 2000 12
  • 18.
  • 19. Guide learners to appropriate content.
  • 20. Provide meaningful and memorable learning experiences. - Michael Allen, Michael Allen’s Guide to E-Learning, 2001 13
  • 23. Recipe for a training guide 16 1 user guide 1 set of learning objectives Classroom exercises (to taste) Cut out all non-essentials from the user guide Add learning objectives Stir in exercises Bake and serve hot
  • 25. What is e-learning? Instruction delivered on a computer by way of disk, Internet, or intranet Content relevant to learning objectives Uses methods such as examples and practice Builds new knowledge and skills Uses media to deliver the content Instructor-led (synchronous) or self-paced (asynchronous) - Clark and Mayer, e-Learning and the Science of Instruction 2008 18
  • 26. Ease into asynchronous e-learning 19 Experiment with free development tools or trial versions.
  • 27. Publish e-learning 20 Intranet Content Management System (CMS) Learning Management System (LMS) Track student progress and scores Evaluate training success Get to know your LMS administrator!
  • 29. Later in the interview… Oh, I forgot to mention: sometimes you’ll need to fill in and teach the courses. You okay with that?” a) Sure, I’ve done that lots of times. No problem. b) I’ve done presentations at team meetings. That’s an area where I’d like the chance to improve my skills. c) Imma scared! 22
  • 30.
  • 32. Move from “sage on the stage” to “guide on the side”
  • 33. Facilitate class interactions, discussions, exercises
  • 36.
  • 38. Virtual Classroom Example - Elluminate 25
  • 41. • Ongoing need at most organizations • New technology requires training • Baby boomer retirement rate 28
  • 42. Corporate departments Training Professional Development Customer Support Information Support Human Resources Information Technology Operations 29 - Cennamo and Kalk, Real World Instructional Design 2005 29
  • 43. Trends in the Training Industry 30
  • 44. Times are changing 31 “Training”  Out “Workplace Learning”  In
  • 45.
  • 46. Podcasts and video – custom made videos or just linking to YouTube
  • 47. Games-based learning, used both in the classroom and in e-learning applications
  • 48. Virtual Reality – “Second Life”
  • 49. Collaborative learning / crowd-sourcing / Learning portals 32
  • 50.
  • 51. GenX
  • 54. Certifications ASTD - Two-Day Certificate Programs ASTD CPLP Certification Training Magazine instructionaldesigninstitute.com 35
  • 55. Organizations STC Instructional Design & Learning SIG (IDL SIG) www.stcsig.org/idl/listserv.shtml American Society for Training and Development (ASTD) Local chapter – astdatlanta.org ISPI – International Society for Performance Improvement Local chapter – ispi-atlanta.org/ E-Learning Guild elearningguild.com 36
  • 56. Books e-Learning and the Science of Instruction - Clark and Mayer Writing Training Materials That Work- Foshay, Silber, and Stelnicki Michael Allen’s Guide to e-Learning- Michael Allen eLearning by Design- William Horton 37
  • 57. Blogs Elearning post The Rapid eLearning Blog Other blog lists: Upside Learning Solutions blog July 2010 (Top 47 eLearning & Workplace Learning Blogs) 38
  • 58. University programs University of Georgia,Instructional Design and Development, Masters Program Learning, Design, and Technology (LDT) Ph.D. Program Georgia State: new programMaster of Science (M.S.) degree in Instructional Design and Technology Boise State University online Masters Degree Program in Instructional and Performance Technology 39
  • 59. Social networking Thursdays 11:30-1pm and 8:30-10pm Other Twitter tags #elearning#ispi #training #astd LinkedIn groups ASTD Learning, Education and Training Professionals Training Content Development 40
  • 60. Questions and comments Contact us: Holly Harknessholly.harkness@mirant.com Jack Massajack@guidancecom.com Holly Mullinshollykmullins@gmail.com 41